Award-winning click fraud protection software trusted by businesses in over 50 countries.
Joined May 2018
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- Following661
- Followers236
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TrafficGuard retweeted
For fintech advertisers, protecting growth now means protecting signal integrity. Clean data supports stable bidding. Stable bidding supports predictable CAC.
- Mathew Ratty Co Founder and CEO at @TrafficGuardAI
Read More:- fintecbuzz.com/ai-agents-ad-…
#AdTech #GuestArticle
TrafficGuard retweeted
TrafficGuard appoints Scott Thomson as head of AI... Read more: drasticnews.com/trafficguard…
@TrafficGuardAI #AdTech #AI #FraudDetection #DigitalAdvertising #AIFraud #AdFraud #MarTech #MachineLearning
TrafficGuard retweeted
TrafficGuard Appoints Scott Thomson As Head Of AI To Drive Next-Generation Fraud Prevention And Platform Innovation - Thomson Brings Over 10 Years’ Experience In AI Technology And Strategy From Google, Adobe, And Telstra To One Of The Industry's Earliest… dlvr.it/TRXVqv
TrafficGuard retweeted
🤖✅Here is the List of Best #Click #Fraud #Detection #Software of 2022💻🖱️
@ClickGUARD @ClickCease @TrafficGuardAI @LunioHQ @IgniteTech @TruNarrative @KountInc
Cc: @_javelynn_
javelynn.com/software-review…
TrafficGuard retweeted
After 2 years of waiting and preparation, #TheMarTechSummit Singapore is ready to roll next week on 27 & 28 April. A big thank you to all our sponsors who are accompanying us at this big return! Reserve your seat at ow.ly/cuka50IJSef #marketing #marketingtechnology #martech
TrafficGuard retweeted
Let #data be your competitive advantage. #Startups & #DigitalNatives like @TrafficGuardAI, & @Halfbrick have made the leap with #GoogleCloud. Read how we supercharge growth by enabling you to shift focus to what truly matters — positive business outcomes: goo.gle/3NVGQIQ
TrafficGuard retweeted
Protecting Budgets and Growing Subscribers: Gaining a Competitive Edge with Refocused
#FraudPrevention
@TrafficGuardAI
telecomdrive.com/protecting-…
TrafficGuard retweeted
Join Oliver Budgen, @BudComms, Matt Sutton, @TrafficGuardAI, Chrysa Soon, @amobee & Tom Simpson, @AdColony to discuss Measuring and Maximising Digital Marketing ROI: Protection against Invalid Traffic at #TheMarTechSummit Singapore! Tickets at: ow.ly/Q1bW50IwaKp #marketing
TrafficGuard retweeted
This morning at App Promotion Summit London 2022 online we began with Matt Sutton of @TrafficGuardAI talking about the ad fraud & what is state of the art today when it comes to counteracting this digital pandemic
app.swapcard.com/event/app-p…
#APSLondon #mobilefraud #fraudprotection
TrafficGuard retweeted
.@TrafficGuardAI's research reveals that bots make up to 80% of all invalid traffic for travel advertisers, a stark contrast to the 15% to 30% affecting other industries. marketech-apac.com/apac-seen…
TrafficGuard retweeted
Excited to have @ON24, @impactdotcom, @Braze, @Brandwatch, @TrafficGuardAI, @Meltwater, @Kaltura, @salesforce, @55FiftyFive55 & @rebidco joining us as our sponsors for #TheMarTechSummit Singapore, 27 & 28 April! Reserve your seat here: ow.ly/teQg50IqVVP #marketing
TrafficGuard retweeted
Worried about #AdFraud and #ClickFraud with your #adverts? Then this @TrafficGuardAI session is what you need! Matt Sutton is on stage to give a #keynote #presentation
themartechsummit.com/virtual…
#virtualmartech #themartechsummit #marketing #digitaltransformation #marketingstrategy
TrafficGuard retweeted
#DigitalAdvertising spend lost to #fraud to reach $68bn globally in 2022.
The top 5 countries most impacted by advertising fraud were identified as:
1. US
2. Japan
3. China
4. South Korea
5. UK
Read more: juniperresearch.com/press/di…
TrafficGuard retweeted
.@TrafficGuardAI: Continuous improvements to AI detection and the prospect of blockchain could set a new dawn in marketers’ fight toward transparency
#cybersecurity #adfraud
backendnews.net/beware-of-th…
TrafficGuard retweeted
⭐ @TrafficGuardAI are you ready to celebrate? You just won the SEO & PPC - Best Search Software award. #TheDrumAwards
TrafficGuard retweeted
It's #dataprivacy day so we asked a few great thoughtleaders on the key priorities & concerns that #CMOs should be focused on right now: cmo.com.au/article/685892/da…
TrafficGuard retweeted
In 2021, regulations will continue to shape ad tech, the presence of ad fraud will continue to drain ad budgets and marketers will continue to grapple with the seemingly increasing pace of change. Ad execs will have to have their eyes on the following: adweek.it/2XzX0ia
TrafficGuard retweeted
Apple has explicitly banned the implementation of other 'workaround' forms of #usertracking and identification such as device fingerprinting. #privacy #respectdata cpomagazine.com/data-privacy…
TrafficGuard retweeted
Mapping Marketers’ Next Moves In Tech’s Privacy-Focused Future by Luke Taylor (aka @lukeartscom), COO at @TrafficGuardAI adexchanger.com/data-driven-…
TrafficGuard retweeted
As more small businesses moved online in 2020, the impact of ad fraud added another layer of stress; @TrafficGuardAI is working to prevent this, using #BigQuery to analyse data and easily manage and scale its solution. Read more via @Which50 ↓ goo.gle/3nIslue