@telefrek

Innovative tech to take our customers to the top - max efficiency, min resources. Maker of @granada_app

 USA
telefrek.com
Joined January 2018
  • Tweets98
  • Following142
  • Followers24
26Media
How query strings become AST objects ➡️ Part 3 in our Follow Along series on building a TypeScript SQL Parser telefrek.medium.com/parsing-…
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Building a build a type safe, compile time SQL parser Part II: defining schemas to validate against telefrek.medium.com/defining… #codejourney #typescript #sql
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It counts as 0 nanoseconds at runtime if the compiler does everything right? LeetCode Two Sum problem ✅type system 🚫functional code #leetcode #typescript
Nathan Northcutt@na_northcutt19 Jul 2024
Check out the TypeScript compiler solving LeetCode problems: link.medium.com/lywhg9DDmLb

TypeScript Compiler Solves LeetCode Problems

It counts as 0 nanoseconds at runtime if the compiler does everything right?

link.medium.com
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🎉Kicking off a series on TypeScript and SQL parsing! See how we leverage TypeScript's strengths for efficient, type-safe SQL query building. telefrek.medium.com/building… #codejourney #typescript #sql

Building a TypeScript SQL Parser

It all begins with an ambitious idea

telefrek.medium.com
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You can't just add more racks: orgs only use about half their data, inefficient for cost & energy hitachivantara.com/content/d…
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Back at Moscone for #aws Summit San Francisco! Here to learn, meet, and chat about more efficient ways to leverage your cloud services
#Programmatic back on track! As the easiest spend to stop, it's also the easiest to turn on when budget allows adweek.com/programmatic/prog… via @Adweek

Programmatic Is Returning to Prepandemic Normal Levels

The travel sector is still struggling, but other verticals are spending big on marketing.

adweek.com
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Why context matters now more than ever for brand safety and suitability – blogs.oracle.com/oracledatac… via @OracleDataCloud
"A flurry" of new identity solutions and #contextual targeting powered by #AI to solve for the cookie problem, means #adtech will be OK. adexchanger.com/the-sell-sid… @AdExchanger

The Cookie Is Crumbling And COVID-19 Is Still Here, But Digital Advertising Will Be OK | AdExchanger

There are three reasons why we will survive the death of the cookie, and they’re all driven by current innovations and consumer awareness.

adexchanger.com
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When and how to find the right DSP partner #Mobile #ProgrammaticAdvertising
LucentBid@LucentBid23 Jul 2020
Food, games & social apps are a few of the verticals leveraging programmatic for more reach and transparency adjust.com/blog/choosing-the…
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Watch the video, then read more: telefrek.com/in-housing-prog…
LucentBid@LucentBid16 Jul 2020
Marketers say ROI #attribution is their top reason for #programmatic in-housing, while managing #firstpartydata is the fastest growing reason. For more, check out today's IAB There talk on #programmatic in-housing - the trends, challenges & rewards iab.com/videos/iab-there/
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Then find out more: telefrek.com/in-housing-prog… #programmatic #inhouse #agency
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AI-powered personalization could unlock better user & ad experiences, if pubs are able to leverage first party data techcrunch.com/2020/07/07/ad…

Adobe tests an AI recommendation tool for headlines and images | TechCrunch

Team members at Adobe have built a new way to use artificial intelligence to automatically personalize a blog for different visitors. This tool was built

techcrunch.com
Uncertain alternatives to the IDFA & the Chrome Cookie force a whole other 'new normal' bit.ly/2TNaW6G
AdExchanger@adexchanger7 Jul 2020
Apple’s SKAdNetwork Gets Real – Is It The Future Of Mobile App Attribution On IOS? bit.ly/2ACZxjN by @OSchiffey

Apple’s SKAdNetwork Gets Real – Is It The Future Of Mobile App Attribution On IOS? | AdExchanger

SKAdNetwork could become the de facto way to attribute mobile app installs on Apple devices with the release of iOS 14 in September.

adexchanger.com
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Brands say they’re boycotting Facebook (for now). Where do those dollars go? Besides Google, partner programs & #programmatic can deliver wsj.com/articles/where-adver… via @WSJ

Where Advertisers Boycotting Facebook Are Spending Their Money Instead

Facebook’s powerful ad targeting abilities have made it a seeming must-buy for many marketers. But a growing list of companies are pausing their advertising with Facebook for July or longer, respon...

wsj.com
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Reaching the most valuable mobile users is about to get even harder. Prepare for a post-cookie and post-IDFA world. bit.ly/2TNaW6G
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US time spent w/media rises to 13:35, more than an hour increase. Mobile and digital video still winning, traditional TV's decline slowed emarketer.com/content/us-tim…
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Gaming literally the only publisher vertical not seeing declines in ad spend, according to @PubMatic stats pubmatic.com/covid-19
Very insightful interview! @Goodgamestudios tells @peggyanne the great potential of in-housing #programmatic lies in merging log-level auction data from #DSP with proprietary BI data post-install... without having to share it back to networks bit.ly/39cO0DL
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A Forrester and Cloudflare study surveyed 170 infra pros on their adoption of SaaS, IaaS, PaaS & BPaaS. Those who ranked 'advanced' on Digital Transformation have high adoption of all! Is it time for your media buying Digital Transformation?
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