
24.03.22 - Ireland's largest marketing conference is back, and this year we're bringing DMX Dublin to you #DMXDublin
Virtual
Joined November 2012
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Have you got your ticket for #DMXDublin yet?
Join us on Thursday 24th March for the online event, one stage, one day.
Book here: mii.force.com/s/community-ev…?
DMX Dublin retweeted
That guy knows a thing or two about brands. 🙌 Great start to #dmxdublin
Another successful #DMXDublin draws to a close. A thought provoking and inspiring series of discussions! Thank you again to our world-class speakers, our facilitators, our event partners, and everyone else who made #DMXDublin 2022 possible. See you next year!
Our second keynote speaker, @DavidAaker from @BerkeleyHaas joins us now to discuss "Branding going forward - Three Must Dos: Three Forces Affecting Future Brand Building. #DMXDublin
"Music is such an important part of our plans, and it's such a big thing for teens...we're looking forward to engaging with this audience in this area more this year" - insights from Aisling Wilde of @cocacolaie at #DMXDublin
DMX Dublin retweeted
Our final panel of the day is entitled "The Power of Gen Z" and facilitated by @emmawilliamser of @edelmanireland.
Emma is joined by Aisling Wilde of @cocacolaie, Dara Brady of @Ryanair and @ronanoconnell14 of @_cairde
#DMXDublin
Our last panel of the day is chaired by @emmawilliamser from @EdelmanIreland, with Aisling Wilde, @cocacolaie; @DaraBrady81, @Ryanair; Ronan O’Connell, @_Cairde to discuss Edelman’s global Gen Z research & provide insights on how to connect with this powerful audience. #DMXDublin
On the panel discussing building brand experiences in e-commerce, @shaneoleary1 is joined by Gemma Spence, @VMLYRCommerce; @LisaTully of @LifestyleSports & @CathalDV of @TescoIrl to discuss one of 2022’s largest trends: the rise of retail media & third-party e-commerce #DMXDublin
DMX Dublin retweeted
This is really interesting from @KNelsonField. Creative execution performs in line with overall platform attention. So putting great creative onto a platform with poor attention still won't have a strong impact. #DMXDublin
DMX Dublin retweeted
Great to see our CEO Geoff Lyons introduce #DMXDublin 2022. Ireland's Largest Marketing Event.
>> Build and Shape Brands for Today’s World.
Excited to get a deep dive into how we shape brands for the world we live in. How the rules of brand building have changed.
On the measurement and effectiveness panel, @pauldervan is joined by @ciara_durkan of @RedCResearch; @tomroach of @Jellyfishglobal; and @MrBrianSheehan of @MediahuisIRL, as they explore the practical ways to build effectiveness into marketing planning. #DMXDublin
Professor @KNelsonField kicks off #DMXDublin 2022 with our first keynote speech.
On the topic of attention measurement, Prof. @KNelsonField says platforms/formats display different amounts of switching, which means they all deliver different amounts of attention to advertising.
#DMXDublin 2022 is underway! @KNelsonField and @DavidAaker are keynote speakers at this year’s conference. We are excited to see what our speakers have to say on attention measurement game plans and on branding going forward. #DMXDublin
Here is today's agenda!
Make sure to tune in for the exciting panels and our fantastic keynote speakers.
#DMXDublin
Join us tomorrow for #DMXDublin 2022
Check out our fantastic lineup here: dmxdublin.com
Book your tickets here: mii.force.com/s/community-ev…
Dara Brady will be joining the "The Power of Gen Z" panel at #DMXDublin 2022!
BOOK YOUR TICKET HERE: mii.force.com/s/community-ev…
Special thanks to our media partners @MediahuisIRL
Aisling Wilde will be joining the "The Power of Gen Z" panel at #DMXDublin 2022!
BOOK YOUR TICKET HERE: mii.force.com/s/community-ev…
Special thanks to our media partners @MediahuisIRL
DMX Dulin 2022 is tomorrow!
Last chance t obook your ticket here: dmxdublin.com
#DMXDublin
Ronan O'Connell will be joining the "The Power of Gen Z" panel at #DMXDublin 2022!
BOOK YOUR TICKET HERE: mii.force.com/s/community-ev…
Special thanks to our media partners @MediahuisIRL
Just one day left to get your ticket for #DMXDublin 2022
Check out our fantastic lineup/
Book your tickets here: mii.force.com/s/community-ev…
Brian Sheehan will be joining the "Measurement and Effectiveness" panel at #DMXDublin 2022!
BOOK YOUR TICKET HERE: mii.force.com/s/community-ev…
Special thanks to our media partners @MediahuisIRL

















