Dan Campbell said, "It's our core foundation, men. Grit. And what does it mean? Really, in a nutshell, I think it means this: we're going to go a little bit longer, we'll push a little harder, and we'll think a little deeper and a little sharper. GRIT. It isn’t about talent or luck. Grit is about heart, resilience, and the decision to keep moving forward, no matter what. Grit chooses to go a little bit longer when the odds are against you. Grit is about honing your focus, staying sharp, and never backing down.