@_Phase5

At Phase 5, we bring together experts in marketing research, user and customer experience, innovation and design.

 Toronto, Ontario
phase-5.com
Joined September 2017
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  • Following528
  • Followers243
542Media
The next #NYPAY @Zoom event is "COVID-19 and Financial Services: How the Pandemic Has Impacted and Will Continue to Impact the Banking and Payments Sectors" Wednesday, Oct. 28, 2020, 6:00 pm - 7:00 pm ET nypay.org/web-stories/covid-… @_Phase5 #FinancialServices #BankingPostCovid
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Last chance to join tomorrow's #CMAcafe with @StSigaud EVP Marketing & Development @_Phase5 to chat about staying close to your customers in times of crisis via research. Sign-up now: ow.ly/KQi650Ag5HJ #virtualnetworking #marketing #marketingresearch
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Happy #CXDay2019!!! Check out the history of #CXDay and why I’m so proud of this global celebration of great #CX and the people who make it happen. experiencematters.blog/2017/…
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Excellent piece on how Walmart manages CX from teammates on the CMA CX Council! #CX #CMACXcouncil
Canadian Marketing Association
@CdnMarketing27 Sep 2019
Our CX Council set out to understand how companies are designing #customerexperiences to meet the needs of high- and low-involvement customers to grow their business and increase #customerloyalty. Read about their first interview w/ Walmart: ow.ly/iozI50w7lyt #CMAcouncils
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A high-quality customer experience doesn’t come from a single action or person, but from the collective efforts of many people working towards the same goal. #customerexpereince #cxstrategy #technology #data #ai #IBMers lnkd.in/en9UM7Y
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3 Ways to Talk About CX So Others Will Want to Listen. Tell more stories. Be curious. Be useful. customerthink.com/3-ways-to-… #CX #custexp #leadershipskills
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Great article from fellow CMA CX Council member Michelle Perez on CX driving business results! #cx #cxpa #cma lnkd.in/e7YFmZY
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Arnie Guha chatting with TorCHI's Ilona Posner before starting his talk on 'the future of the interface: where UX and CX meet." #chi #cx #ux
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Excited to be hosting a #CXPA event later today in Toronto with Lynn Hunsaker, CEO of @clearaction as our speaker! Looking forward to a great talk on "Creating a CX Movement: Engaging Company-wide for CXM Business Results." #CX #CXPA
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Distinction between UX, CX and CEM by @mastercardca #cmaevents #cmacx
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‘There is a level of humbleness that comes from being customer-centric, and that level will be different for every company.’ - Milos Vranesevic, Senior VP, CMO at @SunLife #people #cultureandleadership #CMAevents @CdnMarketing
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Trials, triumphs, and advice from @jbardawill, @carmenmorrisday, @meghansherwin, @StSigaud and #MilosVranesevic on optimizing internal alignment to deliver great #CX. @SunLife @Keilhauer @TMGIntl @CdnMarketing
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Some tips on When and How to Use Ethnographic Research by @spotint spotless.co.uk/insights/ethn… #ethnography #uxresearch
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Very happy to be co-hosting @Manulife’s Digital Immersion Day. Thought-provocation supplied by @_Phase5, @deloittedigi_ca, @stevemast, @Cognizant and our own Global CIO, Greg Framke.
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A great read from @KristaSheridan via @Customerthink that touches on many key points that were discussed on in our #CX success webinar yesterday. Check it out to learn more about ways to take your CX strategy to the next level in 2019. okt.to/qb3QDj
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Consistency of Delivery is key to The New Battleground: Customer Centricity from @_Phase5 buff.ly/2QnXAOP @earlofjames71 @humbercollege #customers #consistency
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For those studying customer mapping and the customer journey, here's an excellent write-up from @_Phase5: Best practices for Customer Journey Mapping buff.ly/2QnACHp @earlofjames71 #customer #journey
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Great talk by Phase 5's own Arnie Guha on "The Future of the Interface" at #OMSSF conference. #ux #cx lnkd.in/dWYxS8B
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Excited to see the @_Phase5 logo next to leading digital experience players! #UX #CX #digitalmarketing
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Excited to be at the @_Phase5 booth at the #OMSSF
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