Official home of the MeasureUp Podcast. Co-hosted by @jgianoglio & @SPoulton taking a curious approach to the world of marketing #measurement. #MMM #measure
United States
Joined April 2022
- Tweets59
- Following76
- Followers48
- Likes73
Measure Up Podcast retweeted
Hello from the @Snapchat partner summit in lovely Santa Monica, CA. #SnapPartnerSummit – at Santa Monica, CA
Measure Up Podcast retweeted
We were thrilled to have @hammer_mt back on the @MeasureUpPod (1st second-time guest)! This time, we talked about prompt engineering - what it is (and isn't), and how to get better results for your marketing and analytics use cases.
▶️ youtu.be/DX_Hz9yzHmM
Measure Up Podcast retweeted
The latest @MeasureUpPod episode is live!!
Join us for more intimate conversation between myself & @jgianoglio re: The MMM Gap (and beyond!) - all episode links here: measureup.show/the-mmm-gap-h…
Measure Up Podcast retweeted
Did you catch the latest episode of @MeasureUpPod? Join us as we chat with the one & only @neilhoyne - full episode available on measureup.show
Measure Up Podcast retweeted
At long last - I'm thrilled to share that I'm joining @Tinuiti as EVP, Innovation & Growth. Can't wait to begin this journey later this week!
Measure Up Podcast retweeted
IDK who needs to hear this... but it's a leap year, and Feb 2024 is ~3.5% longer than Feb 2023.
For digital marketing budgets, pacing, analysis, what have you - you will need to account for this. This means accounting for the 3.5% increase in comps / YoY growth etc.
Measure Up Podcast retweeted
2024 is here & we are kicking the year off with a bang! 🔥
Join us as we chat with Chad Sanderson (CEO, Gable) about his vision for the future of clean data!
🎥 YouTube: lnkd.in/gN7VBC2z
🎧 Listen:
- Spotify: lnkd.in/gwcEAehU
- Apple: lnkd.in/gKaf-QT2
Measure Up Podcast retweeted
Such an engaging conversation! Here's to a wonderful year ahead with my partner in crime, @jgianoglio on the @MeasureUpPod! 🤠
#measure
2024 is here & we are kicking the year off with a bang! 🔥
Join us as we chat with Chad Sanderson (CEO, Gable) about his vision for the future of clean data!
🎥 YouTube: lnkd.in/gN7VBC2z
🎧 Listen:
- Spotify: lnkd.in/gwcEAehU
- Apple: lnkd.in/gKaf-QT2
Measure Up Podcast retweeted
There are 2 types of people in this world: those with data quality issues and... ok, just 1 type of person.
Join @SPoulton and I to learn how to fix you garbage data 😭
2024 is here & we are kicking the year off with a bang! 🔥
Join us as we chat with Chad Sanderson (CEO, Gable) about his vision for the future of clean data!
🎥 YouTube: lnkd.in/gN7VBC2z
🎧 Listen:
- Spotify: lnkd.in/gwcEAehU
- Apple: lnkd.in/gKaf-QT2
Measure Up Podcast retweeted
First ticket release is today (Dec. 20)! Get yours before they're all gone!
newyork.measurecamp.org/?utm…
Measure Up Podcast retweeted
Did you know two of the MeasureCamp NA organizing committee alumni have their own podcast? Be sure to go check out @MeasureUpPod featuring @jgianoglio & @SPoulton talking all things data!
Check out their latest episode on YouTube: youtube.com/watch?v=9T_mcVWY…
Measure Up Podcast retweeted
Howdy y'all - it's been a long time between joins - how ya doin?
AMAZING NEWS! Have you heard @MeasureCamp Austin is going to happen in-person again in 2024?
Check out austin.measurecamp.org/ for all the details. First ticket release on 12/12 🔥🔥🔥
Measure Up Podcast retweeted
This page has been taken down. So this might not be happening after all or was a premature find.
Here's a combination of "ouch" and "WTF" to get you started on this lovely Thursday.
#GoogleAnalytics4 is renaming "Conversions" to "Key events", reserving the former just for Ads conversions.
More info: support.google.com/analytics…
h/t @braiscv
#measure
Measure Up Podcast retweeted
Forget about testing button colors. Smart marketers want to test their channels for incrementality.
@eleafeit has a framework to run experiments that maximizes your profit, with smaller sample sizes.
📺 lnkd.in/gzEupAG2
🎧 lnkd.in/gxZCPSqE
Measure Up Podcast retweeted
The inception 4 this🧵came from Myles’ guest episode on the @MeasureUpPod w/@SPoulton & @JimGianoglio.
(6/6)
⬇️Click the ep 🔗 here:⬇️
learn.uof.digital/MeasureUpP…
#Analogies #TechnicalJargon #Explainer #adtech #martech #programmatic
Measure Up Podcast retweeted
I once ingested stolen PII and now every time I go through an airport, I get accused of violating CCPA. I once flew all the way to Germany and was deported on GDPR related violations - it is not a good life and I wouldn't wish this on anyone.
This quoted post is unavailable.
Measure Up Podcast retweeted
BIG NEWS - @jgianoglio has invited me to join him as co-host on the @MeasureUpPod - this is a dream come true... and the cherry on top was that we had @Myles_Younger join us as our first guest talking about the challenge of Measurement Education!!
LETS GO!! 🤠🔥🏴☠️