Marketing & Communications consultancy and youth marketing insights, founded by @rebecca7roberts working in sport, education, charity sectors and beyond.
United Kingdom
Joined January 2017
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Engaging Youth 2022 is out - you can read and download it here. A summary of some of the key research and reports about children and young people's experience growing up in the UK and how that can inform your marketing and communications going into 2023.
threadandfable.com/engagingy…
ALT banner that says engaging youth, what research is telling us about youth audiences.
So pleased to share the results of the Awkward Moments campaign.
Now available to all schools in Scotland, cited as best practice for our approach to youth engagement and demonstrating behaviour change 🙌
What a great time on Friday recording some of Team Englands Triathlon and Paratriathlon squad in Sutton Park 🙌
We've launched awkwardmoments.co.uk/ after being commissioned by NHS sexual health teams in Scotland last autumn. Youth engagement has been central to the campaign, which aims to equip young people with ways in which to have better conversations about sexual consent
5 years ago I was getting set to launch Thread & Fable. Some incredible clients over the past 5 years, amazing associates and agencies and most of all a love for the work delivered.
Feeling very grateful 🙌
#MyTwitterAnniversary
Engaging Youth 2021 is out! One of the biggest areas of insight which has such a massive impact on other areas of young people's lives is the impact of unemployment and future prospects bit.ly/3rPrywE
#YouthMarketing #EngagingYouth
Loved supporting @YouthSportTrust #GirlsActive Coaches Virtual Event across the weekend. Some amazing open content- anyone with a youth audience interested in coaching/leadership it’s available for the next two weeks at YST-live.org do share it, some great content 🤩
