next gen marketing OS powered by video intelligence🧃🍊🍉 https://xitter.cf/t.co/XHdGAcewlI
New York, NY
Joined February 2022
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Today @Adweek announced the launch of our latest product: Plot Creator Intelligence 🚀
The story features SVP Global Marketing and Communications Toto Haba from Benefit Cosmetics and how their team is using Plot to bring agents into creator workflows.
Creator Intelligence is built on top of Plot’s video intelligence to help brands:
→ Source highly specific creators based on what they actually post, say and use
→ Vet creators across their content, UGC, partnerships and the web
→ Track campaigns, gifting, seeding and Stories, even when the brand isn’t tagged
We’ve been building and testing this with our customers for the last several months and we’re excited to finally share it.
Thank you Toto and the Benefit team for building with us and @BereccaStewart for telling the story!
Read the Adweek exclusive + Benefit case study 👇
Rebecca Stewart at @Adweek announced our $10M fundraise this morning!
Video is where conversation about your brand is happening. Enterprise brands can see everything with Plot.
Plot’s giving marketing teams the ability to easily understand their impact.
Co-led by @xyz_vc + @mischief_usa, with @sevensevensix and @ACME.
5 AM lines, cleared-out shelves, resale listings climbing into the hundreds. Accounts dedicated to tracking restocks. shoppers racing from store to store, hoping to get lucky...
All of it orbiting a canvas tote from a grocery store.
In our new Plot report, we track over a thousand TikTok and Instagram posts about the Trader Joe’s tote bag across six months to understand how a $2.99 bag started behaving like a sneaker drop.
Most marketers measure impressions.
But the smart ones ask: “Impressions compared to who?”
Our new Share of Voice tracking shows exactly how your brand stacks up across platforms—mentions, views, engagement, even the videos fueling it.
No tagging needed. Wanna see how you stack against your competitors? We'll walk you through a personalized demo: plotworkspace.typeform.com/p…
Big News! Plot's Community Hub is Here 🚀
Community management is chaos.
We know because we’ve lived it.
- Spreadsheets full of mentions.
- A folder of screenshots no one ever looks at.
- No way to track who actually engages with your brand the most.
If proving the value of community feels impossible, you’re not alone.
That’s why we built Plot's Community Hub—a tool that gives social teams a real system to track, manage, and grow their most valuable relationships.
✓ See your biggest brand advocates in one place (no more digging through mentions)
✓ Track engagement over time (so you know who’s consistently driving conversations)
✓ Spend less time organizing & more time actually connecting
Because relationships move the needle. And now, there’s finally a tool that treats them like it.
Check it out: d4r2.short.gy/plot
🔥 Feature Update! You can now upload links to your native TikTok and IG comments directly into Plot, and we’ll track the lifespan of those comments and likes for you.
Here’s how it works:
1️⃣ Comment on a post natively.
2️⃣ Copy the link to the post.
3️⃣ Paste it into Plot and tap the microphone icon.
And voilà, Plot takes it from there 🎉 And yeah, it works on mobile, too. Stay tuned for a video demo of that.
Put some time in with our team for a personalized demo: plotworkspace.typeform.com/p…
trying to grow on social be like
ALT Meme image depicting a woman holding up a green puppet labeled 'social media managers,' while the puppet is dramatically stretched out, labeled 'ever-changing algorithm.' The image humorously portrays the struggle of social media managers adapting to constantly shifting algorithms.
🔥 Video Social Listening now available on mobile!
We're brings the power of video social listening to your pocket.
-- Respond on the go
-- Data pulled every hour so you can stay on top of content
-- AI video highlights
-- Real-time sentiment analysis
-- Instant video summaries
Stay ahead of conversations, anytime, anywhere. You can schedule a demo date to get the full deets here: plotworkspace.typeform.com/p…
Btw, we can also track your engagement efforts in a robust dashboard.
This gives community managers and their team clear visibility into which comments are driving the most engagement. You can easily identify top performers, track trends, and make data-driven decisions to optimize your community strategy.
No more guesswork 💅
ALT Dashboard showing 'Most engaged responses' in a community over 30 days. Six TikTok video thumbnails with comments, likes, and reply counts. Topics include social media strategy, viral content, and platform adoption. Comments from users Christina and Megan D. Filter options for Commentors, Platforms, and time period visible at the top
The results will be in the responses that you get. Just like in this example, brands are quick to engage when you're one of the first to comment.
This is how you build real connections and grow your community.
ALT Two social media notifications on a burgundy background. Top: ListerineOfficial liked your comment 42 minutes ago, with Listerine logo and product image. Bottom: LaRochePosayUS replied to your comment 'Add's to cart Immediately!' 8 minutes ago, with La Roche-Posay logo and product image. Reply and Like options visible.