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Lagos
Joined March 2013
Meet Oyindamola Fakile, the host of Let’s Crack It with Oyinda, a new strategic marketing problem-solving series by BB Buzz premiering this November. Curious to know more about Oyinda and the series? Click the link to read the full story! thebbbuzz.co.uk/?p=1003
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The Society Called and Wimbiz Answered. For 25 Years, they have Impacted the Nigerian Society with well mentored and groomed, outstanding brilliant women. Guess What??? They are ready to do it again for another 25 Years. @Wimbiz
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📢 Top 12 Nigerian Marketing Trade Publications You Should Know Looking to stay updated on Nigeria’s advertising, branding and marketing communications industry? Click the link to read the complete story thebbbuzz.co.uk/?p=952
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Sharon Dhillon Appointed UK CEO of Initiative Initiative UK has appointed Sharon Dhillon as its new Chief Executive Officer, promoting the agency’s Managing Director to lead its next phase of growth.
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Her immediate focus will be to build on the agency’s existing momentum, strengthen client relationships and support the talent and ambition of its team.
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Dhillon’s elevation also represents a leadership progression within the agency, from her early career as a planner to managing director and now UK CEO.
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Campaign UK Media Week Awards and M&M Global Awards, reflecting the range of its work across media strategy, data, content and digital experiences.
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Her appointment comes as Initiative continues to build its profile through work for major brands, including Nike, NatWest, Volvo Group and Deliveroo. The agency’s recent recognition includes shortlists at the
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Dhillon also shared her excitement about taking on the position, thanking colleagues, clients and the wider industry for their support. She described the agency as having a strong team, valued clients and significant opportunities ahead.
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The agency also highlighted her passion and energy, expressing confidence in her leadership as it enters its next chapter.
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Initiative UK described Dhillon as instrumental in shaping the agency’s culture and its relationships with clients and employees.
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She has spent the past four years as Managing Director, helping strengthen client partnerships, drive business growth and deliver award-winning campaigns.
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The appointment marks a significant milestone in Dhillon’s career, bringing her journey with the media agency full circle. She began her career at Initiative as a graduate planner before returning to the business in 2022.
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BB Buzz retweeted
Is Lagos Life a viral success? Find out more about what you never knew transpired behind the scenes. businessvergeng.com/lagos-li…
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BB Buzz retweeted
Replying to @thebbbuzz
We should get @Adweek to feature you soon.
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Tuoyo Erikowa has been named Digital Marketing Personality of the Year at the 2026 EDGE Awards. 🧵
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The award highlights Erikowa’s contribution to Nigeria’s evolving digital marketing space and marks another milestone in his career across digital marketing, media and advertising.
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leading professionals and organisations across Nigeria’s marketing communications industry.
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His recognition was part of the 2026 EDGE Awards, themed “Celebrating Excellence Beyond Borders,” which brought together
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media and advertising strategies to support International Distillers Limited’s brand and consumer engagement efforts.
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