AI-native infrastructure for custom software
Joined September 2018
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segmentstream retweeted
MTA, MMM, Geo Holdouts - so many outaded methodologies. Eager to learn something new - watch this… would love to hear your thoughts!
youtu.be/Yk2WhQx4UFA?si=uQii…
segmentstream retweeted
Navigating Your Digital Marketing Strategy During A Recession hubs.li/Q01H4rbv0 Written by Constantine Yurevich of @segmentstream
segmentstream retweeted
Do you know how to measure customer journeys and optimise conversions in a post-third-party cookie world? @OliverLeigh from @segmentstream reveals all in this session #PMWunlocked #marketing #digital #digitalmarketing #socialmedia #socialmediamarketing #omnichannel #privacy #tech
segmentstream retweeted
Major Predictions For Marketing In 2023 hubs.li/Q01Cwx520 Written by Constantine Yurevich of @segmentstream
segmentstream retweeted
I was joined by Ben from @SegmentStream and @therustybear from @ringsidedata to discuss Conversion Attribution in a Privacy Focussed world. Great insights on where we're at right now and what challenges lie ahead.
@supervveek #SPWK livestream
youtube.com/watch?v=oJQxM-WO…
segmentstream retweeted
A Comparison Of Marketing Measurement Approaches In A Cookieless World hubs.li/Q01xPp5n0 Written by Constantine Yurevich of @segmentstream
segmentstream retweeted
"Since major ad platform attribution reports can no longer be trusted to dictate spend, brands need new solutions to back up their media investments." adexchanger.com/online-adver…
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#AdExchanger #attribution