@WayToWinAF

Way to Win is a national strategy tank and donor collaborative building a multiracial coalition that can both win elections and govern boldly.

ourfreedoms24.us
Joined May 2018
  • Tweets4.2K
  • Following934
  • Followers7K
475Media
Way To Win retweeted
Dan Ancona@DanAncona9h
For two strong exceptions to the “almost” in this, please follow @WayToWinAF and @HITStrat, two groups who absolutely work to understand Black men. (And everyone else)
philip lewis
@Phil_Lewis_Oct 18
Hundreds of thousands of Black men are sitting out elections in Ohio. Almost no one is asking them why. ms.now/news/ohio-black-men-v…

A not-so-hidden electorate could swing Ohio, if only it voted

MS NOW spent time in the former swing state and found only modest efforts to reach young Black men, thousands of whom could vote but don’t.

ms.now
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Way To Win retweeted
Chuck Rocha
@ChuckRochaOct 15
I went to work for James Talarico about a year ago and last night people got to see exactly why! Big Rocha hat tip to his amazing team! Great job last night. We are gonna win Texas and we still need you to donate and knock doors if you can.
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Way To Win@WayToWinAFSep 25
Replying to @WayToWinAF @newrepublic @Robillard @HuffPostPol
And what we've found is that if Dems choose to make a strong, clear case to voters, they can start to turn back the tactics of division, threat and fear that Republicans, MAGA and the right use to stop forward progress... even in the South and Southwest. 🏜️🏝️🇺🇸🏳️‍🌈🗽
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More people need to pay attention to and invest in Mississippi this cycle. It’s winnable.
Way To Win@WayToWinAFSep 25
NEW POLLING with Lake Research: we found Dems have made progress in tough South and Southwest battleground terrain, going from R+5 4 months ago to R+1. Strong, clear messaging moved voters +9 towards Dems over the survey. PLUS NINE. More details in this🧵.
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This is true worldwide:
Way To Win@WayToWinAFSep 25
Replying to @WayToWinAF
When framed as a choice, voters across key segments overwhelmingly picked a left leaning, inclusive populist worldview over the right's dark, obsessive and weird use of marginalized communities to generate a sense of threat and fear. Even in this terrain it's 59 to 37. +22!
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New research from @WayToWinAF continues to show, well, the way to win! Read more in @newrepublic. newrepublic.com/article/2157…

Bashing Trump Isn’t the Best Way to Win These Fickle Voters

A new research survey reveals which messages are most persuasive in convincing low-motivation voters to support Democrats.

newrepublic.com
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🛐 scott colom general election upset 🛐
Politics & Poll Tracker 📡
@PollTracker2024Aug 28
Data For Progress poll | 8/5-8/15 LV US Senate Mississippi 2026 🟥Cindy Hyde-Smith 44% (incumbent) 🟦Scott Colom 38% ⬜️Ty Pinkens 7% — 🟥Cindy Hyde-Smith 47% (incumbent) 🟦Scott Colom 41% Link to poll: chartingthewayforward.substa…
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Way To Win retweeted
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@GregTSargentAug 28
interesting
Way To Win@WayToWinAFAug 28
NEW #MSSen POLLING: Democrat Scott Colom in striking distance Hyde-Smith: 44% Colom: 38% Pinkins: 7% After short bios, Colom pulls even with Hyde-Smith at 40% Growth largely driven by Black voters Pollster: Data For Progress Full Memo: chartingthewayforward.substa…
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“Don’t come at me with this cultural pandering. I want to know how you’re going to fight for me.” - Tory Gavito, Pres of @WaytoWinAF What Latino voters want could shape the future of both parties. Read more 👇 bit.ly/3SlkR4F

Democrats Try to Move Past ‘Cultural Pandering’ to Latinos

The party is trying desperately to win back some voters in the key swing group.

nytimes.com
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Way To Win retweeted
Luke Martin@Luke_W_MartinMay 1
Had a blast on @WayToWinAF’s Charting the Way Forward podcast talking about our latest round of research. Give it a listen! youtu.be/J9j-ev5EszA

On the Attack: New Battleground Polling from the South & Southwest - Charting the Way Forward Ep 67

This week’s show is a swan dive into tough terrain for Dems with fr...

