@PubNative

PubNative, now part of Verve Group, is a mobile publisher platform and programmatic ad exchange, providing advanced monetization solutions for app developers.

 Berlin
pubnative.net
Joined June 2014
  • Tweets1.3K
  • Following1.4K
  • Followers1K
590Media
Will 2021 be the year that in-app bidding finally goes mainstream? Find out from Verve Group's CPO what his take on the future of in-app bidding is below. businessofapps.com/insights/… #InAppBidding #LookingAhead

Why this year in-app bidding will go mainstream

In-app advertising’s evolution toward a more transparent and sustainable future is well underway, but the process — especially compared to the transition we saw in desktop — can feel frustratingly...

businessofapps.com
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Leading games conference #WhiteNightsWinter is happening across the globe (online) this week, 'traveling' to different cities each day including London, Barcelona, Berlin, Dublin, and San Francisco. Get in touch to set up a meeting with the team! #wnconf wnconf.com
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Leading games industry conference #PGConnects returns for the 5th time in a virtual format next week. Although we can't meet up in person, we'd love to connect via the networking and matchmaking tool to discuss how Verve Group can help grow your business. pgconnects.com/digital
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Verve Group announces today the acquisition of Nexstar Digital Inc.’s digital video advertising technology platform, formerly known as LKQD. Read more about the announcement here: businesswire.com/news/home/2….
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Verve Group announces the takeover of AppMonet’s SDK header bidding business. “It’s been an exciting year for all of us at Verve Group as we continue to expand our portfolio through M&A,” said Sameer Sondhi, chief revenue officer at Verve Group. exchangewire.com/blog/2020/1…

Verve Group Takes Over AppMonet’s SDK Header Bidding Business - ExchangeWire.com

Verve Group, a global brand performance ad platform, today announced the takeover of AppMonet’s SDK header bidding business. AppMonet is a programmatic

exchangewire.com
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PubNative retweeted
Anzu.io@Anzu_io12 Nov 2020
“We are confident @PubNative’s advertisers’ campaigns will generate even more lift in terms of brand awareness and brand affinity with the premium inventory we offer, especially when it comes to reaching millennials and Gen-Z’ers”. More on @AiThority : aithority.com/gaming/anzu-an…
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Is Apple's App Store commission cut actually a good thing for smaller developers? Verve Group's Ionut Ciobotaru weighs in on Apple's decision in @MMMagTweets here: mobilemarketingmagazine.com/… @weeb0 #Apple
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Is Ad Tech Ready for Its Own Roaring ’20s? Find out below from Verve Group's Chief Business Officer Sameer Sondhi. #Adtech #Roaring20s advertisingweek360.com/is-ad…
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PubNative retweeted
S4M@S4Mobile2 Nov 2020
For our third #podcast, we sat down with partner @PubNative to discuss #adtech's shift towards a more privacy focused ecosystem, and how publishers can benefit from collecting user consent within apps. Have a listen! hubs.ly/H0z3GCF0
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Watch back Verve Group's CPO Ionut Ciobotaru on MMA EMEA's Video Podcast from last week with Peggy Anne Salz below! #Mobile #Interview @PubNative @Platform161 youtube.com/watch?v=we5BhONR…
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Tomorrow Verve Group's CPO will be participating in MMA’s video podcast series where he will be talking about PubNative’s history and milestones and how Verve Group came to be founded, as well as a discussion on IDFA deprecation. Sign up here to tune in: mmaglobal.zoom.us/webinar/re…
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Verve Group's CPO Ionut Ciobotaru talks transparency vs privacy in @VentureBeat. Read about how Apple's IDFA deprecation challenges privacy-first initiatives set out by the @iab here: venturebeat.com/2020/09/29/a… #IDFA #Apple #privacy @weeb0

Apple’s 'privacy' changes undermine international advertising best practices

Rather than fragment the ad opt-in process, we should be coming together to build an open, transparent, and privacy-centric future for digital ads.

venturebeat.com
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Download our latest white paper "IDFA - Asked and Answered" featuring Q&A's with Ionut Ciobotaru, CEO @PubNative & CPO @VerveGroupHQ and Sergey Zaichenko, Head of Data Analytics at @scalarr_inc. Download now: hubs.li/H0wkdf70 ___ #whitepaper #mga #mgsdeepdives #mgs #IDFA
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Missed #MGSDeepDives event on IDFA last week? Catch up on the Experts Ask Me Anything panel below to listen back to the discussions. @WeatherBug @gamejamco @EpicsGG #IDFA #mobile #virtualevent youtube.com/watch?v=ru0pd7Ji…
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PubNative retweeted
MMA DACH@mma_dach21 Jul 2020
COVID-19 had a huge impact not only on our social life but also on our media usage. As part of the Verve Group our member PubNative put together latest stats on the impact in an infographic: buff.ly/2Cx57oJ #thefutureofmarketing
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I recently had the pleasure to be interviewed by Rafi Cohen for Faultline Magazine. It was more than a month ago, but the discussion spans from the early days of @PubNative to the MGI acquisition and more recently the merger into @VerveGroupHQ link.medium.com/pJkejasnB7
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Building a successful AD monetisation strategy: what can mobile gaming learn from other verticals? PubNative’s Ionut Ciobotaru discusses at Pocket Gamer Connects London, Jan 20-21. Save $175 - book now: bit.ly/2K7737W @PubNative @weeb0
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PubNative acquires TVSMILES to expand in-app header bidding dlvr.it/RKjklV
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UK Advertising to Reach £24bn in 2020; @Tesco & @McDonaldsUK First Brands to Commit to @IABUK UK’s Gold Standard; @TruOptik and @Anzu_io announce multi-year exclusive agreement; @PrimisLtd @ID5_io @weareilluma @PubNative @tvsmiles zurl.co/ZSVJ
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PubNative’s Ionut Ciobotaru is 1 of 310 speakers at Europe’s leading B2B games industry conference Pocket Gamer Connects London, Jan 20-21, plus Big Screen Gaming & Blockchain Gamer LIVE! Save up to $175 with Mid-Term prices now: bit.ly/2K7737W @PubNative @weeb0
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