Do your emails contain all the information the journalist or site owner needs to act on your request? Remember, our job as PRs and link builders is to make their lives easier. That was the very first thing I ever learned. ❌ Skip the open-ended emails. In my podcast conversation with @hannah_bo_banna, she had an awesome idea. Could you take your email pitch and write an article using only the information you provided? If not, what's missing? Fill in the blanks. 1️⃣ A clear connection to their industry/beat 2️⃣ Key takeaways 3️⃣ Link to data 4️⃣ Link to a published piece 5️⃣ Expert Quote 6️⃣ Media/Visuals This also applies to link-building requests or guest post submissions. ❌ Your email target shouldn't have to do any of their own research. 1️⃣ A link to your article 2️⃣ A link to their article 3️⃣ Necessary copy changes/updates 4️⃣ Post ideas (if guest posting) #digitalpr #linkbuilding #emailoutreach

In the latest @BuzzStream Podcast episode, I sit down with Amelia Selby, Head of PR at SEO Travel, about how smaller brands can still make a big impact with smart PR strategies. Full ep here: buzzstream.com/blog/low-budg…

I spoke with @georgiagadsbypr on this new episode of the @buzzstream podcast! buzzstream.com/blog/traditio…

Just dropped a new @buzzstream podcast episode with @BrockbankJames from @digitaloftuk ! Key takeaways: 🔗 Relevancy in links is crucial 🛠 Evolving SEO strategies 📊 Measuring relevancy with NLP tools 🧠 Learn from others' strategies buzzstream.com/blog/content-…

The new @buzzstream newsletter just went live! Featuring... 📢 A fantastic podcast chat with @helenamlemos of @rebootdigitalpr 🏙 City study ideation tips 📊 Why to avoid those guest post Google Sheets and more! mailchi.mp/buzzstream/newsle…

I got to talk to @iamrofe about reactive PR on the @buzzstream podcast. Here's a sneak peek! Check out the whole ep here: buzzstream.com/blog/reactive…

This is a wild time! I've outlined some of the takeaways from the Google leak for digital PRs. I won't spoil too much, but I think most of this points to digital PR being a great link building tactic. #seo #linkbuilding #digitalpr

Our newest @buzzstream newsletter is live! ⭐️ New keyword-driven pitch tactic for getting guest posts on non-spammy guest post sites, ⭐️ An interview with @Linkpitch_io's Aaron Anderson ⭐️ A quick way to snag backlinks from roundups and newsletters. bit.ly/4dKAwk6

The new newsletter just dropped! Some of the highlights include: 😎 A brand new guest posting strategy that you need to check out. 👣 An excellent case study from @victoriamschmid from @KURUFootwear on how she refreshed a post to get 125+ links mailchi.mp/buzzstream/newsle…

Don't miss this week's @BuzzStream newsletter: 1️⃣ Tips for contacting reporters for digital PR campaigns. 2️⃣ Our latest podcast on the "Power of Internal Linking" with @NateMatherson from @Positional. 3️⃣ See the "double-touch outreach method" in action. bit.ly/44wOn9O

I had an excellent chat with @WillHobson of @RiseatSeven on the @BuzzStream podcast. Will provided incredible insights into digital PR from both sides of the pond. Here's a sneak peek talking about what digital PR is. bit.ly/3xHXB6K #digitalpr #linkbuilding #seo

🚗💨 Discover how @motorpoint maximized email opens, streamlined outreach, and leveraged post-outreach data to supercharge their PR efforts, all in-house with @BuzzStream. A game-changer #casestudy about securing impactful coverage. 📈 #digitalPR buzzstream.com/blog/motorpoi…

I got a chance to speak with @hannah_bo_banna on the @buzzstream podcast about pitching to journalists. She provides super insightful tips and tricks for the pitch process, content ideation, and more. Check it out: bit.ly/3xp7qGt #digitalpr #linkbuilding

We launched our podcast yesterday on @buzzstream! Here's a preview of @BrianEDean and me chatting about digital PR for brand-new sites. Check out the whole pod here: bit.ly/4cp6nq1

If you're not getting the results you need with your email outreach campaigns, try a new outreach template. I've created a full list. buzzstream.com/blog/email-ou…

🚨Google (and Yahoo) have newly updated requirements for senders. This may impact your link building and digital PR campaigns if you send to personal Gmail addresses. Check out the full post: buzzstream.com/blog/google-y…

I currently have 15 Chrome extensions for SEO on my computer, and I use every one of them daily. Since I've tried literally hundreds at this point, I decided to share my favorites here on @BuzzStream. 🔌 Did I miss any of your favorites? buzzstream.com/blog/seo-exte…