Director of #Content #Marketing over at @Shogun. Formerly (and fondly) led content at @Unbounce. I direct the ads you skip on YouTube.😅🎬
Vancouver, Canada
Joined April 2013
- Tweets3.3K
- Following994
- Followers1.7K
- Likes3.3K
Ms. Pepper retweeted
If you haven’t had a chance to read our #EqualityinTech Report yet, I hope you’ll take the time to review. It’s free to download and not gated in any way, as we want to get this important data in front of as many people as possible. Thank you for your support! @Dicedotcom #tech
Today we release our first-ever Race and Gender #EqualityInTech Report, presenting sentiment and perspectives from technologists on racial and gender equality in the industry and their organizations. Read the report at bit.ly/2P4jbfr #diversityintech #equalforequal #dei
Ms. Pepper retweeted
Want your #landingpages to be beautiful and high-converting? See the newly updated #ConversionCenteredDesign from @unbounce 👉 bit.ly/3ltYLXQ
Ms. Pepper retweeted
Twitter family - I am on the lookout for a few remarkable editorial contractors to join the @NotionHQ marketing squad! We have many stories to tell! ✍️
Minor preference for folks who know & love Notion 💕 but super open! Thoughts?
Ms. Pepper retweeted
Reminder: if your site gets a lot of internal site searches and you're *not* tracking search terms in @googleanalytics this is a huge missed opportunity to identify possible categories/pages to create, items to surface in menus, knowing what users are struggling to find etc
Ms. Pepper retweeted
Writing a case study?
Wrong: “how can we make ourselves look as good as possible?”
Right: “how can we tell as compelling a story as possible?”
The former is why so many case studies are narcissistic dreck.
Ms. Pepper retweeted
We've received tons of #SaaS websites to review already but there's still time to throw yours into the ring! 🥊
@ClaireSuellen and I only offer reviews like this once or twice a year....
They're super fun though...maybe we should do them more? 🤔
Do you have a #SaaS website that needs some TLC? On Wednesday, Aug 19 @ClaireSuellen and @ggiiaa will be doing live #SaaS homepage reviews 🙌
Don't miss your chance ⏰ Deadline to submit yours is Friday forgetthefunnel.com/resource…
Ms. Pepper retweeted
Had the pleasure of speaking with @MatsMoy about some of the huge growth he's been seeing using @Unbounce and the machine learning tool, #SmartTraffic. (Spoiler alert: he's gone from ~15 clients to over 80 in the span of 6 months.) unbounce.com/landing-pages/s…
Ms. Pepper retweeted
Hey #contentmarketing friends! I just heard about an exciting role for a Director of Brand and Content.
Opportunity to get in early at a small startup, be hands-on, and build your own team. Who is the best content person you know who's looking for the next step in their career?
Ms. Pepper retweeted
👋 Hey #marketers!
We're crafting a new #resource on writing and optimizing #copy for #landingpages and want your input! ✨
What's the #1 Q you wish you had the answer to when it comes to #landingpage #copywriting or writing copy that *actually* converts browsers ➡️ buyers?
Ms. Pepper retweeted
Know an awesome #marketer who needs a new job?
I'm looking for a great product marketer who has content and consumer expertise for my team @climacell: boards.greenhouse.io/climace…
#hiring #jobs #marketing
Ms. Pepper retweeted
This was exactly what I needed to read right now!
Highly recommend if you find yourself planning more and more virtual events 🚀
#virtualevents #webinars #eventplanning
unbounce.com/campaign-strate… via @unbounce
Ms. Pepper retweeted
I wrote a piece for @BigCommerce about some of the most important things you should be thinking about when you're writing for ecommerce. Stats and trends! Common mistakes! Real examples!
Give it a read to make sure your copy is sales-ready:
bit.ly/2WghoEx
Ms. Pepper retweeted
Do you know someone who is great at...
+ Interviewing like a journalist
+ Getting busy people to open up
+ Running a smooth call (without being a robot)
+ Doing what it takes to go in prepared?
@casestudybuddy is looking for another interviewer:
thwomp.typeform.com/to/ECd6j…
Ms. Pepper retweeted
Just loaded up @Unbounce's Conversion Benchmark Report. If you're wondering how far off the median your landing pages are, they break it down by industry (e.g. SaaS and Agencies in the images).
Killer stuff: unbounce.com/conversion-benc…
Ms. Pepper retweeted
Get the BEST growth marketing news, tools, and insights delivered in one short weekly email. It's free. 👇
growthmarketer.co/weekly
Ms. Pepper retweeted
If you’re looking for actionable #ecomm insights in less than an hour a day, then check out this event from @unbounce @hotjar. 👇
⚡️ 5 days
⚡️ 5 talks/day
⚡️ 5 mins/talk
Join us for Ecommerce UX Lightning Talks from June 8-12!
Save your seat now: bit.ly/3d4tLdj
Ms. Pepper retweeted
BADASSERY ALERT: Register for early access to the @Unbounce 2020 #ConversionBenchmarkReport (launching May 28). It’s packed with 16 industries-worth of insights you can use to increase your landing page conversions. Subscribe now on @ProductHunt: bit.ly/2YYWMTy
Ms. Pepper retweeted
Facebook lookalike audiences: learn what they are and how you can use them to ramp up your digital business from @GarrettBHughes via @unbounce unbounce.com/social-media/fa…
Ms. Pepper retweeted
It's a challenging time for those running #SmallBusinesses—and we're here to support you as best we can.
Our team @unbounce gathered tech initiatives, government #funding ops & #marketing tips to help you take your biz online.
Hope it helps you out 💙 bit.ly/2JPG7sY
