I officially joined Churnkey as Head of Growth on Monday. In August of 2023, I became an advisor to the founders. I was impressed by their team, their product, and the market they serve... The Subscription Economy. According to Visa, the subscription economy will triple by 2025 🤯. It includes: - SaaS - Media - Consumer Services - E-commerce - and more… Subscriptions are eating the world. And besides customer acquisition, churn is the biggest challenge these companies will face. High credit card subscriber churn is like running on a treadmill. You go faster and work harder but never get anywhere. But there's a silver lining... Nearly forty percent of canceled subscribers LOVE your product. They just need to - pause a subscription - right-size their pricing plan - or, update their credit card There are customer-centric ways to solve all of this, and that's where Churnkey comes in. The average Churnkey customer saves 20-40% of monthly cancellation revenue. They reduce the cost of Customer Success (who are often chasing down failed payments) and avoid the cost of paying commissions to reactivate former customers. I've never worked on a SaaS product with a more clear ROI. Here's how we do it - 3 simple ways: 1/ Prevent voluntary cancellations When customers click the “cancel” button, Churnkey’s segmented cancellation flows provide your customers with personalized retention offers. Customers accept these offers 25% of the time or more on average. 2/ Recover involuntary cancellations Credit card subscription payments can fail for any number of reasons. Churnkey retries payments intelligently based on failure codes and subscriber demographics (e.g., B2B SaaS users behave differently than consumers). We also handle dunning. A.k.a. “Please update your credit card!” 3/ Reactivate cancelled customers We target personal reactivation email campaigns to every individual customer. To make all of this effortless for the end-user, Churnkey integrates with common billing platforms like Stripe, Zuora, Chargebee, Paddle, and more... this means fewer clicks, better experience, and better revenue operations. Churnkey is an in-app retention specialist who works on your behalf 24 hours a day, seven days a week. No vacation days, no sick time, no bathroom breaks 😂 In 2024, this is low-hanging fruit to improve your retention, cash flow, and costs. I literally couldn't be more excited to join this team. If you want to learn more or have a look, I've included more information below 👇 -- P.S. @Jeff_Breunsbach and I have another announcement coming your way in early February... keep your eye out for that. #revops #saas #subscriptioneconomy