Novel

Hi, we’re Novel Messaging! We are a message and media agency for today’s digital-first world. We use new tools grounded in timeless principles to deliver one message creatively to all the screens. That’s the Novel Approach. When you’re ready, let’s chat!

Beyonce's internet is always evolving. 🤠🐝 We launched Novel Messaging because we want to help you keep up. One year later, we're helping campaigns and causes have success. If you're ready to change the game so you can "run the world," drop us a line: novelmessaging.com/home#cont…

💡A Novel Idea: Don't be afraid to spend early. We can't expect to secure the wins of the future if we're using outdated strategies. Our full leadership team discusses why:

💡A Novel Idea: Partnering with creators is an essential part of any effective 2024 communications strategy. Our CEO @RMCampbell_ and Partner @PBrown83 break it down:

💡A Novel Idea: Social media is mission critical for success. It's 2024 -- and Beyonce's internet is ever-evolving. We need to invest in the channels where people are consuming media if we're going to win.

#NovelMessaging is a woman-owned message and media agency built for today’s digital-first world and we want to make a difference for you.

We work at the intersection of politics and media, and help values-aligned clients create impact in today’s fragmented, constantly-evolving media landscape. Is that you?

What made you stop scrolling and read a post today? We know that generic, cookie-cutter assets won’t break through in today’s crowded landscape. So we shape our tactics using what will actually grab the attention of our audiences, not just repeating what everyone else is posting.

Shaping your media plans should rely on up-to-date data about the media habits of your unique target audience — not last year’s plans, or which consultant won a budget battle. Let #NovelMessaging help you create unique content for each audience

We kept seeing teams have to juggle multiple digital vendors, leading to confusion and disjointed digital strategies, so we started Novel Messaging to be a place where you can receive everything you need for a successful campaign in one place. Learn more: novelmessaging.com

Looking around at your feed, you've probably noticed the internet is constantly evolving. But some things never change: like your need to meet people where they are with authentic stories as efficiently as possible. #NovelMessaging can help you with that

Media has changed dramatically in over the decades, but one thing will always be true: to deliver your message, you have to reach your audience. That means that we have to find creative ways to reach people with one clear message across platforms and devices.

We're consuming media differently than we ever have before. But so often, the story gets lost between platforms. That’s why we’re working to deliver one clear, cohesive message — no matter where your audience gets their content, from TV to TikTok, and everything in between.

Why is it that people are consuming #media in dramatically different ways now than they did even 2 years ago — but we’re still told a “winning” media plan should look the same as it has for 30 years? Here’s a Novel idea: let’s take what worked and adapt it for the present.