I mostly tweet at @scottclark
Lexington, KY
Joined November 2008
- Tweets470
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BuzzMaven® Digital Marketing Agency retweeted
Google's search dominance will come under threat by AI assistants
We're at the start of the beginning in how they behave
I can ask AI for some general advice about influencer marketing, and then ask for an email template to reach out to them
I ask Google and get paid ads
Trying to get #linkedin campaigns running today is no fun. Anyone else seeing this? #linkedinmarketing #linkedinads @LinkedInMktg
Best ABM eBook amplifier method yet? LinkedIn B2B Marketing adds Downloadable, Gated Docs on LeadGen Ad Forms, all native to the LinkedIn platform. buzzmaven.com/linkedin-b2b-m… #b2bmarketing #b2bsales #b2becommerce #b2bcontent #b2bleadgeneration
Is something replacing the brand monitoring feature of @semrush ? - we're rather fond of that for clients....
We wrote about Google Display outdoor ads... in 2006. Enjoy the flashback buzzmaven.com/google-adsense… #adwords #googleads #billboards #outdooradvertising
Not a bad day's work? Recovered SEO links w/DA 90+ - restored them slowly to manage velocity.
#seo #linkbuilding
SEOs/writers blogging examples list should probably review the organic rank of those examples before holding them up as "best practices." I've reviewed 25 or so and only ONE of them had top 5 google rank. #seo
A small move in the right direction for #googleads Performance Max campaigns since many are being forced to adopt them. You can now change "presence or interest" into "presence" which is a big deal for many #DTC/#ecommerce brands. #ppc #adwords #shoppingads
Are you using the #googleads import feature into #microsoftads? Microsoft is now *changing your campaign names* to include the campaign ID from Google. How might this affect your analytics, reporting, scripts, etc? #ppc #ppcchat
(We think it SUCKS)
Google now publishes a list of algorithm updates in a single place. Cross reference with fluctuations in your traffic and rank.... developers.google.com/search… #seo
All of your #ppcchat folks doing your last treatment of extended text ads before the freeze deadline Thursday? Every adgroup should have 1 ext text ad, ideally built from the highest scoring RSA elements. #googleads #adwords
BuzzMaven® Digital Marketing Agency retweeted
🌟 Users will soon be able to message your business directly from your Search ads. This is currently in testing and should be in open beta by the end of the year. businessmessages.google/
#GML2020
.@googleads where did you post the deck about how the new broad match phrases were targeted. I think it was from a very recent conference?
Travel with me to June 1, 2023.....
New Client: Welp, we need to set up GA4 before EOM?
Us: Ok, wow. Yeah. Why didn't your previous agency do this?
Client: Not sure. Once we set it up and import our old data, pls run a YOY report on organic?
Us: Well, about that....
Value exchange in personal information... Everyone has a price.
#privacy #pii #retargeting #marketing
#linkedin has a new (prominent!) website link feature for your profile. Nice. No way to add utms though.
#linkedinmarketing #b2b #socialmediamarketing
Looks like #LinkedinAds is expanding its industry target list to be a lot more like the list you see in Sales Navigator. Maybe this will be part of campaign manager revision? I hope soon! h/t @brendameller list posted here buzzmaven.com/linkedin-ads-i…
Yikes. UA will stop processing hits on July 1, 2023. That's not that far away considering the effort involved here - including thousands of integrations, dashboards, analytics add ons, and more.
blog.google/products/marketi…
#googleanalytics #ga4 #googleanalytics4
