dataxu (@dataxu) header
dataxu (@dataxu) profile picture

dataxu

@dataxu

dataxu is a software company that helps marketing professionals use data to improve their advertising. #PoweredByData #InspiredByYou

 Boston, MA
dataxu.com
Joined September 2009
  • Tweets4.6K
  • Following2.9K
  • Followers13.5K
723Media
Photo by dataxu (@dataxu)Photo by dataxu (@dataxu)Photo by dataxu (@dataxu)Photo by dataxu (@dataxu)Photo by dataxu (@dataxu)Photo by dataxu (@dataxu)Photo by dataxu (@dataxu)Photo by dataxu (@dataxu)Photo by dataxu (@dataxu)Photo by dataxu (@dataxu)
Financial services brands: do you know how your campaign performance measures up against competitors? @dataxu has created a report with all the Q2 KPIs and metrics you need. fal.cn/Azaw #spon
1
1
Bringing TV to #DTC: Q&A with @dataxu & @lovepop bit.ly/2LUN7Zf
1
1
Dataxu to offer programmatic DOOH in Philippines buff.ly/2VqJGhq @dataxu #DOOH #Philippines #advertising
Image from Campaign Asia (@CampaignAsia)
1
Financial services brands: do you know how your media buying measures up against competitors? Discover more in a new report from @dataxu  fal.cn/AUFc #spon

How does your campaign performance stack up?

thedrum.com
1
2
How does your campaign performance stack up? @dataxu looked at the media buying metrics within the Media and Entertainment industry. See more: fal.cn/Ah-Z #spon
Image from The Drum (@TheDrum)
2
1
dataxu retweeted
VAB (@VABintel) profile picture
VAB
@VABintel10 Apr 2019
TV is a "superpower medium" both in its current form and its emerging forms. @sashawolfe, Head of Media, @tacobell #ANAMedia @ANAmarketers
5
1
2
.@dataxu's Ed Montes on the industry's need for data driven marketing solutions: "There's never been a more crucial time for creativity in media planning across channels to incite, surprise, delight and engage audiences" #sponsored #EntertainmentMarketing
Image from Variety (@Variety)
1
6
2
17
Masters of Media, Unite! @20thcenturyfox #ScottBishoff @TriliaMedia @DWBolger @360i @DougRozen @dataxu #EdMontes 👏 #BISummit #SXSW
Image from Brand Innovators (@BrandInnovators)
Image from Brand Innovators (@BrandInnovators)
1
3
Had so much fun at @rampup presenting @dataxu's @liveramp IDL integration-for-RTB results to a super packed room: - 8% more reach - precise IDL-based freq caps - 100% correctly IDL-annotated exposure files! 🙏 @tclinger @mikeosullivan #AdIDconsortium – at San Francisco, CA
Image from Willard (Bill) Simmons (@dxsimmons)
Image from Willard (Bill) Simmons (@dxsimmons)
Image from Willard (Bill) Simmons (@dxsimmons)
Image from Willard (Bill) Simmons (@dxsimmons)
4
7
In collaboration with @dataxu , @LiveRamp introduces #IdentityLink into the programmatic bidstream #RampUp19
Image from Olivier Dansac (@ozizle)
2
1
8
dataxu retweeted
RampUp (@RampUp) profile picture
RampUp@RampUp26 Feb 2019
Replying to @dataxu
@dataxu's Dr. Bill Simmons on the benefits of the Advertising ID Consortium:
Image from RampUp (@RampUp)
1
3
Looking forward to hosting a panel on the power of identity today at #RampUp19, featuring @dataxu CTO Bill Simmons, @TheTradeDesk GM Gruia Pitigoi-Aron, @IndexExchange VP @mikeosullivan, and @LiveRamp VP Travis Clinger. @RampUp
Image from Ginger Conlon (@customeralchemy)
1
3
14
dataxu retweeted
TVREV (@TVREV) profile picture
TVREV@TVREV14 Feb 2019
Digital Advertising Comes to #OTT: Check out @digitalshields' exclusive interview with @dataxu tvrev.com/digital-advertisin…
3
4
First board meeting in the new office space for ⁦@DataXu⁩ !
Image from Jeff Bussgang (@bussgang)
1
22
Everyone's talking about #CTV. Get a great refresher with @dataxu's e-book "Your Connected TV Questions Answered". Download and learn more → adweek.com/sponsored/your-co…
Image from DISH Media (@DISHMedia)
1
4
On the Beet set for the final installment of the #RoadToCES. @dataxu CEO Mike Baker @michaelkbaker -- see you in Vegas next week!
Image from Andy Plesser (@Beet_TV)
2
5
Experts Predict How TV Will Evolve for Advertisers in 2019 bit.ly/2SJSVDH @SkyUK @TripleLiftHQ @Nielsen @Audience_P @integralads @tvsquared @TelariaVideo @dataxu @TremorVideoDSP

TV: How Will it Evolve for Advertisers in 2019 | ExchangeWire.com

Experts from across the industry predict how 2019 will push opportunities for advertisers to effectively target consumers across connected TV.

exchangewire.com
3
6
dataxu retweeted
IAB UK (@IABUK) profile picture
IAB UK@IABUK25 Oct 2018
Our Programmatic Trends 2018 Seminar has been kicked off by our sponsors @comScoreEMEA and @dataxu! #IABUK #Programmatic #Digital
Image from IAB UK (@IABUK)
1
7
"There is no value without measurement and comScore is the currency for planning and transacting in many countries, the UK included" @mshaw of @dataxu at the @IABUK Programmatic Trends Event.
Image from ComscoreEMEA (@comScoreEMEA)
1
3
dataxu retweeted
HEARST (@Hearst) profile picture
HEARST@Hearst19 Oct 2018
Hearst Television's #HearstAnyscreen Is Powered by @dataxu's TotalTV bit.ly/2PGErmH
3
5
Load more