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The Van Westendorp pricing test is now in PickFu. ๐ฐ
Ask real people when a price feels too cheap, a bargain, getting pricey, or too expensive, and get a recommended price range back โย plus written feedback from every respondent.
Run your first pricing test โ hubs.li/Q04BkN7p0
PickFu isn't magic.
It's not there to predict a winner or hand you full confidence. It's there to eliminate the obvious losers early, refine the weak ideas, and let the strong ones move forward to further validation.
The shift: stop validating after you've already built it. Start pre-qualifying before it gets expensive.
What should you charge for your new product? ๐ธ
Try a Van Westendorp pricing test โย a standard market research method, now available in PickFu.
With 4 quick questions to real shoppers in your audience, you'll get an optimal price, your safe price range, and the reasons behind it.
See how it works in under a minute ๐
Daniela Bolzmann (Founder of Mindful Goods) has run 1,000 consumer tests across 850+ brands. 80% of the creative that won those tests correlated with sales lift on Amazon.
Now, she's sharing the patterns behind main images and A+ content that consistently win.
Join the webinar ๐ hubs.ly/Q04yH77j0
Back by popular demand: Add-to-Cart Arcade Night! ๐ฎ
After the Accelerate Block Party wraps, join us for a night of arcade games, drinks, and conversation with fellow Amazon sellers and partners.
๐
Wednesday Sept. 23 | 8:30โ11:30pm PDT
๐ GameWorks Seattle
๐ Register: hubs.li/Q04xcf_20
Co-hosted with Levanta, BidX, and Linnworks #Accelerate2026
Mindful Goods has run 1,000+ PickFu tests across 850+ brands to validate listing creative with real shoppers. That's a lot of insights.
At Amazon Accelerate, founder & CEO Daniela Bolzmann will share the main image and A+ content patterns that consistently win โย and how to run the same playbook on your own SKUs.
Check out the lightning talk at 10:15am PT Tuesday, Sept. 22 in the Partner Pavilion.
Not going to Accelerate? Daniela's running an extended edition of this talk (with demos and Q&A) next month: hubs.li/Q04xcd3x0
Meet the PickFu Agent โ your always-on research assistant.
It helps you:
๐ Draft & launch surveys
๐ Dig into results & uncover patterns
โจ Generate images & concepts to test
and more โ all from a conversation.
Learn more: hubs.li/Q04xbw500
At Alibaba CoCreate in LA this week?
Stop by the Accio booth tomorrow to hear our very own Justin Chen chat about how PickFu + Accio can help you test and validate your products, creative, and listings with real consumers โ fast.
And here's a gift ๐ โ download Accio, connect to PickFu from their plugin marketplace, and we'll send you $100 free credit to run some tests!
๐ hubs.li/Q04x3SKX0
Most studios make their biggest creative calls on instinct or internal opinion. That's a costly mistake.
Learn how Heather De Bernardi (Director of Product, Growth at @scopely) pre-qualifies game concepts, characters, features, and store creative โ before spending a dollar on UA. ๐ฎ
Register for the live workshop (we'll share the recording): luma.com/pickfu-7497
How did one mattress topper brand on Amazon boost conversions 39% and sales by 19%?
Through a listing creative refresh by Avenue7Media and testing before launch โ with real consumers โ with PickFu. ๐งก
Read the case study โ hubs.li/Q04nC4Qk0
Daniela Bolzmann of Mindful Goods on Amazon main image strategy:
Generate 20โ50 concepts with AI. Pick the top 3โ4. Test them in PickFu. Keep every image that performs well โ competitors will copy your winner the moment it goes live.
Generate with AI. Validate with humans. โจ
719% more Amazon sales in 6 weeks.
Mindful Goods rebuilt Animal's listing images and tested every option with real shoppers in PickFu before launching.
Same product. Better creative. Validated first.
Check out the full case study: hubs.li/Q04ngKd40
A sports nutrition brand grew Amazon sales 719% in 6 weeks.
The secret: Mindful Goods tested every new creative asset with real shoppers in PickFu before launch.
Same product. Better images. Validated by consumers first.
Full case study โ hubs.li/Q04m9nfv0
Running lots of polls? Don't let them get messy.
PickFu projects let you group related polls into folders โ by campaign, product line, rebrand, whatever makes sense for your business.
You can easily set up, view, and organize projects from Claude using the PickFu MCP โ and get an automatic summary of all the survey results inside each folder.
Your full research history, organized and ready to review. ๐











