Co-founder launching (very) soon to empower brands and agencies with deep adtech/martech vendor expertise.
Plano, TX
Joined May 2007
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Biggest current layup opportunity for @LinkedIn - warn --> deactivate accounts suggesting a partnership between "[their company] x Stealth"
Jay Friedman retweeted
Goodway Group's CEO @jaymfriedman reveals how we're revolutionizing the industry with GRADIANT and G-Comm in a juicy new interview for @AdMonsters
Get an inside look at Goodway Group's strategic vision👇
admonsters.com/innovating-th…
Jay Friedman retweeted
The secret to programmatic success?
Turning ad waste into opportunity. ✨
Laurie Sullivan of @MediaPost dives into our game-changing white paper "Once and For All" featuring @jaymfriedman and @acfou — don't miss it: bit.ly/3IVeihb
Check out my latest article: 3D Chess: Amazon Partners With Meta, Snap linkedin.com/pulse/3d-chess-… via @LinkedIn
Overheard recently: “in 2015 no one would have though American manufacturing had a future and most thought creative professions were the safest. It’s 2023 and writers are on strike and the govt is encouraging onshoring more manuf.”
Jay Friedman retweeted
I gave Claude the descriptions of 400 of the latest Y Combinator startups & asked it to generate on-trend startup concepts based on them. Some interesting ideas.
(As a general principle, this type of few-shot prompting, where you give the AI examples, is an effective technique)
Jay Friedman retweeted
“Journalism is a systematically misleading picture of the world because it’s a nonrandom sample of the goriest, flashiest, loudest stories out there.”
- @sapinker on World of DaaS pod
Jay Friedman retweeted
Privacy legislation is fomented by zealots on behalf of a population that doesn’t care about most forms of anonymous targeting. The UX is now far worse!
My path to the U.S. raking in $3.25 Quadrillion from its new fake review policy.
linkedin.com/feed/update/urn…
Must be frustrating to not be able to buy off politicians like at home!
irishtimes.com/business/2023…
TL;DR on my new thought piece - Chat GPT is just the beginning. Start thinking beyond it now.
ana.net/miccontent/show/id/i…
The whole DSP/SSP disintermediation thing is where publications and journalists lose C-level audiences. It's the weeds of the weeds and we have so many more big picture exciting problems to solve in marketing.
A non-tech take on DSPs building SSP functionality and vice versa. Grocery stores build house brands all the time. CPG brands may do some DTC or hav ea flagship store, but don't typically build grocery stores. Thoughts?
digiday.com/media/in-a-shrin…
Apple turned evil against non-app store advertising with ITP. Unethical with ATT. This is the moment where they've become intentional about prioritizing efforts that are ROI-negative to the ecosystem, even if they're not ROI-positive to Apple.
theverge.com/2020/3/24/21192….
How can agencies differentiate themselves? How can agencies build more trust with marketers? I attempted a few answers here w @aripap and @ericfranchi.
Should agencies build their own tech?
@jaymfriedman from @goodwaygroup answers this, working vs non-working media, and how @ericfranchi once tried to sell him an IO door-to-door. Great episode!
Spotify: open.spotify.com/episode/2I8…
Apple: podcasts.apple.com/us/podcas…
I'll admit, I never fully understood the value of an RMN when 3P products aren't sold in that retailer's environment.
businessinsider.com/gap-halt… via @LaurenJohnson
