Operativ markedsfører i Inevo. Jobber med Google Ads, sosiale medier, e-post og det andre som skaper salg.
Oslo, Norway
Joined November 2010
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Even Ødegård retweeted
Built a ChatGPT prompt that writes VSLs faster than my entire old creative team.
Structure is:
• Pain
• Shame
• Hope
• Product intro
Like + Retweet and I’ll send it to you.
(must be following)
Even Ødegård retweeted
Scam #advertising case videos:
“And then we blew up on social and people went crazy.”
People: xitter.cf/antifatwa/status/14067…
Even Ødegård retweeted
It’s your first day on the job as the new brand consultant for DoggoTreats, the hottest new D2C startup in Canada.
Do you have what it takes to launch their next big campaign without getting fired?
Even Ødegård retweeted
We've always done it like this, they say?
But how long is that always?
We didn't have email that long ago. or countries.
Tradition is fine when it's something worth keeping, but let's not forget how short our memories are.
When every day is the same, things seem like always.
Even Ødegård retweeted
Digitalbyrå øker inntektene til 15 millioner og ansetter syv nye
kampanje.com/markedsforing/2…
Even Ødegård retweeted
Fascinating article about what sits under the bonnet of organic success on TikTok (and other social platforms).
This quoted post is unavailable.
Even Ødegård retweeted
@yumbrands CMO Ken Muench has slammed marketers’ use of brand purpose as an advertising tool, calling the practice “bullshit”.
marketingweek.com/yum-cmo-pu…
Even Ødegård retweeted
“We need to focus on the media part of social media. Trying to play in the world or organic posting is a big waste of time." - @aman_matharu, director of digital transformation at Pepsi
Interesting read on Pepsi's pay-to-play approach on TikTok. bit.ly/3xl2KNf
Even Ødegård retweeted
Stor Google-oppdatering: ”Norske nettbutikker har en vei å gå” no.ehandel.com/stor-google-o… #netthandel
Even Ødegård retweeted
Google yesterday: in the future, you won’t be tracked around the internet to serve you ads. – at Billings, MT
Even Ødegård retweeted
WFH promoters have a certain agenda: to take control away from you and give it to somebody else — another portal
via Sir John Hegarty; @BBHLabs
Even Ødegård retweeted
A lawyer using Zoom had to let a judge know that he wasn’t a cat after inadvertently activating a face filter
Even Ødegård retweeted
The idea that some companies need not exist is lost on investors and leadership (or the lack thereof). Let that sink in for a moment.
Even Ødegård retweeted
When marketing gets all lofty and self-indulgent, it means nothing to normal people..
Case in point, Goodyear
Their tagline, then:
'The Best Tires In The World Have Goodyear Written All Over Them'
Their tagline, now:
'The Endless Pursuit Of Forward Momentum'
via @copyranter
Even Ødegård retweeted
People who floss are such a cohesive gang.
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Even Ødegård retweeted
When consultancies tell you ‘Gen Z accounts for 40% of consumer spending’ they really mean they read an article, which had read another article, which did some totally made up maths on how much they MIGHT ‘influence’ the spend of the older people who actually have the money.
