Your Gateway to India’s Evolving B2B Landscape Follow our verticals: @FE_CFO, @fe_cio_ , @fe_retail , @FE_Healthcare , @FE_BFSI , @FEBrandWagon , @FEAspire
Joined June 2025
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Ankit Jain , Founder, @spectaquartz , explores why sustainability is becoming a competitive imperative for India’s building materials industry.
Read the full blog story- financialexpressb2b.com/insi…
India’s GCCs are moving beyond cost arbitrage to own products, platforms, IP and business outcomes.
At #FEGCCLeadership, leaders unpacked what this shift means for India’s 2,000+ GCC ecosystem.
🔗- financialexpressb2b.com/insi…
FE B2B retweeted
“Washing powder Nirma!” A jingle that became synonymous with the brand.
Nirma’s advertising highlighted the product’s benefits, reinforced its mass-market positioning and made the brand name hard to forget with a tune that stayed with consumers long after the ad ended.
FE B2B retweeted
Nikhil Prabhakar, CIO of @IndiaMART , on how agentic AI is shifting B2B commerce from fragmented information to context-driven decisions.
“AI creates value by converting messy, fragmented data into structured context a machine can reason over.”
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Swati Agarwal , Executive VP- R&D, India Global Technology Center, Colgate-Palmolive (India) Ltd, explores a critical question for the oral care industry: How can innovation move beyond product performance to address the real needs of consumers?
🔗- financialexpressb2b.com/insi…
Bhaskar Bhatt, Head- AI Transformation Office and Dean, School of Design, UPES, examines a critical shift in the future of work: As AI automates routine technical tasks, the real value of talent lies in turning technology into business outcomes.
🔗- financialexpressb2b.com/insi…
FE B2B retweeted
What happens when typing gibberish into a search bar brings up chocolate instead of “No results found”?
The opportunity for brands lies in building product recall and preference among consumers who influence the purchase, even when they aren’t the ones paying for it.
FE B2B retweeted
Reliance Retail and @7eleven have ended their five-year India partnership, bringing the convenience store chain’s franchise journey in the country to an end.
Hardeep S. Brar, President & CEO, @BMWGroup India, highlights a key challenge shaping India’s EV adoption journey: building confidence in the ownership experience beyond the initial purchase.
Read the full blog - financialexpressb2b.com/insi…
Dipanjan Banerjee, CCO, @BlueDart_ , highlights a critical challenge for India’s MSMEs : Reaching an overseas customer is easier, but turning that first purchase into repeat business requires much more than simply being online.
🔗 - financialexpressb2b.com/insi…
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@IndianOilcl is taking its brand into a new everyday category- packaged drinking water.
Set to be launched under its own brand across 43,000 fuel outlets, the move extends IndianOil’s consumer touchpoints well beyond fuel.
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@hm Beauty has chosen actor Sharvari as its first brand ambassador in India, bringing a familiar face to its beauty portfolio as the brand builds its presence in the market.
FE B2B retweeted
Bharat Joshi, Co-founder & Chief Product Officer,
@vunet_systems , highlights a growing challenge : As digital infrastructure becomes more interconnected, identifying where a failure originates is becoming increasingly difficult.
Read the full interview- financialexpressb2b.com/fute…
Niharika Mohan, Chief Human Resources Officer, @SchneiderElec Greater India Zone, highlights how India’s GCC story is shifting from cost and capacity to capability, innovation and global impact.
Read the full interview - financialexpressb2b.com/insi…
For Keshav Suri, Executive Director, The Lalit Suri Hospitality Group, Kitty Su Beauty is about taking 15 years of cultural identity and turning it into a serious consumer brand, not simply extending the Kitty Su name to a new category.
🔗- financialexpressb2b.com/insi…
FE B2B retweeted
Ranbir Kapoor enters the personal care space as co-founder of Flux Theory, a new shower-care brand launched in partnership with Advay Jhunjhunwala and venture-building platform Think9 Consumer.
In an exclusive conversation with FEB2B, Tushar Ved, President, @apparelgroupin , outlines the strategy behind the brand’s India expansion, from digital-first market testing and an eight-store rollout to a mix of Tier-1 hubs and emerging markets.
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