Next generation social media content intelligence and AI-powered data analytics for media, brands, agencies, and more. 🤖 Happy Measuring! 📊

Los Angeles, CA
Joined March 2019
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Tired of all those YouTube notifications? They're working on it.
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TikTok continues to lean into music integrations while X is making changes to Communities and launching its own messaging app, XChat.
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Threads is finally letting users access direct messages on the web, rather than in-app only.
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LinkedIn made a change at the top, and expanded promotional options for off-platform events.
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April saw some substantial moves in the social space, including multiple executive shakeups and one massive change for Meta.
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🧭 The Social Navigator — April 2026 is ready for launch 🧑‍🚀
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Try Archer free for 14 days in Measure Studio. 👇
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Your content team deserves a best friend like this. 🐕
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No extra headcount. No analyst bottleneck. Just answers and ideas, on command.
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