Editor at Large @Contagious, displaced Jock, Dragon of Mothers, working on a deck...

London
Joined June 2009
Super smart is right! A brilliant book-end to the original article that set the tone for 2023 all the way back in January (also linked in the article below and well worth a look) 🔥
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OMG: just @timminchin totally nailing the power of creative ambition. 😍 #SydneyOperaHouse #Arts #Ideas
Here it is! ‘Play It Safe’ for Sydney Opera House’s 50th birthday! Watch it LOUD, using headphones preferably, and on the biggest screen you’ve got! #SydneyOperaHouse @SydOperaHouse Full Credits under the vid on YouTube: youtu.be/l8ouigVtUvo
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Love the sense of glee that fuelled the creation of THAT delightful @maybellineNYUK TikTok ad... Watch the back-story below (and bravo Lauren Chapman!) #creativity #GiveItAGo tiktok.com/@laurenchapman95/…
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Wow. She is literally the only person to come out of this with her dignity and integrity intact. 🏳️‍⚧️🏳️‍🌈❤️
Very much a personal opinion but it is an awful case study and unspeakably inhuman that the Bud Light team didn’t even reach out to Dylan at all, or follow up, or support her in any way, amongst the chaos their partnership caused the other month. Listen to her words. 🙏 🏳️‍🌈 🏳️‍⚧️
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I too am thrilled! Hope it’s a good Cannes so there’s plenty to deconstruct!
We’re thrilled that @konfectious of @contagious will be presenting Cannes Deconstructed for our MBC attendees. Book your tickets here: bit.ly/3MF1ahP
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'Dramatise a key product benefit' Love it when something I've missed finally crosses my path thanks to a well-deserved Yellow Pencil @dandad @Apple youtube.com/watch?v=tRPqGf8n…
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Dead cats, performance and purpose, via @contagious' James Womersley
'Creating marketing communications that simply assert the role of mayonnaise in salads and sandwiches, or soap’s ability to remove dirt, are unlikely to break through consumers’ baseline cognitive apathy.' cont.gs/3WqS0rS
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Another delicious lunchtime read for any fun-and-fact fans out there...
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Is 'Eat the rich' the creative narrative of 2023? A tasty read from @WeberShandwick's Tom Beckman via @contagious... Bon appetit!
The last recession pinned corporations as the bad guys and spawned purposeful marketing, argues Weber Shandwick's Tom Beckman. The looming downturn heralds a new narrative – and a new villain. How should brands respond? cont.gs/3WP6yCP
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Train Bragging. YES.
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Katrina Dodd retweeted
If you're looking to break into the creative industries, and you're aged 18-25 and from an underrepresented background in the UK, you can apply to @TheBKBrothers Night School, which offers free training and mentoring. More details here: cont.gs/3ALdQzc
Going to be in Cannes? This is need-to-know stuff, so join us on Monday for a bit of brand #RealTalk at Twitter Beach 👇
Replying to @Marketing
On Monday, June 20, find out what people on Twitter *really* think about brands from our first-ever #RealTalk report, and learn about the brands that successfully stand out.
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Heading to Cannes? Then come to the Contagious Villa for a bracing Tuesday morning dive into the vexed issue of greenwashing with @GoodLoopHQ's @GoodLoopAmy and the brilliant @Benfogle, @Dove and @ShakailaElise! Sign up here: contagious.com/events/contag…
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Absolute treasure. Happy Birthday @Carole_King 🎂
Happy Birthday US singer, songwriter and musician Carole King, #BOTD (Feb 9TH, 1942 (age 80 years))
Is your agency on the list? Download the report to find out what it takes to be a Contagious Pioneer ⬇️
The 2022 Contagious Pioneers list, celebrating the best and bravest agencies on the planet, is here. Click the link to see which 8 agencies made the cut and then download the report to see why with examples of their Pioneer-making work. cont.gs/32OtY4D
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Mic drop...
Purpose marketing South London style 🐔
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Great line. Great read.
"Never before in history have new tracks attained hit status while generating so little cultural impact." theatlantic.com/ideas/archiv…