VP @Microsoft. Author Get in the Game, Advisor, Professor. Prev @ATVI_AB/@Xbox, @Twitter, @Facebookapp. PhD Sociologist, Msrmnt Scientist
New York, NY
Joined October 2011
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Jonathan Stringfield retweeted
Fascinating @CornellTPI Talk talking place on Real People in Virtual Worlds with @JDStringfield -
Gaming is more than just the games themselves, it is one of the top ways people connect with their friend and family, second only to phone/messaging. @CornellBPP
Jonathan Stringfield retweeted
.@JDStringfield (@ActivBlizzMedia) on stage w/ @calb585 (Doing Things), Jon Matthews (@weareogury), Stephanie Dobbs Brown (@ICE_Markets) & Jen Soch (@GroupMWorldwide): "Content's being divorced from specific platforms. We should focus on the content itself, less on the device"
Jonathan Stringfield retweeted
“There’s a lot of conversation around attention metrics. In a fully immersive environment like gaming, we are trying to get past that, to measurement that’s focused on true cognitive impact”
@JDStringfield VP Business Research & Marketing, Activision Blizzard (@ATVI_AB) #PROGIO – at Manhattan, NY
Jonathan Stringfield retweeted
“We are a game studio, we want to make sure every person on the planet has the opportunity to play our games. Advertising is one way for us to achieve that vision. The key is that the ads are additive.” @JDStringfield VP Business Research & Marketing, Activision Blizzard #PROGIO – at Manhattan, NY
Jonathan Stringfield retweeted
Jonathan Stringfield from @ATVI_AB discusses the evolution of cross-platform gaming & the role of advertising in this interview with Beet.TV at the #IABPlayFronts: lnkd.in/gJxVXZwP #ingameadvertising #videogames $ATVI $MSFT @JDStringfield
Jonathan Stringfield retweeted
.@ATVI_AB's @JDStringfield on #gamer stereotypes: "We’ve only mentioned “gamers in basements” a couple times during #IABPlayFronts. In our lifetime, we want to take this number to zero!"
Jonathan Stringfield retweeted
Meet Jonathan Stringfield, Ph.D. (@JDStringfield), director of the University of New Haven's online M.S. in #EsportsBusiness program. #UNewHaven #esports --> bit.ly/3GjfHyb
Jonathan Stringfield retweeted
Dr. Stringfield, Director of our M.S. Esports Business Program, spoke on “Gaming the Future” this morning @JDStringfield
An engaging conversation on the next-generation media consumption, technology, video games, and socialization! #gaming #Metaverse
Jonathan Stringfield retweeted
Want @JDStringfield's @GetNTheGameBook and are at CRC? CMB is giving away free copies. Head to the Exhibit Hall to get yours (as supplies last). #iaCRC
Jonathan Stringfield retweeted
Check out What The Meta Episode 5!🙌
Jason and Philip are joined by @JDStringfield VP of Global Business Research and Marketing at Activision Blizzard, author of @GetNTheGameBook
Watch the full episode youtube.com/watch?v=xfEX73mg….
Jonathan Stringfield retweeted
This week @InformaConnect's #MavericksOfMedia event Fluent's Dan Warren will be chatting with @JDStringfield, author of @GetNTheGameBook, about disrupting old business patterns with gaming. Learn more: bit.ly/3R3W0vN #MediaInsights #esports
Jonathan Stringfield retweeted
Here’s what gaming can teach brands about the future of reality, according to @JDStringfield of @ATVI_AB
ipsos.com/en-us/future/reali…
Jonathan Stringfield retweeted
How we define and experience reality is constantly evolving as technology becomes more powerful. Read our latest issue of What the Future to learn what it will take to scale the immersive web to the masses. ipsos.com/en-us/future/reali…
Jonathan Stringfield retweeted
On the next @realthirdweb spaces, we chat with @JDStringfield! Jonathan Stringfield is a research and marketing executive specializing in technology and gaming, having spent almost 20 years at companies such as Meta, Twitter, and Activision Blizzard.
xitter.cf/i/spaces/1mnxedgLVbWJX
Jonathan Stringfield retweeted
The news today:
1.@JDStringfield has a new book on gaming.
2.@0xPolygon and @CocaCola work together.
3.@animocabrands has another web store.
4.@quidd update!
Jonathan Stringfield retweeted
Such essential reading that I bought a 2nd copy for the office! If you’re looking to understand gaming & the opportunity it presents for brands, check out @JDStringfield’s new book ‘Get in the Game’.
amazon.com/Get-Game-Business…
Jonathan Stringfield retweeted
Looking forward to this weekend read: Get in The Game!📚
I've enjoyed @JDStringfield's insights (and criticisms) on web3 and blockchain gaming. Excited to dive in and see what we can do @THNDRGAMES!
Jonathan Stringfield retweeted
‘I’ve seen this play out in a bit of a different flavor’: Why an Activision Blizzard exec wanted to write the playbook on gaming marketing. buff.ly/3oC7M4T
Jonathan Stringfield retweeted
Meet the top 31 execs defining the future of advertising in video games and esports businessinsider.com/top-adve…
