Leads @IAB Media Center, working with publishers, marketers and agencies providing research and insights to build brands through digital advertising.
New York, NY
Joined February 2009
- Tweets331
- Following400
- Followers344
- Likes498
Eric John retweeted
2hours 50mins in and @AOC on @Twitch still with over 330K ppl streaming (peaked at 450K per @RichLightShed)
This is just outrageous.
makes me re-think everything I *thought* I knew about the future of TV.
Eric John retweeted
As landscape shifts between traditional players & streaming startups, we are entering the “most important year in the entertainment business since the beginning of television" - Jeffrey Cole @USCAnnenberg. @ejohn1 @Nina_Munoz share more #IABALM takeaways: bit.ly/2un2VMm
Eric John retweeted
2019 Poised To Usher In 'New Era' Of Video Marketing @iab bit.ly/2PznFVJ @ejohn1 @iab – at Bloomfield, NJ
Eric John retweeted
"The watchword for buyers and sellers and tech-enablers right now is that #blockchain holds a lot of promise and we feel it’s definitely worth paying attention to." --@IAB's @ejohn1 adweek.com/digital/can-block… via @Adweek
Eric John retweeted
Just Announced: Linda Yaccarino @lindayacc, Chairman Advertising & Client Partnerships from @NBCUniversal will keynote @IAB Video Symposium on May 7. Register here: iab.com/video-symposium-2018… #VideoSymposium
Eric John retweeted
“I like to think of advanced TV as ‘tra-digital.’ It’s somewhere in between traditional TV and digital as it’s a true extension of broadcast with digital-like properties.” - @WillFelcon, @PremionMedia, on via @iab's Guide to Advanced TV Targeting iab.com/news/advanced-tv-tar…
Eric John retweeted
Premion’s @WillFelcon shares insights on #AdvancedTV in the new @IAB Advanced TV Primer: iab.com/news/advanced-tv-tar… #OTT #Advertising iab.com/news/advanced-tv-tar…
Eric John retweeted
Introducing the IAB 250-Powered by Dun & Bradstreet. Direct Brands Worth Watching iab.com/iab250-2018/ via @iab
Eric John retweeted
BEET VIDEO: ‘Direct Brands’ Will Be Under The Microscope At @iab Annual Leadership Meeting: #CEO Randall @r2rothenberg beet.tv/2018/02/randall-roth… #IABALM @AppNexus
Eric John retweeted
Asiya Vorontsova, Senior Director of Business Intelligence & Yield @Telaria, shares her thoughts on three areas which #marketers should focus on to leverage #AI to create and maintain a competitive advantage. iab.com/news/ai-readiness-di… @iab
Eric John retweeted
Here's How To Embrace Vertical Video: bit.ly/2zBIlYY <link to new report in article.
Eric John retweeted
If TV is increasingly digital, what does #digitalvideo mean? What will it become? Read @IAB #DigitalVideo Guide: iab.com/videoguide – at Manhattan, NY
Eric John retweeted
Time is running out! Register now for 'Advertising in the Age of AI' @ IBM San Fran on 8/2! bit.ly/2uY9pzN @451Degrees @IBM
Eric John retweeted
@iab @ejohn1 '190 million people in US own Vr/ar devices but don't know it' @TheVRSociety #vrinthesky @TIME @AMD
Eric John retweeted
Josh Hutcherson, Jeff Daniels & JJ Abrams were among the talents on stage @hulu #NewFronts to present their #HuluOriginals #HuluUpfront2017
Eric John retweeted
Advantages of using VAST4 - @ooyala blog post on #VAST4. Glad to see VAST4 support in the market! bit.ly/2n6ISLJ #IAB #VAST
Eric John retweeted
@ejohn1. Eric, breaking through the clutter!! thevideoink.com/state-of-the…
