Sometimes life forces you to rebuild everything at once. I’m finally finding some peace of mind and time. Let’s hope it lasts (?). These past few weeks have been incredibly tough, full of changes, complications, stress, unexpected issues, frustrations, and a bit of everything else. But I think the storm is finally passing (?). I’m starting over from scratch. With fewer resources, more obligations, more responsibilities, and less ownership of my time, but also, I suppose, with more experience. At least enough to avoid making the same mistakes again (?). Here are a few things I’d like to share, partly as a reminder to myself: 1. Prioritize. Right now, we’re being bombarded with new launches, features, tools, and so on. Don’t ignore them completely, but don’t get swept up in FOMO; a few months down the line, a better or more original tool for that same problem will inevitably come along. 2. Cut out the noise. Don’t let others viewpoints limit you. In this world, you and those around you will fare much better if you’re somewhat indifferent to what others think, rather than trying to be a people pleaser. 3. Volume and iteration. In a internet of a infinite number of distribution platforms and formats, volume is king. Having "pillar content", a cornerstone piece where you carefully craft every word, is important, but only with the right distribution. A typo on a post on X? Let it slide. Could the post have been written from a different angle or with better wording? So be it; just take that into account for the next publication. Volume isn't the opposite of quality. Quite the contrary. The more you publish and iterate, the more your workflow evolves and improves, but if you stop to correct every sentence and detail for every tweet, video, article, or whatever, is a game over. 4. Own. Own your tools. Own what you produce. Even more importantly, own your words. Your personal brand is paramount. Your content is paramount. The social profiles you control are paramount, as they serve as your distribution channels. Everything you own has become more important than ever, especially in a world where anyone can easily produce software, movies, or anything else. Make it all yours and manage it yourself, for yourself and your audience. Try to own as much of the stack as possible, from production to distribution and monetization. 5. Sell. We communicate to sell, whether it’s a service, a product, an idea, a friendship, or a romantic relationship. Whatever it is, we interact to sell, and we need to be aware of that. You might be selling a memecoin or an idea to end world hunger; ultimately, they amount to the same thing: ideas and promises. So, forget about moral righteousness. To hell with morality. Everything in this world is driven by incentives, so make sure the right ones are aligned whenever you enter a conversation. 6. Forgive. You are going to have misunderstandings with absolutely everyone at some point. Everyone has their own point of view and version of the story, regardless of the subject or its significance. So, the best approach is to seek the best possible outcome for everyone involved whenever possible. 7. Resilience. E̶s̶p̶e̶c̶i̶a̶l̶l̶y̶ ̶i̶f̶ ̶y̶o̶u̶’̶r̶e̶ ̶a̶ ̶n̶e̶w̶l̶y̶w̶e̶d̶ ̶w̶i̶t̶h̶ ̶a̶ ̶b̶a̶b̶y̶ ̶j̶u̶s̶t̶ ̶a̶ ̶f̶e̶w̶ ̶m̶o̶n̶t̶h̶s̶ ̶o̶l̶d̶ ̶a̶n̶d̶ ̶a̶ ̶w̶i̶f̶e̶ ̶w̶h̶o̶ ̶d̶o̶e̶s̶n̶’̶t̶ ̶s̶p̶e̶a̶k̶ ̶y̶o̶u̶r̶ ̶l̶a̶n̶g̶u̶a̶g̶e̶;̶ ̶i̶f̶ ̶y̶o̶u̶’̶r̶e̶ ̶i̶n̶ ̶t̶h̶e̶ ̶m̶i̶d̶d̶l̶e̶ ̶o̶f̶ ̶a̶n̶ ̶i̶n̶t̶e̶r̶n̶a̶t̶i̶o̶n̶a̶l̶ ̶m̶o̶v̶e̶,̶ ̶s̶h̶a̶r̶i̶n̶g̶ ̶a̶ ̶h̶o̶u̶s̶e̶ ̶w̶i̶t̶h̶ ̶h̶a̶l̶f̶ ̶a̶ ̶d̶o̶z̶e̶n̶ ̶o̶t̶h̶e̶r̶ ̶f̶a̶m̶i̶l̶y̶ ̶m̶e̶m̶b̶e̶r̶s̶,̶ ̶d̶e̶a̶l̶i̶n̶g̶ ̶w̶i̶t̶h̶ ̶r̶e̶n̶o̶v̶a̶t̶i̶o̶n̶s̶,̶ ̶a̶n̶d̶ ̶m̶a̶n̶a̶g̶i̶n̶g̶ ̶a̶ ̶6̶0̶ ̶k̶i̶l̶o̶ ̶d̶o̶g̶ ̶t̶h̶a̶t̶ ̶w̶a̶n̶t̶s̶ ̶t̶o̶ ̶e̶a̶t̶ ̶e̶v̶e̶r̶y̶o̶n̶e̶.̶ Nothing ever goes exactly according to plan. Life will test your patience, adaptability, and ability to keep moving forward. Some problems take time, some situations are outside your control, and not everything can be solved immediately. Learn to endure uncertainty without losing direction. Nothing gets solved without resilience and patience. A few more points could be added, but it's fine as is: seven in total, in honor of CR7 (SUUUUU!) And well, that’s it. Starting from scratch is never easy. I’ll be based in Spain for a while now, until we can relocate back to Thailand once we have a clearer and more secure roadmap. On another note, so you know a bit more about my future plans, I’m looking to open a community and academy for creators soon, assuming there are no further setbacks. It’s something I’ve wanted to build properly for quite some time, but until now it simply hadn’t been a priority. There will be monthly and annual membership options. We’ll likely use Skool and/or Whop as the platform to manage users, content, launches, and various other things. The first cohort is planned to start on January / February 2027, once everything is in place, from the curriculum and content to the promotion materials. More info soon (i think). A moving man eventually meets his luck. hugs, love, LV.