@jpych

Founder/CEO, @NextMark and now @BionicAds. Advertising tech geek focused on agency workflow... not easy!

 Hanover, NH
linkedin.com/in/jpych
Joined April 2009
  • Tweets2.7K
  • Following0
  • Followers566
152Media
Over $120 billion of media spend is going to be in review this year. Get your piece! hubs.ly/H05SssF0 #marketing #advertising
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Get the insights to ensure that each team member has just the right amount of work on their plate hubs.ly/H05FStv0 #mediaplanning
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Some of advertising's best joined @iMediaTweet last week. Here's what we learned hubs.ly/H05xF4p0 #imediasummit
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.@PSquaredDigital focused on streamlining workflows in two key areas: #SEO and #mediabuying hubs.ly/H05BdSy0 by @BionicAds
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A holistic approach boosted efficiencies in all areas of @JamesandMatthew. Why we named them an #agency of the year bionic-ads.com/2016/12/james…
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In advertising, in product development, and other data-informed activities, creativity out-performs slavishly following the data. xitter.cf/rshotton/status/809447…
richard shotton
@rshotton15 Dec 2016
Too much data leads to mistake of prioritising being right over being interesting In @davetrott Creative Mischief
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A look ahead at 2017 ... xitter.cf/MediaVillageCom/status…
MediaVillage.org@MediaVillageOrg14 Dec 2016
In @StuartENYT’s final column of 2016—here’s what #MadisonAve should look out for in the new year bit.ly/2hEVvvY
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.@vwgroup_en's @MOIAmobility is on fleek with its new logo with IO/10 design. We like it! campaignlive.com/article/vw-…
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Comic: Here Comes A New Challenger!! bit.ly/2h50dCe
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As an agency, it's okay to be a challenger. It's actually part of the job! @jennawats #imediasummit
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There's a direct correlation between agency trust and time spent with the client #imediasummit
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Joe Pych retweeted
Jim Cuene@jcuene6 Dec 2016
I think "machine learning" and "AI" are like "internet" in 1993. A lot of mentions, but a variety of understandings. #imediasummit
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“Enthusiasm is common. Endurance is rare.” - Angela L. Duckworth
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‘16-’17 #Football ratings have declined, in some instances by 21%. Is this the end of an era? @StuartENYT examines ow.ly/bIZP306UQ59
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To fix adland's #morale problem, start with the work hubs.ly/H0561Zl0 by @Campaignliveus
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Enjoy a Friendlier Environment & New Templates in Ad Builder 2.0 for HTML5 bit.ly/2edPZMS #ProgrammaticCreative #RichMedia #AdTech
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Forget mentors. What you need is an advocate. campaignlive.com/article/for… @CampaignLiveUS
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Heading a football can significantly affect brain function and memory for 24 hours, @StirUni study finds bbc.in/2eIL44X

"I would take the risk"

Former SFA chief executive Gordon Smith says he would still play football, after a study finds heading a ball can significantly affect a player's brain function

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Advertisers beware: "Relevance is losing to distinctiveness" @muenchk @yumbrands @4As #4AsStratFest campaignlive.com/article/pla…
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The U.S. Post Office handles 43 percent of the worlds mail. #fact
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