Co-founder @PickFu

Bay Area, CA
Joined April 2007
4 questions. Real people in your market. A price range back. The pricing method ChatGPT and Superhuman used is now available self-serve on PickFu.
The Van Westendorp pricing test is now in PickFu. 💰 Ask real people when a price feels too cheap, a bargain, getting pricey, or too expensive, and get a recommended price range back – plus written feedback from every respondent. Run your first pricing test → hubs.li/Q04BkN7p0
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Chart the answers and the lines cross at your acceptable price range, plus the price fewest people object to. The hard part was always finding the right people to ask. That usually meant hiring a research firm.
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Now you can run it yourself. On PickFu, pick an audience, add your product, and get your price range back from real people in your target market, plus a written reason from each one.
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John Li retweeted
Daniela Bolzmann (Founder of Mindful Goods) has run 1,000 consumer tests across 850+ brands. 80% of the creative that won those tests correlated with sales lift on Amazon. Now, she's sharing the patterns behind main images and A+ content that consistently win. Join the webinar 👉 hubs.ly/Q04yH77j0
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John Li retweeted
Back by popular demand: Add-to-Cart Arcade Night! 🎮 After the Accelerate Block Party wraps, join us for a night of arcade games, drinks, and conversation with fellow Amazon sellers and partners. 📅 Wednesday Sept. 23 | 8:30–11:30pm PDT 📍 GameWorks Seattle 👋 Register: hubs.li/Q04xcf_20 Co-hosted with Levanta, BidX, and Linnworks #Accelerate2026
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John Li retweeted
Mindful Goods has run 1,000+ PickFu tests across 850+ brands to validate listing creative with real shoppers. That's a lot of insights. At Amazon Accelerate, founder & CEO Daniela Bolzmann will share the main image and A+ content patterns that consistently win – and how to run the same playbook on your own SKUs. Check out the lightning talk at 10:15am PT Tuesday, Sept. 22 in the Partner Pavilion. Not going to Accelerate? Daniela's running an extended edition of this talk (with demos and Q&A) next month: hubs.li/Q04xcd3x0
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The best way for Grok @bot to get real human feedback
Made a @PickFu Insights Grok @bot for the step before you invest: ask actual consumers. It drafts a survey against real human consumers, runs it over PickFu MCP, summarizes the reasons, then suggests the next test. x.ai/bot/9EFVmFgQhjYKjMHAhpC…
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this meeting could have been an MCP invoked search of our company’s internal knowledge base that aggregates data from virtually every service we use behind a unified retrieval layer and provides a streamlined interface for extracting critical business insights
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John Li retweeted
"Incredibly fast and easy to get real feedback." ⭐⭐⭐⭐⭐ Launch a poll in minutes and start seeing thoughtful responses almost instantly. That's the PickFu difference. 🧪 🔗 Try it now → hubs.li/Q04c8BN70
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John Li retweeted
“The biggest shift wasn’t the tool. It was the mindset.” The best studios don’t guess – they test. Join Heather De Bernardi (@scopely) at #GDC2026 for an interactive workshop: Test Like the Top Studios: Actionable Player Insights in 60 Minutes 🗓 Wed, March 11 ⏰ 10:10am PST 📍 GDC - San Francisco Bring your laptop. Run real-time tests. Walk away with real player insights you can use immediately. Learn more 👉 hubs.li/Q045s0Cn0 #GameDevelopment #GameMarketing #UserResearch
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been really enjoying the combination of Composer + Agent Mode in Cursor 2. Big unlock
composer is back, and its our first coding model trained in house. try it out in cursor 2.0 with best-of-n, worktrees and browser. so excited to get this out, team has been working incredibly hard to make it happen. as always, curious to hear what you think!
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John Li retweeted
Are you headed to Amazon Accelerate next month? ✈️ Swing by Booth #18 in Apps & Services to say hi to the PickFu team! 🔍 Discover our latest & greatest updates ✨ Unlock exclusive show offers 🎁 Grab some PickFu swag We’d love to show you how PickFu helps leading Amazon brands boost CTR & CVR with instant consumer insights. If you're attending, grab time on our calendar to connect! buff.ly/urSXHx4 See you in Seattle 👋
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John Li retweeted
She obviously didn't get that feedback from PickFu 😉 app.pickfu.com/results/jBJwo…
NEW: Cracker Barrel reveals new logo, CEO Julie Felss Masino says people love their new rebrand. "Honestly, the feedback's been overwhelmingly positive that people like what we're doing," Masino told GMA while discussing the overall rebrand. This logo is depressing.
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John Li retweeted
Happy Viking’s Amazon performance had stalled. Enter Cartograph (a full-service Amazon agency) and PickFu. 🚀 By testing creative with real consumer feedback on PickFu, Cartograph optimized content that cut through the noise in a crowded category. The impact? 📈 +18% CTR 📈 +27% CVR 📈 +48% revenue When data meets killer creative, results follow. Shoutout to the Cartograph team for making it happen. 👏 Check out the full case study: buff.ly/3u5lCz7
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John Li retweeted
We had ChatGPT generate an image of a successful e-commerce entrepreneur. For every 5 likes this gets, we'll ask it to make him even more successful. 💰🛍️📦
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John Li retweeted
Surveying your target audience shouldn't drain your budget. 💸 That's why we're sharing tips for how to buy survey responses the easy way. (Sneak peek: with PickFu, you can poll your target audience starting at $1 per response!) Get more tips 👇 buff.ly/3OypeUj
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If you aren't using @PickFu to test your titles, covers, chapter headings and everything else you can think of, what ARE you doing?
So you want to write a book? New York Times bestselling author @annabdavid has advice for you on what to do first, before you put pen to paper (or fingers to keyboard). Most authors DON'T do this. Big mistake: pickfu.com/blog/pickfu-anna-… #BookPublishing #authors #ConsumerResearch
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John Li retweeted
📸 You know you *need* content that converts. How do you make it happen? Tune in to our partner @soonastudios webinar, Wednesday 10/26 at 1 PM PT/4 PM ET. Our own @TwoBitJustin will share best practices for content creation and split testing. Register 👉 us06web.zoom.us/webinar/regi…
John Li retweeted
You've nailed your product idea — or have you? Join our co-founder @TwoBitJustin and Izabella Ritz of Ritz Momentum at 9 AM PT, Friday Aug. 5 for a webinar on how to use crowdsourced insights to develop products that consumers really want 🎯 Register: my.demio.com/ref/iXPjzKqG2H7…
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