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Let’s gooooo!
Ending a rockin’ week here in NY, I’m feeling ecstatic about pressing publish on these SMS list growth stats powered by @hibeamapp
Big thanks to our private beta partners @doebby @EggrolI @SegarHayley onewith, Serpenti Apparel, @seeqsupply 🤝
HiTide retweeted
👀 been working on this for a while now...
today is the day...
🚨 Just dropped: The BFCM Playbook Stack 🚨
If you only save one resource this Black Friday/Cyber Monday, let it be this one. Seriously.
HiTide retweeted
AI isn’t the future—it’s now.
Join me and top DTC leaders on Aug 21 for a no-fluff convo on how AI is driving real results today.
🚀 The Summer of AI – Ep 2 starts at 4PM ET.
Save your spot 👇
HiTide retweeted
🚨 DTC brand friends: like growing revenue? This is one you don’t want to miss.
I’m super pumped to be speaking on this upcoming session alongside some other great dtc leaders.
Join us live on July 30 for an action packed, speed round convo about how top brands are unlocking true incremental revenue and profit, including tactics that print cold, hard cash.
🗓️ July 30 | 4–4:45 PM ET
🎙️ Featuring:
Michael Hodgen, Freedom Rave Wear, Josh Payne, Onward, Steve Lequerica, LiveRecover, Eric Autry, Shared Sweeps, Jesse Clemmens, HiTide
Let’s talk cash - see you there. Save your spot below 👇
biggest ship it friday yet!! 😍
Absolutely Massive Ship It Friday today!
We just added support for Facebook campaigns on @gohitide. This is gonna be great for organic, but HUGE for ad campaigns.
Oh yea - and at no additional cost. Available now to all HiTide customers. Just connect and go.
Boom!
w/ @achieving100ms + @mariuspop
blushing yellow 😊
🍋 @truelemon turned Instagram fans into SMS subscribers in just four days.
Partnering with @GoHiTide, they used an Instagram giveaway with DM automation + Attentive's two-tap sign-up to make subscribing seamless.
The results:
↳ 1,300 new subscribers
↳ $2.2K in revenue
↳ 128% higher AOV
True Citrus shows that when you meet your customers where they are, the possibilities are endless 😉
HiTide retweeted
🍋 @truelemon turned Instagram fans into SMS subscribers in just four days.
Partnering with @GoHiTide, they used an Instagram giveaway with DM automation + Attentive's two-tap sign-up to make subscribing seamless.
The results:
↳ 1,300 new subscribers
↳ $2.2K in revenue
↳ 128% higher AOV
True Citrus shows that when you meet your customers where they are, the possibilities are endless 😉
yup. ship it!
Building a martech company can be kind of a funny endeavor if you think about it...
Here we are building extremely specific features that remove little bits of grating friction from "boring" marketing workflow tasks that most normal people couldn't give a s*** about about EXCEPT the exact person (our customer), and then they REALLYYYY care about it.
It turns out there is joy in the "mundane" details when you're building every day to make the product better.
In this morning's daily standup @achieving100ms presented a solution he whipped up for a common annoyance our customers have faced - updating there standard config (where they send their new subscribers). Long story short - instead of asking users to go switch account level settings, we can catch the change on a campaign level and present a few likely options for how it should be handled on the account level.
Aha! Now it's live and @gohitide is some small % BETTER and easier to use.
These mundane details compound over time. I love my job! Give me more "boring" problems. We love this stuff!
🚢 Ship it Friday.
w/ @achieving100ms and @mariuspop
😍 great to see this one published!
Story time about first impressions early on in our pivot to the Shopify ecosystem.
When we first started exploring Shopify, ecomm, and DTC early last year, @EnsoRings was one of the first brands I learned about and thus became synonymous in my mind with “big, successful, premium merchant.”
A little while later I found out my co-founder @achieving100ms was a big fan and customer too.
“If only we could get our fledgling product idea in front of a brand like Enso,” I thought more than once.
Around the same time, I started going to dtc meetups and IRL events like 3 or 4 times a week.
One of my first was an evening drinks panel thing hosted by @lunarsolargroup (featuring @andycloud @superfiliate and Sarah Grosz!) at their office.
It was one of my first impressions of what an excellent agency looks like - working with amazing brands, at the cutting edge... snazzy office, good team vibe - and the free pizza and beer was not too shabby either.
“To partner with LSG would be a dream,” I thought back then—because it would mean we’d built something truly special, something that could excite top players in the space.
Fast forward to TODAY for Ship it Friday:
I am thrilled to share this case study we just dropped with LSG and Enso Rings. 🥹 Doing our thing to drive crazy good Klaviyo opt-in results.
Check it out. Super proud of this and all who were a part of it - many thanks to Angus Birchall @KeithMartin_io Kristen Maiorano Renee Stone Tricia Yeonas Caitlin Adams for all the amazing partnership on this one 🙌 🙌 🙌
--
w/ @achieving100ms @mariuspop
Amazing week !!
