@TMontanus
 NYC
Joined July 2011
  • Tweets36
  • Following227
  • Followers38
Check out my latest #podcast podbean.com/eau/pb-gq3tw-128… on #Podbean
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Ted Montanus retweeted
Equativ@Equativ5 Aug 2022
The #cannabis and CBD consumer base is close to 64.5 million and growing. Our own @TMontanus spoke with @cannamarketing about new #advertising opportunities for all industries. Check it out!

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Ted Montanus retweeted
Equativ@Equativ3 Jun 2022
The increasing sophistication of marketing data shows #cannabis consumers mirror other CPG consumer groups. @TMontanus speaks to @Digiday about our partnership with @NewFrontierData and why mainstream marketers are starting to pay attention. digiday.com/media/media-buyi…

Media Buying Briefing: Sparked up by data, new advertisers buy into cannabis marketing

Cannabis marketers and media aim to convince a wider swath of advertisers, CPG and QSR in particular, that their consumers are worthy of being marketed to.

digiday.com
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Ted Montanus retweeted
Andrew Cassin
@Cassin7528 Mar 2022
Don’t miss this session with my comrade in arms @TMontanus talking about how cannabis brands can take long advantage of the tools that programmatic offers for compliance-friendly media buying
Equativ@Equativ28 Mar 2022
Looking to advertise your cannabis brand or retail store? This Thursday @TMontanus joins experts from Enlighten and @MediaJel to discuss how programmatic advertising can help you avoid compliance-related roadblocks. Save your spot now! #CannabisMarketing linkedin.com/events/gettingo…

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Ted Montanus retweeted
Equativ@Equativ26 May 2022
As a proud partner, we're looking forward to attending @cannamarketing's annual #CannabisMarketingSummit. Join @TMontanus for his panel discussion and stick around to say hi at the happy hour we’re co-sponsoring with @MediaJel. thecannabismarketingassociat…
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We'd like to extend a special thank you to our Thursday Happy Hour Sponsor, @MediaJel powered by @SmartAdServerEN! Register now, and use code THANKYOU50 to receive $50 off your ticket purchase: hubs.la/Q0196wyH0 #MarketingCannabis
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It's official! @MediaJel powered by @SmartAdServerEN is an official exhibitor at the 2022 Cannabis Marketing Summit Expo Hall! Get your tickets today and use code THANKYOU50 for $50 off your purchase! Register now: hubs.la/Q0196x-Z0
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The Finals are here! The worlds best golf club or course logo will be decided in the final match of the Logo Tournament between The Stanwich Club, and @Pinky_GlenOakCC. Vote 👇 #logotournament Stanwich.com
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Which logo is better?
54%The Stanwich Club
46%Glen Oak Country Club
3,168 votes • Final results
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Ted Montanus retweeted
Equativ@Equativ28 Mar 2022
Looking to advertise your cannabis brand or retail store? This Thursday @TMontanus joins experts from Enlighten and @MediaJel to discuss how programmatic advertising can help you avoid compliance-related roadblocks. Save your spot now! #CannabisMarketing linkedin.com/events/gettingo…

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Login to LinkedIn to keep in touch with people you know, share ideas, and build your career.

linkedin.com
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Congratulations @SmartAdServerEN on the win for Best Ad Tech Innovation! #DigidayAwards
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Ted Montanus retweeted
MediaJel@MediaJel9 Dec 2021
7 Ways to Activate Cannabis Big Data to Grow Retail Sales xitter.cf/i/broadcasts/1PlJQagBp…
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Ted Montanus retweeted
Equativ@Equativ9 Dec 2021
Our own @TMontanus currently sharing insights live with our @MediaJel partners. #cannabis #programmatic Watch now 👀
MediaJel@MediaJel9 Dec 2021
7 Ways to Activate Cannabis Big Data to Grow Retail Sales xitter.cf/i/broadcasts/1PlJQagBp…
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For my latest Media Buying Briefing in @Digiday I wrote about cannabis media and marketing. Talked to some informed folks, including @MrSadi @CollectiveWise @JoeHodas and @MediaKitchen Canada's Sean McConnell. digiday.com/media/media-buyi…

Media Buying Briefing: Despite lingering issues, cannabis marketing is growing as a new programma...

One attempt to bring more order to a confusing marketplace is a partnership between a programmatic ad platform for the cannabis market.

digiday.com
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.@SmartAdServerEN is taking home the win for Best Video Ad Server for their work with RMB at the 2020 Euro Cup. Congratulations on all of your success! #DigidayAwards
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With the amount of marketing dollars at stake in cannabis, there’s no time to lose to make sure you’re prepared to embrace the revenue opportunity when it’s right for you. @SmartAdServerEN digitalcontentnext.org/blog/…

See through the smoke: recognizing the cannabis ad opportunity

The cannabis industry is currently the fifth largest and fastest-growing consumer industry in the U.S. More than 200 million Americans – about 70% of the

digitalcontentnext.org
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"Data is expensive. It's generally from a third party. You have to understand why and it has to align with messaging so you don't have as much waste" -Ted Montanus of @SmartAdServerEN
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"Programmatic is just a tool. The art and creativity is when you understand the consumer." -Ted Montanus @SmartAdServerEN
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Ted Montanus retweeted
Ari Paparo
@aripap16 Jun 2020
Who's smarter, @SmartAdServerEN, or the standardized test-taking private equity troops of @integralads? #adtechmadness
45%SmartAds (Sell-Side)
55%IAS (Data)
1,583 votes • Final results
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Ted Montanus retweeted
Ari Paparo
@aripap15 Jun 2020
In the Sell-Side Bracket, two companies with something to prove. @FreeWheel knocked our rival Xandr to become the kings of TV, but can they claim the championship against underdog @SmartAdServerEN #adtechmadness
33%FreeWheel (Seed 4)
67%SmartAds (Seed 7)
1,337 votes • Final results
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