I promised yesterday to show you a deep dive into a Digital Opinion Leader profile with LIVE updates today, so I'm keeping that promise! Here's a look at our #HCM DOL Finder LIVE we're testing at #ESCCongress, which has been capturing excitement today around some key trials being presented. You'll see the impact that physicians like @MasriAhmadMD , @AndrewJSauer and @drbennisahmed are having in sharing their immersion reflections on new data presented today. These live updates take the DOL Finder platform to a new level - you no longer need to wait for the next data refresh but can immediately see how doctors are reacting. During medical congress, that can make all the difference to the in-person conversations you have. – at Munich, Germany

At the end of day 1 at #ESCCongress, here's a quick look at the world's most impactful HCPs who have been engaged in the #CVRM digital conversation. Tomorrow I'll show you what we discover when we dive into one of those profiles. Top HCPs ranked by global impact so far: @IhabFathiSulima @HanCardiomd @drbennisahmed @AnastasiaSMihai @drahmedmohsen85 @Hragy @Ed_Alania @Drmahmoudhashe1 @mmamas1973 NB rankings are for overall impact in the scientific digital conversation, not simply volume of posts, measured over the past 12 months of CVRM related digital conversation. Source: @CREATION DOL Finder LIVE

Research shows the most peer-trusted healthcare professional voices shaping NSCLC scientific learning online during the last three years of ASCO. @CREATION's unique HCP Peer Impact metric, an algorithm based on how often other HCPs mention a particular HCP within a specific conversation (in this case, posts about lung cancer during ASCO medical congress), is a powerful way to identify which oncologists or other HCPs are most trusted by their online peers. You'll notice that the most peer-trusted HCPs are not necessarily the noisiest or most-prolific posters, but they certainly play their part. Ones to watch for #ASCO26: #1 @StephenVLiu #2 @HHorinouchi #3 @CharuAggarwalMD #4 @RManochakian #5 @DrJNaidoo #ASCO23 #ASCO24 #ASCO25 #ASCO26

Do not be misled: #Deepfakes and #misinformation are a threat to patient safety. Yes, you heard that correctly: deepfaking Digital Opinion Leaders is a real thing, and a real threat. As we head towards #SABCS25 #SABCS2025, here's our trailer for my incredible conversation with the inspiring @drteplinsky - breast cancer advocate and Digital Opinion Leader. Coming soon on the Better Listening for Better Health podcast creation.co/podcast ...it's been a long time coming but I'm so glad to start releasing my latest conversations with the HCPs and scientists shaping healthcare!

We ranked >11,000 HCPs who talk about #HeartFailure on X. See where you rank, at #ESCCongress stand E555 with @CREATION. Currently the world's most peer-impactful HCPs in HF? #1 @AndrewJSauer #2 @HanCardioMD #3 @gcfmd #4 @mvaduganathan #5 @GiuseppeGalati_

...closely followed by: #6 @hvanspall #7 @DrMarthaGulati #8 @SeguraCardio #9 @DrRajivsankar #10 @iamritu Where do you rank among the 11,000? Come find out at #ESCCongress @CREATION stand E555 (Hall8)

It's here: the app exclusively for healthcare professionals on X, to track and grow your peer impact. Public (HCP-only) beta launch at #ESC2025 - come see us on stand E555 (Hall 8, between @novonordisk, @EliLillyandCo & @AstraZeneca) to get hands-on! Or hcpeers.app

What does it look like when the pharmaceutical industry is preparing for 30,000 cardiologists to descend on #ESC2025 congress? Here's my perspective on setup day today in Madrid, all set for the launch of our long-awaited HCP social media impact ap HCPeers. Stop by and try it!