we all live in an ai bubble here. claude code/codex is the main tool for most people around us. we build agents, loops, and autonomous systems. i generate creatives with ai. i create meta ads campaigns with ai. meanwhile, some of my friends, absolute professionals at what they do, most of them, have never even opened claude code. the ua manager still creates campaigns manually. the creative producer comes up with ideas himself and orders creatives from freelancers. the financial analyst still lives in presentations and google sheets, without claude code. if you're feeling fomo, don't. we probably have as much time as we did during the rise of the internet. it'll take another 10 years before all of this reaches the masses.