A hand-picked bunch of the best digital PR campaigns and insights each week. Curated by @bethaniejane and published free every Tuesday. Join 2,000+ subscribers!

Joined December 2019
There are going to be some changes around here to the newsletter - check back soon to see us back up and running!
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We're taking a break for a few weeks due to holiday - see you shortly! 🌴
Issue 145: Wedding tech💍, pickle afternoon tea🥒, BookTok📚, and AI ruining trust with journos🤖 Featuring: @TaylorHerringUK @ASICSUK @zoeburke @RenLearnUK @MaddieDaviesPR @_alicejamesx @IonaJTownsley theweeklypr.substack.com/p/i…
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Issue 145: Wedding tech💍, pickle afternoon tea🥒, BookTok📚, and AI ruining trust with journos🤖 Featuring: @TaylorHerringUK @ASICSUK @zoeburke @RenLearnUK @MaddieDaviesPR @_alicejamesx @IonaJTownsley theweeklypr.substack.com/p/i…
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Issue 144: An AI Miss UK🤖, PR strategy for interior brands🛋️, and language models trained on public opinion💭 Featuring: @TayladaviePR @IsaLavs_ @TanyaOates @EliseBrownPR @AiBreakfast @jaypugz theweeklypr.substack.com/p/i…
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Issue 143: John Mueller on links🔗, 25 must-have tools🔧 and thoughts on questionable expert comments🤔 Featuring: @RuthBarrettPR @Johnny_Boy_H @alexsmithPR @sarahjaynepr @AnnaBolenkova @IsaLavs_ theweeklypr.substack.com/p/i…
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Issue 142: Link building techniques for ecommerce, inspiring creativity in PR, plus a handy list of PR tools and software Featuring: @grace_lruk @TalkerTailor @AmandaAyresPR @laurahannah123 @DayneWhillis @_alicejamesx theweeklypr.substack.com/p/i…
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Issue 141: Ketchup fraud🍅, answering awkward PR questions😕, more AI in PR and a diversity issue we should all be aware of📢 Featuring: @AlexAldrichPR @KybalukElla @folan_mairead @itsnotnadya @Vuelio @StephHugman @Vuelio @AIinPR / @RichLeighPR theweeklypr.substack.com/p/i…
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Issue 140: Pivoting campaigns🔁, the survey is here to stay📋, and 14 ways to create backlink opportunities🔗 Featuring: @ilikeyoumatt @Johnny_Boy_H @wearestoryshop @iamrofe @MaryOliviaHicks @Brian_W_Gareth theweeklypr.substack.com/p/i…
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Milestone hit! ✅
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Issue 139: The importance of authority💼, human intuition in PR💭, link building for software⛓️, and the luckiest colour dress 👗 Featuring: @AlexAldrichPR @LaurenR_PR @Accessorize @ReclaimYourLane @AlexTachalova @Lou_LouD @RichLeighPR @libbywindle_x theweeklypr.substack.com/p/i…
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Issue 138 - Sausage trifle, dream jobs, fake celebrity endorsements and chat GPT for link building Featuring: @WRAP_UK @HeckSausages @Accor @ruthkudzicoach @TayladaviePR @ilikeyoumatt @LaurenElizaPR @kevinrowe theweeklypr.substack.com/p/i…
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Issue 137 - International Women's Day♀️, PR perks📢, a difinitive answer on disavows🔗, and using YouGov for reactive PR🌀 @plankhardware @rebootdigitalpr @pinterestUK @IonaJTownsley @jessicapardoePR theweeklypr.substack.com/p/i…
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Issue 136 - Happiest jobs🙂, caveman skin🪨, pitching to glossies🗞️ and keeping SEO at the heart of your creative strategy🔍 Featuring: @MoneyNerdUK @WestfieldHealth @YaleHomeUK @roxhillmedia @sophiersmith19 theweeklypr.substack.com/p/i…
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Issue 135: Pancake mishaps🥞, new link best practices🔗, US outreach🇺🇸 and using data driven journalism📊 Featuring: @HelloFreshUK @CirculonUK @MaddieDaviesPR @bexmoss @AlexTachalova @ArmarniPR @AshLiddell1250 theweeklypr.substack.com/p/i…
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We're taking a quick break due to holiday. We will be back mid-February!
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Issue 134 - Link relevancy, cutting through AI noise, the value of syndicated links and weird things banned from the Love Island villa Featuring: @hannahmaepr @neomammalian @ilikeyoumatt @AshBillinghay @iamrofe @kaizen_agency @david_white90 @bottledIMGNTN @AshLiddell1250
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Issue 133: 2023 predictions📅, US v UK PR🇬🇧🇺🇸, and how ChatGPT can be used for PR🤖 Featuring: @resy @sophiersmith19 @cormacclarkepr @iamrofe @RootDigitalUK @aleyda theweeklypr.substack.com/p/i…
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Issue 132: Our last of the year! Pinterest Predicts❔, PR trends for 2023📅, and how PRs disappoint journalists😕. Featuring: @LaurenElizaPR @MilepostComms @paddymoogan @Vuelio @Nicole_Franco19 @EmmaMalcomson @BrianFr07823616 theweeklypr.substack.com/p/i…
Issue 131: Situationships, what worked for link builders in 2022, ChatGPT for PR, and Data Hack Week Featuring: @Tinder @_CharBrown @authorityhacker @thinkshift @dannyashton @stuartbruce theweeklypr.substack.com/p/i…
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