Two great days at @DesignUpConf ! Apart from listening to some amazing talks, learning from great speakers, and meeting interesting people, one of my biggest takeaways was getting to know my own team better. I recently joined Rapido, and spending two full days together, away from our usual work, gave me the space to understand what excites them, what they want to learn, where they want to grow, and the kind of designers they want to become. It also made me think more about what it takes to build a great design team. It’s not just about hiring great designers or producing great craft. It’s about creating an environment where people have ownership, feel comfortable challenging ideas, have space to experiment and fail, learn from each other, and understand how their work connects to a larger purpose. Our job isn’t to have all the answers. It’s to create the conditions where the team can find better answers together. And for that, knowing your people matters. Their strengths. Their ambitions. Their curiosity. And sometimes, what’s holding them back. A strong design culture gives people room to grow individually while keeping everyone moving in the same direction. Because ultimately, great culture builds great teams, and great teams create the space for innovation.