ALT Heaven’s Door is also opening a brand center called the Last Refuge in a converted church in the Nulu neighborhood of Louisville. This space will house an events center, retail store, whiskey bar, and “art experience.” “Dylan hates the word museum and doesn’t like the word gallery,” said Bushala. “So we call it an art experience, where we’ll be able to exhibit his metal work, paintings, drawings, as well as work by other artists.” He says the goal is to have the largest selection of American whiskey anywhere at the bar, which will be located in an old gymnasium with space to hold about 2,000 bottles. According to Bushala, Dylan is not just a celebrity face for Heaven’s Door, but an integral part of the brand who is involved in the details. “Bob is very involved in every decision and has strong opinions on everything,” he said. “This was something he got very excited by.”