Head of Studio @clay i have a pasta biz on the side Ex-HubSpot (Views and opinions are my own)

New York, NY
Joined May 2017
Content matrix by medium. When I use video vs. audio, vs. graphics/pics vs. text. full video here: youtube.com/watch?v=gK9KTOAb… This is tip of the iceberg though. There's many more mediums (IRL, gifting, OOH), channels, structures, owned vs. paid vs. UGC... lots more to come!
1
2
101
Jake retweeted
do y’all realize you can just do things
1
7
254
Seeing moodboards turn into designs is magic...seeing designs turn into a real life c̶̶̶o̶̶̶n̶̶̶f̶̶̶e̶̶̶r̶̶̶e̶̶̶n̶̶̶c̶̶̶e̶̶̶s̶ festivals is surreal. Here's a sizzle peek at the work I helped produce for @clay's Sculpt
1
3
74
your gtm play of the day for 🔴 accounts this is how it works and the 5 things it does: 1/5 triggers on red: when an account is lagged red or at-risk for renewal, the workflow starts automatically. No one has to remember to run it.
1
1
6
315
20 AI x GTM hot takes | October 2026 at Sculpt (Clay's Conference) by The Signal
1
4
1
23
1,069
hello are you the decision maker or can i relax
1
2
22
Jake retweeted
In Nepal, Avik Ghimire helped build a GTM community to show the next generation another path. He finished 3rd at Clay Cup with that community in his corner. Growing up, he never pictured himself running an agency or competing on a global stage. Now he wants younger people in Nepal to see a path beyond becoming a doctor or an engineer, with one of the world’s best GTMEs right there in their community.
3
3
22
978
guru: what's your YouTube strategy for @clay me: casting guru: no like SEO me: casting guru: that's not a strategy me: 1M organic views on original channels this quarter. 2 new channels with 100K+ outliers in 2 months guru: so what's the SEO strategy me: casting
2
1
1
6
422
Free advice: get your most believable people to tell their favorite stories, you will never lose. ty @m1shti @paytonkirol @PeterHoilKang
1
1
2
78
AMA just started: building GTM systems at @OpenAI Keith Jones @kpjnyc was Head of GTM Systems at @openai for the last 3 years. I can't think of a better person to discuss AI in GTM. Join the AMA today with @clay on @reddit r/gtmengineering at 12PM EST: reddit.com/r/gtmengineering/… Can't make it? I post recaps of insights & key takeaways on my newsletter: gtmengineering.link
1
1
7
276
FINALLY started posting on YT few months ago. Then saw @hectorserrranoo KILLIN' it on here, so had to hop over. I talk about GTM 3.0 here -> tbh we're already in 4.0: Agentic. How much of your spend has shifted from IRL to digital in the last decade? 2027 will mark the watershed shift to agentic GTM -- agents buying from and selling to agents -- with GTM engineers at the helm.
3
2
11
508
Jake retweeted
We're building "the self-learning revenue system." This is what we mean when we say that. ↓
1
1
1
17
2,135
in 6 mos there will be 2 types of GTM systems: 1. Self-learning systems that autonomously improve over time 2. Static systems that require manual human updates one will scale revenue faster and be tough to compete against don't fall behind, start here
3
2
12
461
I gotta start tweeting. Who should I follow in new media????? @clay is about to be all over this platform
2
66
i built @airHQ’s content program here’s how i’d rebuild it in 30 days
i built @WisprFlow’s paid ads program here’s how i’d rebuild it in 30 days
57
17
11
301
34,225
i've never worked at a big tech startup until @clay but it's pretty freaking cool to feel our culture and values deepen as we scale and our vision continues to grow with it. self-learning revenue engine here we come 🚂
2
20
736
rad that ol dann featured me here! if you still havent seen it go check it out! (im gonna have to update it for more fall vibes soon): jrands.com
I just reviewed 300+ designer portfolios. The best ones made me forget I was reviewing them. They all did 4 things: → work up front → tease what's below → let me get lost → show personality Check out the review 🙌
1
23
2,393
Claude dashboards might become the new way to consume software Today we consume software via a web browser. As we continue to do more work in Claude (and others), will the chat interface become the new browser to access software?
1
1
3
167
I'm stoked to host an upcoming AMA w/ @OpenAI's ex Head of GTM Systems, Keith Jones. he scaled GTM systems to support: - scale from <100 AEs/CX to >1000 - revenues in the billions - one of the largest @clay implementations drop your questions you'd want us to cover: reddit.com/r/gtmengineering/… AMA is this Thursday Oct 15 @ 12PM EST on r/gtmengineering
2
1
1
9
338