@Jakemblock

Head of Studio @clay i have a pasta biz on the side Ex-HubSpot (Views and opinions are my own)

 New York, NY
Jakeblock.com
Joined May 2017
  • Tweets332
  • Following438
  • Followers137
25Media
Jake retweeted
Clay
@clayOct 21
Your sales elders had it a lot harder than you: - Selling lamps from a trunk - Lugging 20-pound phones - Babysitting fax machines overnight Sales babies have it even harder: - Can’t sit in a chair - Can’t even say words - Hands covered in mystery goo 100 years of sales in 10 minutes, featuring a 95-year-old grandma and SEVERAL LEGIT ENTREPRENEUR babies with LLCs.
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Earlier this quarter the marketing team had to move offices. Safe to say everyone feels comfortable sharing their feelings around here. Peep the comments to check the actual responses. 👇
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The calculus around whether to "build" or "buy" in GTM has changed a lot over the last 1-2 years. I subscribe to the idea of: "buy the infrastructure, build the brain." But, there are a lot of mixed (and nuanced) opinions on this topic. So I asked the best GTM operators how they think about "build vs. buy" in 2026 (at @clay's conference, Sculpt—which was s-tier btw). Here's what they said:
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Jake retweeted
Bhaumik
@patel0phone6h
Hard not be inspired working with people like @paytonkirol. She went undercover in her first video at @clay's sales training day, won the pitch competition and got 126k views Today her @Stripe video just launched, learn how they ship so damn fast. youtube.com/@itsnotmybusines…

How Stripe Ships So Fast

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Content matrix by medium. When I use video vs. audio, vs. graphics/pics vs. text. full video here: youtube.com/watch?v=gK9KTOAb… This is tip of the iceberg though. There's many more mediums (IRL, gifting, OOH), channels, structures, owned vs. paid vs. UGC... lots more to come!
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Jake retweeted
tanvi@TanviReddy_21h
do y’all realize you can just do things
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Seeing moodboards turn into designs is magic...seeing designs turn into a real life c̶̶̶o̶̶̶n̶̶̶f̶̶̶e̶̶̶r̶̶̶e̶̶̶n̶̶̶c̶̶̶e̶̶̶s̶ festivals is surreal. Here's a sizzle peek at the work I helped produce for @clay's Sculpt
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your gtm play of the day for 🔴 accounts this is how it works and the 5 things it does: 1/5 triggers on red: when an account is lagged red or at-risk for renewal, the workflow starts automatically. No one has to remember to run it.
The GTM Engineering Newsletter
@gtm_engineeringOct 19
the automation you need everytime an account goes RED

GTM Play of the Day: red account connections

Article · @gtm_engineering
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20 AI x GTM hot takes | October 2026 at Sculpt (Clay's Conference) by The Signal
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hello are you the decision maker or can i relax
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GTM Play of the Day: Gov Signals (and how to set them up)

Article · @gtm_engineering
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Jake retweeted
Clay
@clayOct 16
In Nepal, Avik Ghimire helped build a GTM community to show the next generation another path. He finished 3rd at Clay Cup with that community in his corner. Growing up, he never pictured himself running an agency or competing on a global stage. Now he wants younger people in Nepal to see a path beyond becoming a doctor or an engineer, with one of the world’s best GTMEs right there in their community.
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AMA just started: building GTM systems at @OpenAI Keith Jones @kpjnyc was Head of GTM Systems at @openai for the last 3 years. I can't think of a better person to discuss AI in GTM. Join the AMA today with @clay on @reddit r/gtmengineering at 12PM EST: reddit.com/r/gtmengineering/… Can't make it? I post recaps of insights & key takeaways on my newsletter: gtmengineering.link
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FINALLY started posting on YT few months ago. Then saw @hectorserrranoo KILLIN' it on here, so had to hop over. I talk about GTM 3.0 here -> tbh we're already in 4.0: Agentic. How much of your spend has shifted from IRL to digital in the last decade? 2027 will mark the watershed shift to agentic GTM -- agents buying from and selling to agents -- with GTM engineers at the helm.
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Jake retweeted
Clay
@clayOct 14
We're building "the self-learning revenue system." This is what we mean when we say that. ↓

In the era of agents, GTM alpha means self-learning

Article · @clay
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in 6 mos there will be 2 types of GTM systems: 1. Self-learning systems that autonomously improve over time 2. Static systems that require manual human updates one will scale revenue faster and be tough to compete against don't fall behind, start here

What is Loop Engineering? (and why it's the future of GTM)

Article · @gtm_engineer
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i built @airHQ’s content program here’s how i’d rebuild it in 30 days
Hector
@hectorserrranooOct 8
i built @WisprFlow’s paid ads program here’s how i’d rebuild it in 30 days
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i've never worked at a big tech startup until @clay but it's pretty freaking cool to feel our culture and values deepen as we scale and our vision continues to grow with it. self-learning revenue engine here we come 🚂
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rad that ol dann featured me here! if you still havent seen it go check it out! (im gonna have to update it for more fall vibes soon): jrands.com

Justin Rands

Brand Engineer, Designer, Creative Director.

jrands.com
DANN©
@DannPettyOct 7
I just reviewed 300+ designer portfolios. The best ones made me forget I was reviewing them. They all did 4 things: → work up front → tease what's below → let me get lost → show personality Check out the review 🙌
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Claude dashboards might become the new way to consume software Today we consume software via a web browser. As we continue to do more work in Claude (and others), will the chat interface become the new browser to access software?
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