Unlocking MSMEs' potential through value addition and promoting their access to markets
Arusha, Tanzania
Joined March 2019
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- Following284
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EAC MARKUP retweeted
IN THE NEXT TWO WEEKS!
Be ready as #Rwanda will be hosting the EAC Regional Quality Awards 2026 Ceremony!
EAC MARKUP retweeted
The MARKUP II National Coordinator came through to check on the progress of supported SMEs. She was impressed by the growth and impact being created through the Pearl Youth Coffee Association.
#PearlYouthCoffee #MARKUPII #UgandaCoffee #CoffeeYouth #YouthInCoffee โ at Kampala, Uganda
EAC MARKUP retweeted
๐ On International Youth Day, we celebrate young East African entrepreneurs turning ambition into stronger businesses, jobs and new market opportunities.
Through the EAC supported #MARKUPII programme, youth-led enterprises are accessing mentorship, practical business support and market connections through partnerships with local business support organisations.
๐ Read the full story: eacmarkup.org/newsroom/facesโฆ
ย
@eacmarkup
EAC MARKUP retweeted
๐ This International Youth Day, we celebrate the ambition, innovation and resilience of young entrepreneurs across East Africa.
If youโre under 35 and building a business โ whether youโre just starting out or already growing , the MARKUP II Academy offers free tools, training and practical resources to help strengthen your enterprise and explore new market opportunities across sectors including agriculture, packaging and leather.
๐ Explore the MARKUP II Academy: markup-academy.org/
@eacmarkup
EAC MARKUP retweeted
UGANDA UNVEILS FIRST NATIONAL COFFEE BRAND ON THE GLOBAL STAGE
Uganda has officially launched its first national coffee brand, โUganda Coffee: Itโs in Our Nature,โ at the World of Coffee Brussels 2026, positioning the country not only as Africaโs leading coffee exporter but also as a premium coffee origin with a distinct global identity.
The brand highlights Ugandaโs natural advantages, including its fertile soils, favorable climate, biodiversity, and rich coffee heritage, while promoting quality, sustainability, and trust.
In the 12 months to April 2026, Uganda exported 8.78 million 60kg bags of coffee worth US$2.38 billion, underscoring the sectorโs growing global significance.
EAC MARKUP retweeted
๐ฅ Uganda Coffee takes centre stage at the #WorldofCoffee Brussels!
As the 2026 Portrait Country, this is a defining moment for #CoffeeUganda!
The EU ๐ช๐บ is proud to walk this journey with ๐บ๐ฌ in collab with @MAAIF_Uganda, @ITCnews & @eacmarkup.
๐europe.worldofcoffee.org/202โฆ
EAC MARKUP retweeted
The initiative also aims to encourage the adoption of internationally recognised standards, strengthen innovation and improve market access for businesses across the region. The announcement was made during the 28th Meeting of the East African Standards Committee (EASC) held in Arusha, Tanzania.
The initiative is supported by the European Union through the EU-EAC Market Access Upgrade Programme (MARKUP II), implemented by the
International Trade Centre (ITC), in collaboration with regional and national stakeholders including the East African Business Council (EABC).
EAC MARKUP retweeted
๐๐๐ ๐๐๐๐๐๐๐๐๐ ๐๐๐๐ ๐๐๐๐๐๐๐๐ ๐๐๐๐๐๐๐ ๐๐๐๐๐๐ ๐๐ ๐๐๐๐๐๐ ๐๐๐๐
๐๐
๐๐๐๐โ๐ ๐๐๐ ๐๐๐๐๐๐๐๐๐๐๐
The EAC has today officially announced the upcoming 2026 EAC Regional Quality
Awards set to fete outstanding enterprises across the region that demonstrate
excellence in quality management, standards compliance, innovation and continuous improvement.
The Awards seek to promote a strong culture of quality among East African
enterprises, enhance the competitiveness of locally produced goods and services,
facilitate regional trade, and support deeper regional integration.
@ITCnews @eacmarkup @KanaFlash @EABCjumuiya @EUinTZ
EAC MARKUP retweeted
#EABC is pleased to share this weekly update, highlighting member-centric initiatives undertaken, upcoming activities and opportunities for your engagement.
We wish you a blessed Eid al-Fitr.
Download: eabc-online.com/download/eabโฆ
@AhmedFarah__ @KEPSA_KENYA @TanzaniaCTI
EAC MARKUP retweeted
This week, RAQ members gathered for an insightful session with @margaretafunder from @ITCnews, who led the Quality Champion program under #MARKUP. the team discussed the journey and future of RAQ as a National Quality Hub for ITC.
EAC MARKUP retweeted
Since September, @eawibp and #SheTrades delivered MARKUP II communication trainings across six East African countries.
Trained Master Trainers supported 110 women-led businesses to present their products, build workable pitches and speak to buyers with confidence.
