Dima Yarovinsky (@dimitryarov) profile picture

VP Product & Design @ Loox

Israel
Joined November 2010
Photo by Dima Yarovinsky (@dimitryarov)Photo by Dima Yarovinsky (@dimitryarov)Photo by Dima Yarovinsky (@dimitryarov)Photo by Dima Yarovinsky (@dimitryarov)Photo by Dima Yarovinsky (@dimitryarov)Photo by Dima Yarovinsky (@dimitryarov)Photo by Dima Yarovinsky (@dimitryarov)Photo by Dima Yarovinsky (@dimitryarov)Photo by Dima Yarovinsky (@dimitryarov)Photo by Dima Yarovinsky (@dimitryarov)
Hey @loox ๐Ÿ‘‹ I'm VP of Product at Loox (loox.app), a visual reviews platform for e-commerce. We'd love to chat about your handle if you're open to it - would you be up for a quick call? DM me for deets.
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At Loox, we are best at collecting amazing customer visual content (a 20-25% photos/videos rate is pretty insane), but merchants keep asking how they can use it for marketing. So we built Studio. Review โ†’ Amazing creative โ†’ Done. Takes like 15 seconds.
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Week one in: thousands of creatives already live. Turns out people just needed the obvious solution we hadn't built yet. Learn more about it and see how ridiculously simple it is ๐Ÿ‘‡
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Six months ago, we set out on a mission, a tough one. Staying Built for Shopify isnโ€™t just about keeping a fancy badge. Itโ€™s about meeting the highest standards of value, UX, speed, and security. @Shopify raises the bar, and we had to rise with it.
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And let me tell you, this was no easy task. Our team dove deep, challenged every assumption, refined every flow, and worked hand-in-hand to push our app to the next level. It was intense. It was demanding. But we did it. ๐Ÿ’Ž
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Your CAC is rising, your ROAS is crying, and your ads arenโ€™t hitting. Meanwhile, your best-performing ad creative is chilling in your review section. USE IT.
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Video Reviews = Instant Ad Creatives Got a customer raving on video? Thatโ€™s your new top-of-funnel killer ad. No fancy editsโ€”just slap a CTA on it. Raw, real, high-converting. Hook idea: โ€œI thought this product was overhypedโ€ฆ until I tried it.โ€ Boom. Instant watch time.
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The best salesperson for your brand isnโ€™t youโ€”itโ€™s your customers. And most brands completely ignore this.
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No one trusts brands. They trust people. They trust real experiences. They trust social proof. If your store still relies on you to convince customers, youโ€™re doing it the hard way.
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Hey, #ecom folks, itโ€™s 2025, and if youโ€™re still collecting just text reviews, youโ€™re not just leaving money on the table, youโ€™re setting it on fire. Let me explain why visual reviews are your #1 untapped goldmine.
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5 years in ecom. Thousands of stores reviewed. You know what still surprises me? Stores that only have text reviews. Weโ€™re in a world where your phone shoots better videos than Hollywood cameras 10 years ago. If youโ€™re not showing photos and videos, youโ€™re losing customers.
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ืžืื•ื“ ืžืจืฉื™ื ืื™ืš ืฉื”ืชืงื“ืžื ื• ื‘ืขื•ืœื ื”ืจื•ื‘ื•ื˜ื™ืงื”! ืชืจืื•, ื”ื ืžื“ื‘ืจื™ื ื›ืžืขื˜ ื›ืžื•ื ื•, ื”ื‘ื ื™ ืื“ื.
ืจืžืฆืณืืŸ ื›ืจื™ื ืžื‘ืจืš ืืช ื”ืฆื™ื‘ื•ืจ ื”ืžื•ืกืœืžื™ ืœืงืจืืช ื—ื•ื“ืฉ ืจืžืฆืณืืŸ, ืฉื™ื”ื™ื” ื—ื•ื“ืฉ ืฉืœ ืฉื™ืคื•ืจ ื™ื—ืกื™ ื”ืฉื›ื ื•ืช ื•ื—ื™ื–ื•ืง ืงืฉืจื™ ื”ืžืฉืคื—ื”. ืื ื™ ืื•ืžืจ ืœื›ืœ ืžื™ ืฉื—ื•ืฉื‘ ืœื ืกื•ืช ืื•ืชื ื• ื‘ื—ื•ื“ืฉ ื–ื”: ืื ื—ื ื• ืžื•ื›ื ื™ื - ืืœ ืชืขืฉื• ื˜ืขื•ื™ื•ืช.
