AI agents that run your social video
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Joined November 2021
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Overlap retweeted
Clip made via Overlap btw🎥
We’re building @Overlap_AI agents that get better at their jobs with every iteration
Here's a look under the hood at how our agents learn from their own performance
Overlap retweeted
These guys have crushed it for us. Check em out.
Today we’re launching Overlap Campaigns: a team of AI agents that run clipping campaigns on social accounts you own, priced based on the views they generate.
Clips have become both the content people consume and the ads for the businesses behind it. The same clip can introduce someone to a creator, promote what they sell, and generate revenue itself.
Someone might never watch your full podcast or show. They can still see your clips regularly, get to know you, and become a customer. For that person, the clips are the show.
That has made clipping an essential part of promotion and monetization for creators and creator-led businesses.
Running a "clipping campaign" used to mean wrangling freelance clippers in Discord who publish your content on accounts you don’t own.
Overlap Campaigns gives that work to a team of agents. You set the budget. They find moments in your content library, edit them into clips, and publish across your accounts.
This is why @Overlap_AI works with thousands of creators to turn their content into reach and revenue.
Overlap retweeted
Today we’re launching Overlap Campaigns: a team of AI agents that run clipping campaigns on social accounts you own, priced based on the views they generate.
Clips have become both the content people consume and the ads for the businesses behind it. The same clip can introduce someone to a creator, promote what they sell, and generate revenue itself.
Someone might never watch your full podcast or show. They can still see your clips regularly, get to know you, and become a customer. For that person, the clips are the show.
That has made clipping an essential part of promotion and monetization for creators and creator-led businesses.
Running a "clipping campaign" used to mean wrangling freelance clippers in Discord who publish your content on accounts you don’t own.
Overlap Campaigns gives that work to a team of agents. You set the budget. They find moments in your content library, edit them into clips, and publish across your accounts.
This is why @Overlap_AI works with thousands of creators to turn their content into reach and revenue.
Overlap retweeted
If you want to see how this is done at scale
Check out @Overlap_AI
this alex hormozi clip youtube was started in october and is doing 10M views a month
it is posting a clip an hour
at the end of each clip it has a CTA for their offer
this is 100% run by AI
How it works
it takes a repository of a massive amount of content
then goes and transcribes the content with word by word time stamps
then clips the respective sections
then uses ffmpeg to stitch the offer at the end of them
then uploads the video to yt and schedules it on the hour
then I'm guessing it is analyzing the data to see what works going back to the repository and going in a loop
a grok bot could probably run this
i shipped this for myself last night
Overlap retweeted
Hiring for a role that's never existed before today:
Forward Deployed Clipper at @Overlap_AI
AI-pilled. Obsessed with hooks, retention, and virality.
Join us, embed with the world's top creators/media companies, and deploy agents that generate billions of views
Overlap retweeted
That's a lot of eyeballs
Big day in @Overlap_AI history, crossing 2B views!
Follow along the counter on our website overlap [dot] ai
We’re now putting on over 250M monthly!
Overlap retweeted
Big day in @Overlap_AI history, crossing 2B views!
Follow along the counter on our website overlap [dot] ai
We’re now putting on over 250M monthly!
Overlap retweeted
We started working with James Sexton (@nycdivorcelaw) about 60 days ago.
He now has multiple clip accounts running autonomously with @Overlap_AI agents, constantly editing, posting, learning, & optimizing.
21M+ views in less than 2 months on autopilot.
Most creators and media companies don't have a strategy for how to show up in the 'For You' feed algorithm.
This is the way.
Overlap retweeted
Ran a trial with a big media company recently
@Overlap_AI agents generated 1M+ views and 10k new followers in a week
One of the producers pushed back and said, verbatim:
“The AI was doing too much and moving too fast for us”
...
Overlap retweeted
Shaan Puri: Why MrBeast Believes Clips Are The Future of Media
"Jimmy (MrBeast), who knows media more than anyone, is like '50,000x more people are going to watch this clip than will watch the full show.'"
"These shows are consumed via clips on social feeds."
-@ShaanVP with @thesamparr and @jbaerofficial on @myfirstmilpod
Overlap retweeted
Went on @myfirstmilpod and discussed what I’ve learned about enterprise sales
Three lessons:
1. Trust is everything: No executive is going to take a bet on you or your product if they don’t genuinely trust and like you. Become their trusted advisor within your space.
2. Get people promoted: Understand your champion’s KPIs and what they need to achieve. The best sales strategy is actually helping people hit their goals. You need to know what they care about.
3. Do what you say: Be reliable and deliver results. Best way to get new customers is to have a reputation of overdelivering. Your existing customers are your most effective advocates.
Appreciate @thesamparr and @ShaanVP for letting me yap
Overlap retweeted
The biggest audience for a podcast may never listen to the podcast.
There's a useful analogy with pro sports:
~69,000 people attend the average NFL game. ~18.7 million watch it on TV. The stadium audience is less than 0.4% of the TV audience.
The stadium experience is still important, but the game is much bigger than the stadium.
For podcasters, your RSS feed is the stadium for your biggest fans. Serve those fans well. But the vast majority of people who encounter you will do it through clips on TikTok, Reels, Shorts, X, etc.
Media business models follow attention.
Brands don’t just want a 60-second read buried inside the full episode anymore. They want to be in the clips, on the feed, and across the entire creator ecosystem.
Had a fun convo with @ShaanVP and @thesamparr on @myfirstmilpod about this
Overlap retweeted
The new alpha in digital media/marketing is using @Overlap_AI and paying based on performance
It's been wild to see digital ad budgets migrate to agents
Fun to go on @myfirstmilpod to chat with @ShaanVP & @thesamparr about it
