@SWR_data

SWR Data, Market Research for the adult economy New York Times, Wired, Hollywood Reporter, NPR, Slate + Founders @melrosemichaels @mikestabile

swrdata.substack.com/
Joined June 2023
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Last year 550 adult creators took the SWR Data State of Creator survey & we raised over $8,000 for sex worker organizations along the way! This year we want 1,000 creators to raise $10,000🤞🏼 Comment on this post and we’ll DM you the link!
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Supporting an adult creator means recognizing the person behind the work, ESPECIALLY when life interrupts it and content/services are delayed. Shit happens. People get sick, have bad mental health days, etc. A little grace goes far. Their humanity is not a customer service issue.
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550 adult creators took the State of the Creator survey last year, & their answers sent more than $8,000 to SWer organizations. This year @SWR_data is going for 1,000 creators and $10,000. Comment on this post and we'll DM you the survey link!
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4/ Fetish creators also earn differently. Clip income matters about twice as much to them as subscription income. They average 5+ platforms, compared with 3 for vanilla creators…
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6/ Read "The Case for Fetish" on our Substack: swrdata.substack.com/p/the-c…
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Thanks so much to @clips4sale for sponsoring the post, which not only allowed us to go deeper into the data than usual, but helped us raise $1K for the @swaidvegas mutual aid fund.
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2/ To keep a handful of superstar earners from skewing it, we dropped the top and bottom 5% of incomes. The gap held. Fetish creators: $74,052
Vanilla creators: $61,066 That's 21% more..
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3/ Creators have noticed. 47% now sell some kind of kink or fetish content, up from 31% in 2022. The girl next door has a lot of competition. A good “giantess” has a lot less.
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Full-time fetish creators earned a median of $60,000 last year. Full-time vanilla creators earned $50,000.. That's a 20% gap..
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The link stays private because we only want real adult creators and swr's in this data. Comment below and we’ll send it to you in DMs. (Make sure your DMs are open!)
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Run a creator group, Discord or forum? DM us if you’re open to distributing the survey in your own closed creator community and we’ll set you up with a link you can share with your members 🫶🏼 See more on our Substack swrdata.substack.com
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Ask performers what keeps them in this industry and many will say it's the people. Hear creators talk about community and why having people who understand your work makes all the difference. #FSCSpeakOut @EPAUnited
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We didn't get into this in the actual post, but it's worth mentioning the five platforms LGBTQ+ creators view most positively: 1. @SextPanther (+74%) 2. @realloyalfans (+69%) 3. @fansly (+68%) 4. 4. @clips4sale.com (+56%) 5. @JustForFansSite (+56%)
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We also looked at which platforms were most highly ranked by trans, non-binary and more gender diverse creators: 1.@fansly(+71%) 2. @realloyalfans (+70%) 3. @sextpanther (+55%) 4. @clips4sale (+50%) 5. @chaturbate (+19%)
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These net sentiment numbers come solely from creators on those platforms, who hold a positive rather than negative, view of the platform. At a time of increasing attacks, understanding who other queer and trans creators feel supported by is critical. swrdata.substack.com/p/is-th…
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