Director of Content Strategy, Northstar Meetings Group. Content creator who covers #eventtech, #travel, #meetings & more for #eventprofs & #travelpros
Joined December 2008
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Michael J. Shapiro retweeted
What do you do when you're the longtime #eventtech market leader at a time when tech-savvy #eventprofs with Claude accounts are creating their own solutions? Apparently, you freshen up the image with a rebrand.
During this morning's keynote at the biggest @cvent Connect ever, Reggie Aggarwal unveiled a new logo, a new brand color and a promise to invest $1B in innovation over the next three years. Here's our take on the proceedings from @mshap:
bit.ly/4gE3AOq
For more than a year, Austin has been without its convention center. Here's a candid look at some of the challenges as well as the opportunities facing the city's meetings business
Typically, convention centers remain open for business during expansion or major renovation projects. But in the Texas capital, officials decided to close the Austin Convention Center for a full demolition and rebuild, which will take four years. Here's a look at how the city is handling both the challenges and opportunities associated with the temporary closure of its cornerstone venue: bit.ly/3SLmYig
#austin #texas #conventioncenter #hotels #eventvenues #eventprofs
Michael J. Shapiro retweeted
The 2026 Convention Cities Index is out! This site-selection guide is packed with key data points that allow event organizers to compare and contrast major meetings markets easily. The research analyzes convention center space, hotel room availability and average costs across more than 60 U.S. cities.
Download your free copy: bit.ly/3S21m16
#ConventionCitiesIndex #eventprofs #meetingprofs #eventplanners
Michael J. Shapiro retweeted
Who wore it best at the Met Gala?
The tent.
For Northstar Meetings Group, I looked at how the Met Gala’s famous tented arrival offers a lesson for planners: temporary structures aren’t just weather plans. They can turn arrival into the event’s first act.
northstarmeetingsgroup.com/P…
Michael J. Shapiro retweeted
Our latest Hot List features 5 editor-chosen recommendations for Yellowknife, Canada! The Northwest Territories capital offers a unique incentive opportunity, as its mind-blowing views of the aurora, cultural history and gorgeous natural setting make it a bucket-list destination. Our director of content strategy Michael J. Shapiro shares some not-to-be missed suggestions from his recent journey. Read more: bit.ly/43LHt0w
📸: (1, 2, 3) @mshap (4): @DestinationCAN
#incentivecanada #spectacularnwt #aurora #eventprofs #incentiveprofs
Michael J. Shapiro retweeted
.@united CEO Scott Kirby offered additional details about an airline merger it seems @AmericanAir wants no part of. Read more: bit.ly/3QO5mBr
#airlines #travelnews #travelindustry
So begins the next leadership stage of the company formerly known as MeetingPlay + Aventri + Eventcore, formerly known as Aventri, formerly known as etouches. There's a lot of #eventtech history there and I'm interested to see what's next
Change is underway at the event management technology platform @stovatech. Former president and CFO Anupam Palit has been promoted to CEO, while Kirk Ziehm moves to a strategic role. Read more: bit.ly/4vsZ7Dg
#eventtech #eventtechnology #eventprofs #eventsindustry
Michael J. Shapiro retweeted
Last month, @Phocuswright hosted its inaugural Travel Marketing AI Summit at @Convene 237 Park in New York City! The event brought together more than 200 people from 16 countries to discuss how AI is shaping the future of the travel industry. Watch this exclusive interview to get a behind-the-scenes look at the planning process for the event.
#AI #travel #travelmarketing #nyc #convene
Michael J. Shapiro retweeted
Stella Award nominees are all leaders in their categories — and we’re counting on you to decide the best of the best! Vote now to support your favorite hotels, convention centers and other events industry suppliers: bit.ly/4sh0H86
#StellaAwards #StellaAwards2026 #eventprofs #meetingprofs #eventplanners #eventsindustry
Michael J. Shapiro retweeted
Good morning, NYC! Senior editor Elise Schoening is attending @Phocuswright's Travel Marketing AI Summit today. Taking place at @Convene 237 Park, the full-day event will feature insights and case studies from industry leaders about how AI is reshaping the traveler journey. Follow along for updates!
#NYC #Convene #AI #travel #travelnews #travelindustry #marketing
Thanks to all who participated! Great to see everyone in person
Luxury & Wellness Meetings is in the books! The event concluded with a session from Renee Martinez and more one-on-one appointments. Our next event, SMU International, is right around the corner on March 9-11 at the New York Marriott Marquis: bit.ly/NMG-Events
#nmgevents
Michael J. Shapiro retweeted
The civil unrest and "narco blockades" have calmed after sweeping across Western #Mexico yesterday following a Mexican security operation that resulted in the death of a cartel leader, but shelter-in-place advisories still are in effect in some areas.
northstarmeetingsgroup.com/N…
Michael J. Shapiro retweeted
Planners looking to take their groups abroad have myriad options for 2026 as far as new hotels go. This year's lineup of international properties coming online includes the @GrandHyattGCI and the @Paradisus by Meliá Bali.
#hotels #TRAVELNEWS
northstarmeetingsgroup.com/N…
Well this is odd
The Pentagon allowed U.S. @CBP to use an antidrone laser earlier this week, leading the Federal Aviation Administration to close the airspace over #elpasotexas, suddenly on Wednesday, according to two people familiar with the situation.
#ElPasoAirport
northstarmeetingsgroup.com/N…
Michael J. Shapiro retweeted
Border czar Tom Homan announced that the @ICEgov surge in #Minnesota would end, with troops beginning to withdraw. The impact on the #meetingsindustry has been mixed, with some groups canceling their gatherings outright while others proceed with caution.
northstarmeetingsgroup.com/N…
#EpsteinFiles repercussions in the events world
.@DinoConUK, an annual event in the United Kingdom for enthusiasts of paleontology, paleoart, natural history and related topics, has banned a number of scientists, authors and researchers whose names were revealed to be in the #EpsteinFiles.
#eventprofs
northstarmeetingsgroup.com/N…
Michael J. Shapiro retweeted
Day two of IPEC was electric! The morning consisted of a session on sourcing, followed by one-on-one meetings. Attendees participated in various activities before dinner at Electric Pickle. Check out more #nmgevents at bit.ly/NMG-Events
Photos: Ketara Gadahn, Studio Alani
Congrats to @worldata and @ConstantContact on the deal — eager to see what's next
The digital-marketing platform @ConstantContact has acquired select assets from GURU Media Hub, including the popular online GURU Conference, SubjectLine.com, and the Certified GURU email-marketing education and certification program.
#eventprofs
northstarmeetingsgroup.com/N…
Michael J. Shapiro retweeted
Starting next month, all travelers who do not present an acceptable form of ID at U.S. airports will need to pay $45 to use an alternative identity-verification system. The new rules from the @TSA will take effect on Feb. 1.
#TravelNews
northstarmeetingsgroup.com/R…
Michael J. Shapiro retweeted
Join us on January 28 for a live webinar on creative strategies and practical solutions for getting the most from your meetings dollars. Our panel of experts will discuss tried-and-true tips and solutions for making the most of your budget while still delivering a successful event. Register to join: bit.ly/4spZjBo
Thank you to our sponsor: @travelportland
#NMGevents #eventprofs #meetingprofs #eventplanners #meetingsindustry #eventcosts #eventbudget
