Morten E. Wulff (@wulff) header
Morten E. Wulff (@wulff) profile picture

Founder, GameAnalytics. Entrepreneur, Investor & LP. Family Man & Dog Lover 🌭

Joined October 2007
Photo by Morten E. Wulff (@wulff)Photo by Morten E. Wulff (@wulff)Photo by Morten E. Wulff (@wulff)Photo by Morten E. Wulff (@wulff)Photo by Morten E. Wulff (@wulff)Photo by Morten E. Wulff (@wulff)Photo by Morten E. Wulff (@wulff)Photo by Morten E. Wulff (@wulff)Photo by Morten E. Wulff (@wulff)
Highly relevant for all AI first Pals out there.
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Why it will be difficult to move to SF 😅
Apparently people in the SF Bay Area have stopped drinking. I heard about one big social event that made half as much from drinks in 2025 as in 2024.
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Morten E. Wulff retweeted
Okies, All those games stats are reported to Erlang systems over at GameAnalytics Because the other languages don’t scale :)
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This is awesome, make sure you check it out! 🤩✨ Virtuall is like Notion for 3D teams AI-powered, collaborative, and browser-based. Generate models, manage feedback, and keep everything in one place. 👉 threejsresources.com/tool/vi… 🚀 @threejs #Threejs #WebGL #3DModels
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Most companies today know more about their coffee machine than their customers ☕️. Propane is fixing that with an AI-native OS for customer intelligence: always on, always learning 🤖. Thrilled to back @greenlieber & team with @antonosika (Lovable) & @JackPiunti (ElenLabs) 🚀
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Mobvista Generates Record Q3 Revenue of $416.5M With ML-Driven Programmatic Advertising Advancements dlvr.it/TGBs27
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Morten E. Wulff retweeted
The "80/20 principle" for founders Traction: 80% distribution, 20% product Growth: 80% retention, 20% acquisition Revenue: 80% existing customers, 20% new leads Pricing experiments: 80% positioning tweaks, 20% actual price changes Brand building: 80% customer experience, 20% logo design Sales: 80% listening, 20% pitching Community building: 80% empowering users, 20% company-led initiatives Product: 80% core features, 20% nice-to-haves Time: 80% executing, 20% strategizing Insights: 80% user feedback, 20% user behavior Pricing: 80% value perception, 20% actual costs Marketing: 80% word-of-mouth, 20% paid ads User onboarding: 80% aha moments, 20% feature tutorials UI/UX: 80% intuitive flow, 20% aesthetic appeal Viral growth: 80% reducing friction, 20% incentivizing sharing Roadmap: 80% market pull, 20% vision push Team management: 80% context setting, 20% direct orders Customer interviews: 80% observing, 20% asking Market positioning: 80% owning a niche, 20% broad appeal Founder time: 80% working on the business, 20% in the business Prioritize the 80% that moves the needle. The rest is just noise.
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Thanks @pgbiz for sharing the news about the alliance between @Xsolla and @GameAnalytics 🙏
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Morten E. Wulff retweeted
You will only achieve true viral growth when the user is sharing your app’s content at a high frequency to other networks. Too many founders will look to add a temporary boost because that’s what they see other apps do. I call it Spotify Wrapped syndrome. You might top the charts for a day but that is only going to create phantom validation that something is working. What you really need is the main content in your app’s feed to be shareable. TikTok and Instagram didn’t grow by adding a growth hack after the fact.
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Morten E. Wulff retweeted
Had a fun chat with @a16zGames alum @farming_xp about the games industry and the state of games VC. Thanks for hosting team @upptic! Sidenote I think I need a new professional headshot. Black hair + background just ain't it. Maybe I'll generate one? upptic.com/vc-funding-its-im…
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Yeah - amazing achievement by @chrija, @pawell and team @PointNineCap 👏👏👏
The most successful seed stage fund in European history 👇 ! Point Nine II ($53.7M), @chrija @pawell @ncsh @DecodingVC invested in the seed rounds of: Mambu ($5.53BN Market Cap) Contentful ($3BN Latest Valuation) Algolia ($2.25BN Latest Valuation) Front ($1.7BN Latest Valuation) Clio ($1.6BN Latest Valuation) Docplanner ($1BN Latest Valuation) Jobber ($1BN Latest Valuation) Typeform ($935M Latest Valuation) Brainly ($646M Latest Valuation) Xenata ($523M Latest Valuation) 15Five ($540M Latest Valuation) Holy moly, moolah in the coolah 😎
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Morten E. Wulff retweeted
Buffett, Active Investing and Index Funds... In 2008, Warren Buffett issued a challenge to the hedge fund industry, and a million-dollar bet was made. Buffett's position was that, including fees, costs and expenses, an S&P 500 index fund would outperform a hand-picked portfolio of hedge funds over 10 years. The bet pit two investing philosophies against each other: passive and active investing. Buffett picked the S&P500 Index. The hedge funders picked their actively managed funds. At the end of ten years, they looked back and Buffett won. A recent article in Bloomberg reinforces this point. Only one equity mutual fund, the $7.1B Baron Partners Fund, has outperformed the Invesco QQQ ETF (Nasdaq ETF) over the past 5, 10 and 15 years. Said differently, passively investing in the Nasdaq ETF exposed you to the gains of the best companies of this era without you having to do any work or diligence. All the best companies were part of the ETF. When one of those company lagged, their composition in the index fell or dropped all together. And when a company did well, their composition in the index would increase or they were added if they weren't part of it beforehand. Passive investing allowed the ETF manager to define simple rules and then do all the work for you. The companies it picked, because of its rigid rules, turned out to be far superior to those picked by active investors. So much so that only ONE fund (out of thousands) managed to beat the ETF. The lesson is that for most people, they will find that this is the superior method for investing in the stock market. Allocate some money (say each month) to a very low cost ETF and then let the ETF manager, natural selection and compounding do the rest.
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Morten E. Wulff retweeted
After printing a substantial earnings beat on both top and bottom lines yesterday, mobile gaming app install ad network Applovin's $APP market cap is $12.4BN, $4.5BN less than Snap's $SNAP market cap of $16.9BN.
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Morten E. Wulff retweeted
Though custom in-house tooling isn't always the way to go...my preference and for dealing with large amounts of data is to go with existing providers like Mixpanel or GameAnalytics
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Journalist: “Are you able to forgive?” Putin: “Yes, but not everything.” Journalist: “What is impossible to forgive?” Putin: “Betrayal” #PUTIN 😎😎😎😎
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For deeper insights that can help optimize your game, we recommend considering @GameAnalytics. Its powerful tools eliminate guesswork, making it easier for you and your team to make data-driven decisions with 25+ SDKs to choose from. Learn more 🔗 bit.ly/3mZlLnL
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For deeper insights that can help optimize your game, we recommend considering @gameanalytics. Its powerful tools eliminate guesswork, making it easier for you and your team to make data-driven decisions with 25+ SDKs to choose from. Learn more 🔗 gameanalytics.com/
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Morten E. Wulff retweeted
chatgpt has no social features or built-in sharing, you have to sign up before you can use it, no inherent viral loop, etc. seriously questioning the years of advice i gave to startups 🙃
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