Today we’re launching Overlap Campaigns: a team of AI agents that run clipping campaigns on social accounts you own, priced based on the views they generate. Clips have become both the content people consume and the ads for the businesses behind it. The same clip can introduce someone to a creator, promote what they sell, and generate revenue itself. Someone might never watch your full podcast or show. They can still see your clips regularly, get to know you, and become a customer. For that person, the clips are the show. That has made clipping an essential part of promotion and monetization for creators and creator-led businesses. Running a "clipping campaign" used to mean wrangling freelance clippers in Discord who publish your content on accounts you don’t own. Overlap Campaigns gives that work to a team of agents. You set the budget. They find moments in your content library, edit them into clips, and publish across your accounts. This is why @Overlap_AI works with thousands of creators to turn their content into reach and revenue.

BREAKING: It’s PT’s birthday

Head of Content is the most valuable hire for VC-backed tech companies right now. I’m getting 10+ DMs a day from startups asking me to lead their growth. Having one employee generate millions of organic views > spending millions on paid ads. Distribution is everything.

SITUATION DETECTED: McDonald’s is using an AI “pricing engine” to analyze millions of daily transactions across 14,000 U.S. restaurants, estimate each area’s willingness to pay, and then generate what it calls “the optimal price” for every menu item at each store, per Reuters.

Getting confused. Made a map. Aside — if ASI is here. I don’t have it. Keeps putting in generic pictures of white/asian dudes.

Introducing Gemini 4 Argon – our new frontier model. It’s built for complex workflows across coding, enterprise knowledge work, and cybersecurity defense – rolling out today to a set of trusted testers through our Fairwind Program.