analytics expert, parrot head, fan of trampolines and boogie boarding
Kansas City
Joined September 2008
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Today, InMarket announced the acquisition of ChannelMix, which will empower marketers to make even stronger data-driven decisions that will maximize media efficiency and effectiveness.
Read more here: hubs.ly/Q02K2CyH0
Celebrating National Puppy Day: What Marketing Analytics Can Learn from Our Furry Friends linkedin.com/pulse/celebrati… via @LinkedIn
Embracing Playfulness: How National Goof Off Day Can Inspire Your Marketing Analytics Strategy linkedin.com/pulse/embracing… via @LinkedIn
A Tasty Twist on National French Bread Day with Marketing Analytics and AI linkedin.com/pulse/tasty-twi… via @LinkedIn
Finding the Perfect Slice: How Marketing Analytics and Pi Day Go Hand-in-Hand linkedin.com/pulse/finding-p… via @LinkedIn
Michelle Jacobs retweeted
Heads up: @MattHertig from @ChannelMix will be speaking on Stage 2 at 9:15am ET to discuss how to measure marketing value in a cookieless world. He’ll cover how cookies are leading marketers astray, the transition to first-party and more!
#DataAnalytics
15 years ago, @MattHertig and I started @AlightAnalytics as an analytics agency. Today, we’re excited to complete our evolution to a SaaS-based analytics company under the #ChannelMix brand! #thefutureisfirstparty #futureready #marketinganalytics hubs.ly/Q015Btxc0
Michelle Jacobs retweeted
There are 4 ways to measure marketing impact. No. 1 (third-party cookies) is going away, but you still have other options. #DSDAL @MattHertig
Michelle Jacobs retweeted
It's not really a conference until we break out the putting green. If you're at Digital Summit Dallas today or tomorrow, come say hello at the Alight booth! #DSDAL
Thanks @KCIAirport for making it super easy to get to my car with a toddler and my suitcase. Love having to leave my child alone while I haul a suitcase down 2 flights of stairs.
Michelle Jacobs retweeted
If you're at Traffic & Conversion Summit, visit the Alight Analytics booth to try our putting green! #TCS2021
Michelle Jacobs retweeted
As a parent, I know we all want to do everything we can to keep our kids safe. Kids under 12 aren't yet eligible to get vaccinated – which means they’re relying on us to get vaccinated so we can shield them from #COVID19 and its possible health complications.
Once again @expensify has a broken @AmexBusiness connection. For the last two weeks can't fully use the tool yet no urgency in fixing and won't provide any payment credit. I can't wait until my contract is up with @expensify so I can be done with their shady business practices.
Michelle Jacobs retweeted
Plant-based eating may be more friendly on your shopping budget and medical costs. bit.ly/2Kjw5hK
Imagine my shock when I received this unsolicited blast email from one of our vendors (@expensify) providing his personal opinion on the presidential race. Completely inappropriate use of my email address and our business relationship, regardless of my political views.
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Michelle Jacobs retweeted
So a tornado (water spout that came ashore) just hit the massive explosion site in Beirut, Lebanon that you might remember from August. Why am I not shocked by this? #2020
Fired up to be shoe shopping @dsw_us for the first time (wisely following the arrows) – at Riverside, MO
@NPR this headline is misleading....while they may be 2x more likely to have dined at a restaurant (we don’t know as your data is missing for that point) they were 3x more likely to have been exposed to someone with #covid before getting sick.#data npr.org/sections/coronavirus…