youtube.com
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Way To Win retweeted
Luke Martin@Luke_W_MartinApr 29
This is some of the most interesting research I’ve done this cycle because it puts messages head to head. The outcome makes two things super clear for Democrats: 1. Connect with people on a personal level on the economy 2. Give them compelling villains (i.e. big corporations)
Way To Win@WayToWinAFApr 29
🧵BAM! We dropped a new Southern Battleground poll showing that across the Sunbelt, an economic populist message outperforms conventional Dem messaging—esp with voters Dems most need to persuade (i.e. less motivated Dems/double haters). W/ @Luke_W_Martin & @celindalake
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New battleground poll just dropped from @waytowinaf w/ key insights on how to message, inspire, + win back the most persuadable voters we need to win!!
The New Republic
@newrepublicApr 29
“The populist framing outperforms, because it’s giving people a clear reason. It’s giving them a clear villain.” trib.al/NPvUquZ

The Populist Message That’s Resonating in Key Battleground States

A new poll shows that Republicans have the advantage in several important Sun Belt states—but it sheds light on how Democrats can win over voters.

newrepublic.com
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Democrats are launching a new plan to reengage skippers–voters who stayed home in 2024. @WayToWinAF’s Jenifer Fernandez Ancona said, these voters “weren’t uninformed…They just didn’t like what they heard” and are now “burned and cynical.” More @Politico: bit.ly/3NVQ5NI

Democrats want to find out why their voters stayed home in 2024 — and how to get them to show up...

politico.com
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Way To Win retweeted
Tom Bonier
@tbonier18 Dec 2025
The idea that some still argue that Dems should only talk about issues where the majority of the population agree with them, rather than finding wedges that can move people towards them (and away from the GOP) is so bizarre to me. Politics is persuasion.
G Elliott Morris
@gelliottmorris18 Dec 2025
matt & co’s theory of how public opinion on immigration would respond to new information was simply empirically wrong. at this point the only reasonable conclusion is they refuse to update their priors w/ new data because the data is inconvenient for them gelliottmorris.com/p/the-cos…
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many people are saying this
Politics & Poll Tracker 📡
@PollTracker202416 Dec 2025
Trump calls Aftyn Behn a “strong and attractive candidate” as the main reason Rep. Matt Van Epps underperformed in the #TN07 special election.
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Signal 5 here is an incredibly important but often overlooked point - fighting about the ideology of candidates completely misses the point. Voters don't think in a progressive v. moderate framework. Great stuff from @WayToWinAF.
Way To Win@WayToWinAF11 Dec 2025
Replying to @WayToWinAF
These five signals are from the executive summary, which is a pretty good synopsis. If you’re strapped for time at least give that a read, it’s only two pages! (But check out the appendices too. How voters think is key, and Dems have more than 1.5x as many moderates as Rs!)
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Way To Win retweeted
SiriusXMProg.bsky.social@SiriusXMProg11 Dec 2025
Coming up on The Dean Obeidallah Show: @joesudbay is joined by Evan Sutton, @kerryeleveld .bsky.social from @WayToWinAF, @ArmyofNaveed, from @commondefense , and @JackInacker from @FUBARPAC! ☎️: 866-997-4748 🔊: SiriusXM.us/Dean
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9 months. 100+ rolls of film. The honor of a lifetime. Here are my favorite shots of the Zohran campaign.
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.🙌🏾 Proud partners with progressive groups, @WayToWinAF & The Valiente Action Fund, helping reenage Latino voters here in NJ! #NuestroPoderNuestroVoto apnews.com/article/latino-vo…

Progressive groups launch $1.4 million campaign to win back Latino voters from Trump

Progressive groups are launching an effort to reconnect with Latino voters to regain support in places where President Donald Trump has made inroads.

apnews.com
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Familia, talk about a counterpunch. The progressive groups, @WayToWinAF and The Valiente Action Fund have launched a $1.4M digital ad and field campaign to reengage the U.S. #Latino/#Latina residents that voted for President Trump. Read more @AP. apnews.com/article/latino-vo…

Progressive groups launch $1.4 million campaign to win back Latino voters from Trump

Progressive groups are launching an effort to reconnect with Latino voters to regain support in places where President Donald Trump has made inroads.

apnews.com
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