F1's "toxic fan" problem isn't what you think Our latest report (covered by @wearetherace ) analysed 100M+ posts and found: Negative Content has DOUBLED since 2016 BUT so has positive content Abu Dhabi 2021 is F1s most divisive moment the-race.com/formula-1/new-r…

We’ve been keeping an eye on F1's online audience. We wanted to test whether our predictive insight from last September’s Report ‘Have We Reached Peak F1?’ was becoming a reality… Namely, if Max Verstappen's dominance at Red Bull would continue to turn off newer fans of the sport. Looking at data from the first two races this year we’ve seen a 40% decline in overall F1 conversation since the first two races of 2023, combined with a dramatic increase in negative mentions around the sport. Either by fluke or good judgement, it’s absolutely in line with what we predicted. buzzradar.com/blog/post7300

Thanks to @noblef1 for his insights in @Autosport on our 'Does F1 Need Drive to Survive?' white paper🔍. Social media's now leading F1's fan engagement race, outpacing Netflix's Drive to Survive. Data shows TikTok & YouTube are now the key to drivers of new fans into the sport. #F1 autosport.com/f1/news/whats-…

New Report!🚨 Does F1 Need Drive To Survive? Can we quantify how big an impact the Netflix show has had in the explosive growth of the sport? We've used millions of social posts, AI and human expertise to answer these questions in our latest white paper about F1 audiences. buzzradar.com/f1

So, about that report we wrote…🤯buzzradar.com/blog/post7276

Excited to launch the 1st of 3 white papers exploring the changing nature of F1 fans online. Our team of analysts using our custom predictive AI analysed 70 million F1 fan posts to ask the question, ‘Have We Reached Peak F1?’ You can download at buzzradar.com/f1

We are currently putting together full post show analysis which will be available shortly. You can sign up for here buzzradar.com/ces2023

Gamers take control of Day 3 of #CES2023! The stars were @ASUS's ROG Raikiri Pro controller, @Razer's Edge & Blade 18, & @Lenovo's Legion Pro series. And @LG shone with the biggest OLED screen in the world. buzzradar.com/ces2023 We're giving you ALL the data behind @CES!

What do we expect from #CES2023 Day 3? Will consumers get behind the wheel for Saturday brand activations? Which brands will take the top spot? We'll be tracking it all! Swing by the Official @CES Discovery Wall in the Grand Lobby or sign up: buzzradar.com/ces2023

What drove #CES2023 Day 2? @CES saw @Stellantis's radical Peugeot Inception Concept, a Wireless TV that weighs less than 20 lbs and connects to walls without a mount; and accessories for gaming all stole the show. buzzradar.com/ces2023 Get all the insights! 🚘 📺 🕹️

It's tough at the top of the #CES2023 leaderboard. @Lenovo pushing back to the top 🥇 and @StellantisNA & @Razer rising fast 📊

What happened on Day 1 of #CES2023? @Lenovo released the Legion Pro Series & showed off a foldable tablet/laptop hybrid. @LG cut the cord & unveiled completely wireless TV's. And @BMW is back with @Arnold unveiling the i Vision Dee. Want more? Sign up buzzradar.com/ces2023

The top 10 brands at #CES2023 are changing up quickly! @amd and @BMWGroup have shot up the standings, but we expect to see @JohnDeere get some real traction after their @CES keynote today 🚜

What lit up screens on #CES2023 Press Day? Wireless and transparent OLED and QLED TV Screens had the convo buzzing, but it wasn't all screen time. Sign up for our CES Daily Social Intelligence Update: buzzradar.com/ces2023 Get all the data and insights into your inbox.

Can #AI replace a creative agency to help with brand positioning and a new website. We gave it a go to find out! buzzradar.com/blog/post7232

Thanks to everyone who came by to say hi at #CES2022 ! And can’t wait to bring you the highlights - happy weekend all!