We just released an insane update 🤯
No more manual campaign creation (unless you want to of course).
Check it out to see what I mean.
Also shout out to @attentiveHQ w/ the collab case study !
Happy Ship It Friday 🚢
Let me know what you think!
w/ @gohitide @achieving100ms @mariuspop
preview mode is key 🔑
Happy "Ship it Wednesday" to those who celebrate - publishing early this week for obvious reasons.
We added Preview Mode!
A slick little feature to allow you to test your SMS / Email growth campaigns LIVE on IG, but without setting them live for everyone - with a secret DM keyword that works just for you.🗝️
Hope you crushing it the rest of this crazy week. 🧗♂️
feeling thankful w/ @achieving100ms and @mariuspop
HiTide retweeted
In case you weren't well aware: the days of Batch & Blast are over.
What does that mean for retention, loyalty and (most importantly) revenue?
Josh Bowen from BigCo has the deets.
He sold his last co. to Oracle and it was all about brand loyalty.
Now building BigCo. - reinventing SMS with AI + CX Messaging.
We're talking tomorrow at 3pm ET for 30 mins. It will be quick but good.
Come hang out!
power up! 🔌
Not all sequels are good, but this one will be...
"The Empire Strikes Back" kinda quality.
Part 2 of our Power Hour series talking live with @BryanDickey_ and @PostscriptIO
TOMORROW weds Nov 6 at 1pm ET; fully focused on getting you more opt-ins before BFCM.
Drop by and listen or chat! We can answer questions and live audit your setup.
RSVP below.
Stoked for this!
lets go live 😍
YOU are invited to join the first ever List Growth Power Hour
With me and the List Growth Luminary @BryanDickey_ of @PostscriptIO
Next week (and again the following).
What is it?
Live Space on X / Twitter. Come listen in or chat about strategies to grow your list before BFCM.
We're breaking all of the rules of "webinars".
No script. No shill. Open invite to customers, SaaS, your cousin, whoever!
Hit the RSVP below 👇
Live brainstorming on strategies we're using with the largest customers in ecom, as seen from within @ Postscript and @gohitide
See ya on 10/30
And/or 11/6
laying bricks, its what we do! 🧱 🧱 🧱
Happy Ship It Friday! 🚢
We added another nice upgrade to campaign editor this week.
There is a great “Wait But Why” blog article on procrastination that talks about the compounding of small/boring/repetitive steps.
I was thinking about it today while reflecting on the many small improvements we are continuously pumping out.
Not because of the procrastination topic but rather it struck me that the same idea can apply to building delightful and useful products.
There’s a great quote in the article:
“A remarkable, glorious achievement is just what a long series of unremarkable, unglorious tasks looks like from far away. No one “builds a house.” They lay one brick again and again and again and the end result is a house.”
Pretty cool. And maybe even kindof obvious!
But useful to keep in mind as we keep marching forward.
Looking forward to laying new bricks 🧱 each week w/ @achieving100ms and @mariuspop 🙌
HiTide retweeted
We just dropped a 🔥new way to grow your SMS / Email list from Paid...
Introducing "Reply to Ad Comments"
Send DM offers to ANYONE that engages with ANY ad you're running... friend tags, comments, etc.
Happy @gohitide Ship It Friday 🚢 !!
Also, link below to the webinar I'll be joining on 9/25 with Ethan and Takeover Media - come!
w/ @mariuspop and @achieving100ms ✌️
Love it when a new feature actually removes complexity! ✨
We just reduced @gohitide campaign setup time significantly.
Happy Ship it Friday!
You can now send confirmation messages (with discount codes, giveaway entry confirmation, or anything really) in DM immediately after subscribe.
Just a whole lot easier than setting up new conditional messages in your ESP or SMS platform.
Have a great weekend!
🚢🚢🚢
W/ @mariuspop @achieving100ms
put me on the calendar! 😍
Short and sweet Ship It Friday™ here at @gohitide
Introducing.... campaign scheduling. Got a Labor Day campaign planned, but won't be around to set it live?
WE GOT YOU! Introducing.... campaign scheduling.
I am really fired up about this one since it's been one of the most hotly requested lately.
Have a great holiday weekend US people!
--
w/ @achieving100ms & @mariuspop
HiTide retweeted
Who knew hats could move this fast??? 🔥
It’s Friday so you know what time it is.
At lunch last week @iamshaanarora told me to do some more demos in our @gohitide Ship It Fridays so here it is 🙏🫡
Have a great weekend all!
—
w/ @achieving100ms @mariuspop
Great to be friends @Yotpo 🤝
Banger of a Ship It Friday today here at @gohitide 🔥
First - huge thanks to Emma and @Yotpo …
Brands can now use Yotpo as a supported integration on HiTide 🥂!
Maybe our fastest integration yet.
Also - we added a giveaway winner selector 😍 and a draft duplication button. Check it out.
✌️until next week
w/ the dream team @mariuspop @achieving100ms
