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Hey @figma, are you messing with my head? 4.57, 4.29?
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What's up with the @figma files search failing? Is it just me?
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1/ An excellent article was written by @vanschneider pointing out that working for companies best known for design might not always be the best path for your career. vanschneider-com.cdn.ampprojโ€ฆ
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2/ He believes that the most exciting companies to work for are those with the most potential. In companies like these, you can have a big impact and the opportunity to leave your mark.
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For those of you doing your first steps with @figmadesign, here's a free introductory email course that will get you started with this awesome tool.
โœจ If youโ€™re looking to learn Figma in 2021, I made a free course to help you get started! โค๏ธ Figma for Beginners ๐Ÿ‘‰ learningfigma.com
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If you use Figma as the main design tool, here is a list of plugins that can make your life easier. I found the image trace plugin particularly useful because it brought back a capability that was missing from Illustrator. uxplanet.org/top-9-figma-pluโ€ฆ
Uxtools has just revealed the findings from their annual survey, analyzing some key metrics in the design industry, mainly focusing on tool usage among designers. There are plenty of interesting findings in this study. bit.ly/2KocmmD
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What is truly remarkable, to me, is how a tool that was immature a few years ago is now overtaking its competition, simply because it provides a better product.
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ื•ื•ืืœื” ืžื’ื™ืข ืœื™ืœื“ ื”ื–ื” 100
ื›ืฉืœื•ื ื•ืช ื”ืžื™ื—ืฉื•ื‘ ืฉืœ ืžืฉืจื“ ื”ื—ื™ื ื•ืš ืžื ื™ื‘ื™ื ืชืœืžื™ื“ื™ื ืฉืื•ืœื™ ืœื ื™ื“ืขื• ืื ื’ืœื™ืช, ืžืชืžื˜ื™ืงื”, ื”ื™ืกื˜ื•ืจื™ื” ืื• ื›ืœ ื“ื‘ืจ ืื‘ืœ ื”ื™! ื”ื ื™ื“ืขื• ืœืขืฉื•ืช view source...! [ืกืจื˜ื•ืŸ ื˜ื™ืงื˜ื•ืง ืื•ืคื™ื™ื ื™ ืฉื‘ื• ืชืœืžื™ื“ ืžืจืื” ืื™ืš ืžื•ืฆืื™ื ืืช ื”ืชืฉื•ื‘ื•ืช ืฉืœ ื”ืžื‘ื—ื ื™ื ื‘ืงื•ื“ ืฆื“ ื”ืœืงื•ื—]
I'm super excited to let you know that we recently launched our brand new referrals feature. It was challenging and inspiring to work on this feature, and I'm really looking forward to seeing how our merchants take to it.
Announcing Loox Referrals! Just in time for the biggest shopping season- in history. With Referrals, you can easily encourage your customers to promote your products. Setup takes less than 1 minute. help.loox.io/article/477-howโ€ฆ #referralmarketing #Shopify #BFCM
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The referrals system allows merchants that are using @looxio to leverage their happy customers even more, by allowing them to invite their friends to buy in the store and grow the business even more. Kudos to the team for making this possible!
Just held our Israeli @figmadesign community virtual meet-up and it was a blast! We dove into some basics of Figma, as well as several advanced prototyping concepts, live, directly in the file.
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A big shout-out to @IdoZaifman for initiating this event, and many thanks to Alona Sanbira and Yariv Ben Eliezer for sharing their knowledge! Lastly, I want to thank the dozens who attended the meetup while also enduring our bad jokes.
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Replying to @figma
@figmadesign is poised to release the latest update (3.0) for Auto-layout very soon. Ever since Figma implemented it, itโ€™s been a major improvement in the way we design and handoff.
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Here's a free @figmadesign plugin called 'Regulator' that lets you bulk edit style names in your files. This really came in handy when I had to rename a bunch of styles on my design system. figma.com/community/plugin/7โ€ฆ
Took a first stab at @figmadesign variants; Takes some time to wrap your head around it, but it is well worth it. Thank you, for making our lives easier. #buttons #designsystem #productdesign #figma
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