@ITCnews | @eacmarkup
EAC MARKUP retweeted
New Course Alert! ๐
The @eacmarkup ย Academy presents "Smart Financing for Business Growth".
๐ Explore Smart Financing for Business Growth: bit.ly/3LkqCfv
๐Discover our full course catalogue: bit.ly/4qMAbEk
#MARKUPII #SMEs #Startups #Finance
EAC MARKUP retweeted
Ewaffe Coffee โ๏ธ is brewing magic at #UMATradeFair2026!
Pass by @eacmarkup II Agribusiness Accelerator Booth next to @tookeonline booth discounted packs and exclusive deals.
Letโs sip Ugandas Finest roast blend! #Bubu
@hivecolab
#Ewaffecoffee
#Ewaffe
#UGITF2025
EAC MARKUP retweeted
#NationalQualityAwards2025
UNBS launches National Quality Awards 2025, and hosts a sensitization webinar to guide stakeholders about award categories, eligibility criteria, and how to participate. ๐
The National Quality Awards (NQA-U) are designed to promote a culture of quality, inspire excellence, and recognize outstanding achievements by Ugandan enterprises across all sectors.
๐ Award Categories:
1-Company of the Year (LEs & SMEs)
2-Product of the Year (LEs & SMEs)
3-Service of the Year (Private & Public)
4-Exporter of the Year (Agro-processing)
๐ฅ Who can participate?
Both Large Enterprises and SMEs in manufacturing and service sectors.
๐ Eligibility Requirements:
โ๏ธ Legally registered with URSB
โ๏ธ Valid product or management system certification
โ๏ธ Compliance with statutory & regulatory requirements
โ๏ธ Demonstrated quality management systems
๐ Why participate?
โ
National & regional recognition
โ
Customer trust & credibility
โ
Positive media exposure
โ
Access to new market opportunities
โ
Winners automatically qualify for the EAC Regional Quality Awards in Nairobi (Nov 2025)
๐ Assessment is based on 7 Quality Management Principles: Customer Focus, Leadership, Engagement of People, Process Approach, Improvement, Evidence-based Decisions & Relationship Management.
โจ The NQA-U 2025 are not just about competition โ they are a celebration of quality and excellence. Together, letโs put Ugandaโs enterprises on the regional and global stage!
Register here๐jotform.com/form/25216381409โฆ
#GrowingQualityEnterprises
EAC MARKUP retweeted
Much appreciation for support to organize the meeting to discuss food safety and establish the regional position goes to the EAC Secretariat (@jumuiya ) and Market Access Upgrade Programme II (MARKUP II_ @eacmarkup) implemented through the International Trade Centre (@ITCnews.
EAC MARKUP retweeted
The 3 day Masterclass Training in Packaging Technology has been concluded with a call to local producers & manufacturers to invest in good packaging to make Ugandan products competitive in the market.
@IPPUganda023 @WorldPackOrg1 @newsUMA @USSIAssociation
##QualityPackaging
EAC MARKUP retweeted
Delighted ๐บ๐ฌ๐ฅ Uganda launches its 2025-28 #AvocadoRoadmap & Platform to boost value chains & access global markets!
With EU ๐ช๐บ & @ITCnews support, the plan focuses on improved seedlings, GAP certification, hub-&-spoke farmer models, export consortia, & cold chain infrastructure.
EAC MARKUP retweeted
Tanzania is stepping up! From June 9โ13, stakeholder across the leather value chain gather in Dar es Salaam for #TanzaniaLeatherClusters workshop. Itโs time to unlock local industry potentialโstarting with school shoes! ๐ฅฟ๐น๐ฟ #EmpowerLeatherTz Cc @EUinTZ @eacmarkup @jumuiya
EAC MARKUP retweeted
Just before our first #SMEMinisterial, ITC is setting a new standard for inclusive trade.
We have launched a guide and resource pack to help trade promotion agencies deliver smarter, fairer support to women.
Read more ๐ bit.ly/4kN0A0o
EAC MARKUP retweeted
Want to pitch with clarity, speak with purpose and connect with other women entrepreneurs?
๐ฃ 'Communicate Your Business for Market Success' is a two-day workshop series for women entrepreneurs, delivered by the EU-funded @eacmarkup programme.
Each session is:
โ
Sector-specific
โ
Practical & focused on real communication skills
โ
A chance to build your network of like-minded women
๐ Applications close 10 August ๐bit.ly/4kKwFGg
๐ฐ๐ช #Kenya | ๐บ๐ฌ #Uganda | ๐น๐ฟ United Republic of #Tanzania | ๐ธ๐ธ #SouthSudan | ๐ท๐ผ #Rwanda | ๐ง๐ฎ #Burundi
@ITCnews | @jumuiya | @EABCjumuiya