Compelling content, eye-catching PR
London, England
Joined September 2017
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Very, very proud of this one. Shaping up to be a cracking event!
Our auction of incredible arty envelopes is now available to view! Check out the star names. Get registered ahead of the auction go-live on October 11th. Bag your favourite! astarauction.com/GetSmartAuc…
Nice piece of coverage in Construction News featuring @tobymildon talking about psychological safety at work.
The growing influence of psychological safety at work constructionnews.co.uk/secti…
Friday question - is it possible to be a writer without being a reader? Currently on I McEwan (zipping along nicely), with Baxter Dury next. What have you currently got your nose in? #nowreading #ContentCreation
After an initial try I'm thinking #ChatGPT can be a very useful tool for content writers rather than the all-powerful robot usurper. The value-add from people like me will be in verifying findings, embellishing phrasing, correcting tone and adding flourish. #content #marketing
Milepost Communications retweeted
The West Door at King's College Chapel was opened especially for me tonight so I could take this picture of the sunset over the wildflower meadow - which was nice :) and if you look closely you can see the college cat!
A picture of Cambridge every day since 2010. (No 4869) Thursday 27th July 20
@Kings_College @ChoirOfKingsCam
Well, well. That's a new one on me. An editor asking for a charitable donation for her sponsored walk in order to put a news release online! Editorial? Cobblers! Every piece of (free) coverage these days is hard won.
Oh, many do - just not intentionally.
B2B brands shouldn't shy away from using humour in their marketing, as it is " arguably the most powerful emotion", say @System1Research's Orlando Wood, @BootsUK's Helen Jeremiah and @ebiquity_plc's Priya Patel. @MarketingWeekEd #FoM23 #CoE23
Milepost Communications retweeted
Content Marketing Association and digital agency Puzzle want more marketers and agencies to use alt text
Does your company alt text?
#Accessibility | #Marketing | #Advertising thedrum.com/news/2022/11/23/…
Here's @tobymildon again, joining the discussion on the D&I Leaders website - Is hybrid working hampering inclusion? dileaders.com/blog/is-hybrid…
Thanks to @PeopleMgt for including this insightful piece from my client - diversity and inclusion architect @tobymildon. Why HR needs to beware the Rees-Mogg attitude to inclusion and diversity peoplemanagement.co.uk/artic… via @PeopleMgt
Are email's days as a communication tool numbered? We asked 250 senior decision makers exactly this question. Great to get my client @AdareSEC a high profile editorial slot in @TheCXMagazine. cxm.co.uk/are-we-reaching-th…
Job hunting for neurodivergent people: 'AI recruitment means I’ve got zero chance' bbc.co.uk/bbcthree/article/c…
Milepost Communications retweeted
#BlackFriday spending volumes surpassed those of both 2020 and the pre-pandemic shopping day in 2019, Barclaycard has revealed.
retailgazette.co.uk/blog/202…
Milepost Communications retweeted
Portsmouth has ranked in the top 10 best UK cities and best in the South East of England for hybrid working, in a recent survey by energy provider @GazpromEnergyUK .
#HybridWorking #Remoteworking #SouthEast
businessmag.co.uk/regional-f…
Journalism vs content vs PR vs 'Public writing'. What do you call yours?
An optimistic take on how "former journalists" who go into PR, corp comm, politics & academia, continue to work for the public somehow, by habit and skill. I always saw journalism Vs PR as storytelling Vs sugarcoating, but maybe not? poynter.org/reporting-editin…
Interesting thread on what Bloomberg is calling the new 'clubhouse' workplace model.
Three existing workplace models have fallen short for many workers:
🏢The traditional centralized office might be in an inconvenient location
🏡Working from home has limitations
💡Some people prefer to work around other professionals rather than alone
trib.al/q62vIdx
