Maybe Google will roll back their latest updates, maybe they won’t.
What I do know though is the average consumer doesn’t care as much as we like to think about you being an “independent publisher” or your “rigorous testing process”.
There’s a reason (as sad as it may be) that mass produced shit exists in all walks of life - it’s giving the people want they want.
They want a recommendation, a bit of detail, some justification and enough confidence you’ve done some more Googling than they have.
Whether we like it or not the buying guides from the big publishers are nearly always “good enough.”
They almost certainly won’t think “ooh Google if only you’d surfaced a site that wasn’t private equity owned. One that actually conducted 38 different tests.”
James Agate retweeted
Shout out to TheBlogStarter.
Owning the "How To Start A Blog" SERP for over a decade.
Nothing fancy. Just simple instructions and loads and loads and loads of links.
James Agate retweeted
The worst way to do ideation is to sit everyone in a room together without any prior research or insights.
Coming up with good ideas on the spot is rare, better ideas require time and exploration.
James Agate retweeted
Natural Talent is a cheat code to extraordinary success...but it's not a given.
Here are 9 things that can sink even the most talented people. 1/
Approached by a big publishing Co about selling a site, I reply with some of our numbers and ask them to share their deal criteria and valuation ranges. They get pissed about it. Sorry but why would I want to hop on a call for you to try and lowball?
James Agate retweeted
I quit gambling with my family's future after the great financial crisis. It's the right thing to do.
1) Pay off the house
2) No personal guarantees
2) Pay enough money for you and your wife to have a great retirement.
After that, you're playing with house money and free to take chances.
James Agate retweeted
I DARE YOU to read this & tell me NYC is no longer the city of opportunity.
Jake flew here from Tajikistan & bought this 360 degree platform for $2k & makes $2k PER DAY outside of Times Square.
No rent, just hustle
I gave him $20 to use it & learn about his biz
America wins – at Times Square, Manhattan
Failing a Metro Bank compliance check back in August and being forced to move all our money is starting to look like one of the closest bullets I’ve dodged in business












