your quant on scaling consumer

New York, NY
Joined August 2022
if you get the green sauce at Chipotle you’re actually so weird
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Was a great experience! Check it out everyone Thanks for having me on 🐐 @BrandonCollabs
What would make you walk away from a lucrative tech sales job just months after starting your career? In this episode of the UGC Industry Podcast, I sit down with @brycemarin to discuss his transition from tech sales to full-time UGC, building an agency, and what brands actually look for when hiring creators. He also breaks down recurring brand deals, performance bonuses, and the creative skills that help creators stand out. We also discuss starting UGC alongside a nine-to-five, using sales skills to land clients, and building a career that creates more time for travel and family. 00:36 Meet Bryce Marin: From Tech Sales to UGC 02:12 How His Roommate Introduced Him to UGC 03:11 What Organic UGC Actually Looks Like 05:37 From Creator to Agency Owner 07:44 His First $2.5K Deal—and Doubling His Income 08:49 Quitting Tech Sales and Telling His Parents 09:26 Starting and Growing a UGC Agency 12:06 What Separates Successful Creators 13:24 Helping His Friends Go Full-Time With UGC 15:43 Is UGC More Stable Than a Regular Job? 17:17 Finding Your “Why” Beyond Money 18:12 Time Freedom and Scaling Your Income 21:02 Why Creator Communities Matter 22:18 Adapting as the UGC Industry Changes 23:06 Building the UGC Side of Affiliate Network 23:45 Monthly Retainers vs. One-Off Brand Deals 25:57 Professionalism, Hooks and Videos That Convert 27:33 Performance Bonuses and Creators Earning $20K–$30K 29:25 Helping Family Members Get Started 31:39 Bryce’s Advice for New UGC Creators 32:46 Final Thoughts and Where to Find Bryce
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The future of UGC is here. Artec gonna dominate
Introducing Artec 2.0: the Creator Studio Artec is the ultimate all in one UGC app, for creators. Gain access to over 5,000 brand deals, today, from all of your favorite marketplaces and brands. Create incredible videos and save hours of time with tools such as Scripter, AI Editor, Analyzer, and more. And finally, manage your content career, all in one place. To gain access, comment “Artec” and we will send you the link in dm. Create more, and work less, with @artecapp :)
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A ugc creator sent me this…honestly valid response
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best social club in nyc w a gym?
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wut
JUST IN: Google opens the Play Store to “vibe coders,” allowing people with no programming experience to create & privately publish apps using AI.
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this is gonna be all over the internet in a couple years with people saying “how did we not realize we were in the biggest bubble the world has ever seen”
$52M seed round. 15M+ users. But this is what we're most proud of yet. Introducing Drama 3: the most emotive and controllable TTS model in the world And yes, it's open-weight. You can now control how even a single word should sound, change its tone, and shift your voice mid-sentence. Uncle Roger was impressed too. Try it here: s.fish.audio/rqh0l8 Comment “DRAMA” within the next 48 hours for 1 month free. If you're an enterprise your first month is on us: s.fish.audio/qz9r0t
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so like my roommate bought unsalted butter yesterday my bagel tastes like shit now
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🚨HOW TO RUN A LOW COST EFFICIENT UGC CAMPAIGN‼️ (save this) here’s some sauce about UGC & how to run a successful campaign coming from someone who has successfully managed campaigns that have done 100m+ views and trained creators from beginners to all stars 1. find a very solid UGC creator and pay them a high base to coach and create content 2. Get someone to come up with creative strategy each week 3. Recruit as many beginners as you possibly can under a MAX $4cpm campaign 4. Have daily coaching calls with the creators 5. Promote anyone to base that hits a talking head video over 25k views 6. Kick anyone who’s on base and over a $6 cpm 7. Run comment bounties on your viral posts with your product or app in the copy 8. Use a good software that pays them out correctly & auto tracks (don’t need to spend hours every day dealing with this pain) 9. Stick to English speaking creators only (Spanish are fine for cpm but they don’t covert as well) 10. Overall: Keep this streamlined organized and consistnent, keep the creatives good, triple down on new formats that convert well THIS IS HOW YOU DO IT AS AFFORDABLE AS POSSIBLE You don’t need an agency you just need the right talent & training
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If you’re a ugc creator don’t bot your views… every software has tracking now Although this rarely happens and is a lot more common in clipping… don’t do it
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So like did tech bros just find out about UGC
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The amount of ppl that are so clueless to this is astonishing Bullish for creators…bullish for distribution This should be your paid ad strategy to go hand in hand with organic
i built @WisprFlow’s paid ads program here’s how i’d rebuild it in 30 days
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so yeah… no one’s calling it SI 😭
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If you guys ever wanna skip the line at Apollo bagels in nyc Go to Leo in Williamsburg. These are the original founders of Apollo bagels and there’s never a line. Actual sauce
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This week I took the decision on starting a new journey… The last time I did this was exactly a year ago today and it was the best decision of my life One thing this year has taught me is you absolutely need to go 100% in on one thing or nothing at all Need to surround yourself around people who are live or die by something Can’t be half in half out Excited for what’s to come
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wanna find a new church in nyc. where’s everyone going?
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catholic but don’t have a problem checking out some non denominational if it’s the right fit
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